At a Glance
- Tasks: Lead creative strategy for performance ads across Meta, TikTok, and Amazon.
- Company: Join a fast-growing D2C food and drink brand redefining wellness.
- Benefits: Competitive salary up to £70,000 plus benefits and hybrid work.
- Other info: Collaborative environment with opportunities for growth and innovation.
- Why this job: Make an impact with your creativity in a vibrant, award-winning brand.
- Qualifications: 4+ years in creative strategy with a focus on the US market.
The predicted salary is between 70000 - 70000 £ per year.
Join one of the fastest-growing consumer brands in the UK, redefining what wellness looks like for a new generation. This award-winning FMCG business has scaled from start-up to global category leader in just a few years – stocked in tens of thousands of retailers worldwide and recognised for its premium products, bold creative and vibrant brand voice.
The Role
You’ll own the full creative lifecycle for performance ads from ideation and briefing through to production, testing, and optimisation. Working closely with Growth, Brand, and Content teams you’ll deliver hundreds of data‑led assets that drive results while keeping the brand tone and aesthetic consistent.
What You’ll Do
- Own the performance creative strategy, leading ideation, scripting and asset creation across Meta, TikTok, and Amazon Ads
- Build and manage a high‑volume production process, briefing creators, freelancers, and editors to deliver 500+ assets across paid channels per month
- Lead creative testing and iteration to uncover winning formats and messaging
- Review and approve ad assets to ensure brand and performance alignment
- Partner with influencer and brand teams to adapt organic content for paid use
- Analyse creative performance data to optimise for click‑through, conversion, and efficiency
About You
- 4+ years in creative strategy or performance creative (brand or agency)
- Proven track record of creating high‑performing paid ads on Meta; TikTok and Amazon experience a plus
- US market essential – must be focusing on US market currently & understand US consumers
- Strong copy and concepting skills you know how to grab attention fast
- Confident managing production timelines, creative partners, and asset delivery
- Data‑led mindset with a passion for testing, learning, and scaling
- Collaborative, organised, and naturally creative with an eye for what resonates online
Spark an interest, get in touch to learn more & set up a chat.
Performance Creative Strategist in Cardiff employer: Profiles Creative
Join a dynamic team in the heart of London, where creativity meets opportunity in the fast-paced world of film, TV, and streaming marketing. As a Senior Producer, you'll not only lead high-profile campaigns but also benefit from a collaborative work culture that values innovation and mentorship, ensuring your professional growth while working on projects that resonate with audiences globally. With flexible working arrangements and a focus on employee well-being, this is an exceptional place to thrive in your career.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Creative Strategist in Cardiff
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Profiles Creative and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Profiles Creative are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Profiles Creative on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Profiles Creative. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Performance Creative Strategist in Cardiff
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Profiles Creative. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Profiles Creative:Show us that you’ve done your homework! In your application, briefly mention what you admire about Profiles Creative’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Profiles Creative
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Profiles Creative will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Profiles Creative, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
