At a Glance
- Tasks: Connect B2B brands with engaged communities through digital sponsorship and advertising.
- Company: Join The Alliance, a leader in digital communities and networking.
- Benefits: Enjoy 34 days holiday, private health insurance, and flexible working hours.
- Other info: Dynamic team environment with strong growth potential and commitment to inclusivity.
- Why this job: Accelerate your career in digital media sales and make impactful connections.
- Qualifications: Proven track record in sales and relationship building with enterprise customers.
The predicted salary is between 32000 - 38000 £ per year.
When it comes to digital communities, The Alliance is leading the way. We connect industry leaders and innovators through unparalleled networking opportunities. Our Alliance brand is renowned for its VIP dinners, exclusive breakfasts, and bespoke 1-2-1 meeting packages designed to bridge supply and demand across various verticals. Join our dynamic team and drive sales to new commercial prospects, creating valuable connections and driving business growth.
The Role: As a Digital & Advertising Sponsorship Executive, you’ll play a key role in connecting leading B2B brands with our highly engaged professional communities through impactful digital B2B demand generation, data, media services, online display advertising and influencer campaigns. From webinars and custom content to virtual roundtables and lead generation programs, you’ll craft solutions that deliver genuine value and measurable ROI. This is a hands-on, commercially focused role for someone who thrives on building client relationships, solving problems creatively, and driving revenue. You’ll join a fast-paced, supportive team with strong growth potential.
Key Responsibilities:
- Drive Digital Growth: Own and grow your pipeline across digital sponsorship and advertising channels (including website placements, newsletter sponsorships, influencer programs & campaigns, and lead-gen content like webinars and white papers). Prospect, pitch, and close deals across both net-new and existing accounts.
- Advertisement Focus: Package and sell advertising opportunities across our high-traffic websites, membership platforms, and digital communities, leveraging organic engagement and deep audience trust.
- Revenue Performance: Consistently meet and exceed sales targets by maintaining strong pipeline discipline, accurate forecasting, and a results-driven mindset.
- Advisor approach: Partner with clients to understand their goals and build solutions that drive measurable impact. Understand their business challenges, recommend tailored solutions, and feed insight back into our product and content roadmap.
- Market Insight & Opportunity Creation: Stay ahead of trends within the SaaS, martech, AI, and digital education spaces. Identify new commercial opportunities and proactively propose ideas to capitalise on them.
Requirements: If the below sounds like you, we’d love to hear from you:
- You have a deep understanding and proven track record of prospecting and developing strong relationships with enterprise customers (18 months + experience preferred).
- You’ll be determined and focused, and enjoy the challenge of hunting and closing net new business.
- Tough targets won’t scare you and you’ll have a demonstrable track record of not just meeting them - but exceeding them.
- Confidence to experiment with different tactics, shake up strategy, adapt to new trends, to incorporate new products, changes, or to bounce back from subpar results.
- You want ownership in your role from the beginning and are ready to level up.
- You expertly balance and prioritise your daily to-do's, as well as your short-term and long-term planning.
- Experience with Asana or project management tools a plus (desirable).
Location: This role can be either Hybrid in our London office or completely remote across the UK (not abroad).
Salary: Base Salary range £32K - £38K (Based on previous experience) - OTE £60K+
Core Benefits:
- Enhanced paid holiday: 34 days including UK Bank holidays and a day off on your birthday.
- Private Medical & Dental Insurance.
- Flexible hours policy allows you to structure your work for when you're most productive.
- On-demand therapy, coaching & mental fitness via Oliva.
- Heavily subsidised gym membership via Gympass.
- Cycle to work & Workplace Nursery schemes.
- Flexible benefits via the thanksBen platform (£600 annually in year 1 - scaling year on year up to £1,980+).
- Personal L&D budget (£500 annually in year 1 - scaling year on year up to £3,000+).
- 1 paid day per quarter for either L&D or Volunteer activities.
Community and Inclusion: We are committed to creating a workplace that is free from discrimination and bias, and where everyone has equal opportunities to succeed and contribute. We acknowledge that our work here is never done - and we promise to continue striving for inclusivity every day. If you’re worried you don’t quite hit all the requirements we’ve listed, don’t let that hold you back from submitting your application! Unique backgrounds, experiences, and perspectives are essential for our ability to innovate and grow, so if you think you’d be a great fit then we’d love to hear from you.
We are The Alliance - in more ways than one.
Digital Sponsorship Sales Executive employer: Product Marketing Alliance
The Alliance is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. With a strong focus on employee growth, we provide extensive learning and development opportunities, flexible working arrangements, and a comprehensive benefits package that includes generous holiday allowances and wellness initiatives. Join us in our London office or work remotely across the UK to be part of a dynamic team that values inclusivity and innovation, while driving meaningful connections in the digital community space.
Contact Details:
Product Marketing Alliance Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Sponsorship Sales Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Product Marketing Alliance and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Product Marketing Alliance are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Product Marketing Alliance on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Product Marketing Alliance. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Sponsorship Sales Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Product Marketing Alliance. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Product Marketing Alliance:Show us that you’ve done your homework! In your application, briefly mention what you admire about Product Marketing Alliance’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Product Marketing Alliance
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Product Marketing Alliance will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Product Marketing Alliance, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
