B2B Sponsorship & Partnerships Sales Executive

Award-winning product created by award-winning teams.

All about The Alliance

At The Alliance, we believe the future belongs to leaders who can collaborate across disciplines, learn continuously, and grow through community.

We exist to create that future, by building the meeting place for executive communities across every function. We bring together world-class leadership across disciplines, creating the kind of access and learning that helps people grow faster, lead better, and scale meaningful impact.

We exist to solve a common problem: people are surrounded by fragmented resources, overwhelming information, and unclear pathways to growth — which makes it harder to know where to start, what matters most, and how to turn learning into real career momentum, first-class work, leadership confidence

Rose Johnstone Director, VP, Events & Community

Will Burden Senior Community Event Producer

We create spaces - conferences, events, dinners, workshops, memberships, courses - where professionals can:

• learn the skills they need to deliver great work
• access practical templates, frameworks, and case studies
• understand what "great" looks like in top companies
• ask questions and get support from peers and experts
• stay up-to-date as the landscape changes

This means people don’t have to start from scratch every time they face a new project, challenge, or skill gap. Instead, they have a single hub of resources, insights, and community support that helps them stay ahead and move forward faster.

Communicate effectively and share knowledge.

Impact Makers

Be passionate and eager to make a difference.

Flex £600 annually in year 1 scaling to over £1,980+ annually based on tenure

Personal L&D budget £500 annually in year 1 scaling to £3000+ annually basedon tenure

Core hours: 10:30 am - 4:00 pm

Hybrid and fully remote roles

Enhanced WFH tools

Health Insurance

Private Medical & Dental with Freedom Healthcare after probation

Life insurance

Mental health platform access

Volunteer days - 4 per year

London office with fully stocked snackcupboard

Dog friendly office

Birthday off

Enhanced maternity leave

Adoption leave

Shared parental leave

Nursery salary sacrifice scheme

Company wide events/offsites

Be a part of The Alliance

Hybrid

Employment Type

Full time

Department

The Company

When it comes to digital communities, The Alliance is leading the way. Across our flagship community portfolios, we are home to world leading networks for Chief Customer Officers, Customer Success Managers, and customer led growth leaders.

We connect industry leaders and innovators through unparalleled networking opportunities and renowned brand experiences, including VIP dinners, exclusive breakfasts, and bespoke 1 to 1 meeting packages. Join our dynamic team to drive complex commercial partnerships and fuel our next phase of growth.

The Role

As a Senior Sponsorship and Partnerships Executive, you will play a pivotal role in securing and scaling high-value commercial partnerships with leading B2B brands. This role centers heavily on managing, nurturing, and strategically extracting deep value from a focused portfolio of major accounts, alongside acquiring new strategic logos.

Rather than chasing transactional ad sales, you will own a core account portfolio, acting as a trusted advisor to unlock six-figure potential through consultative, content led sponsorship packages such as custom research reports, multi-channel webinars, and strategic content syndication tailored to our professional leadership ecosystems. You will work closely with cross-functional product, content, and event teams to ensure seamless delivery and execution of every campaign.

Key Responsibilities

Portfolio Stewardship and Value Extraction: Own and strategically manage an established, high-value account portfolio. Deepen relationships to maximize account lifetime value, retention, and multi-product expansion.

Strategic Growth and Acquisition: Balance portfolio farming with targeted hunting, bringing net-new enterprise logos into our community ecosystems.

Consultative Sponsorship Sales: Move beyond rate cards and simple media buys. Design bespoke, content led sponsorship solutions that align directly with a partner go-to-market and demand generation goals.

Portfolio Upselling: Confidently navigate large accounts with complex deal structures, spotting cross-sell and upsell opportunities across our diverse media, event, and community portfolio.

Peer-to-Peer Executive Engagement: Speak credibly and strategically with senior marketing, product, and leadership professionals within SaaS, MarTech, and digital ecosystems.

Revenue Performance and Forecasting: Consistently hit and exceed ambitious revenue targets with pipeline rigor, accurate forecasting, and a results-driven mindset.

What We Are Looking For Requirements

Proven track record in sponsorship sales, ideally within B2B media, events, or community led businesses, not just ad sales or programmatic.

Comfortable owning and growing large accounts with six-figure deal sizes, with the commercial instinct to spot upsell and cross-sell opportunities across a portfolio of products.

Equally strong at hunting new business as they are at deepening existing relationships, this role needs someone who can do both, not just one or the other.

Able to sell consultative, content led sponsorship packages including webinars, research reports, and content syndication rather than relying on rate cards or simple media buys.

Adaptable and commercially curious, someone who keeps pace with shifting market conditions, learns new verticals quickly, and can speak credibly to senior marketing and product leaders.

Experience with Asana or project management tools is desirable.

Salary range : £35k-£38k based salary - OTE up to £68k [ base on performance]

Time off & flexibility

34 days’ paid holiday including UK Bank holidays and a day off on your birthday.

Flexible working hours: our core hours are 10am-4:30pm, with the flexibility to structure your working day between 8am and 8pm around when you work best.

Work from where works for you: choose to work remotely within the UK or hybrid from our London office. Our office is always open to the wider team whenever you fancy coming in.

WFH Kit: a comprehensive tech setup, plus a dedicated WFH equipment budget.

A well-stocked office: snacks, drinks and fresh fruit available in our London office.

Private Medical and Dental Insurance with Bupa.

Life Insurance: cover worth 4x your annual salary.

On-demand therapy & coaching: company sponsored access to therapy and career coaching through Spill.

Wellness perks: discounts on gym memberships, fitness and wellness classes.

Cycle to Work & Workplace Nursery schemes.

Perks at Work: access to a wide range of corporate discounts.

Monthly flexible benefits allowance through ThanksBen (£50/month in year one, £100/month in year two and £165/month from year three), giving you extra flexibility to spend on the benefits that matter most to you.

A growing personal L&D budget (starting at £500 per year and increasing with tenure to £3,000 per year).

Dedicated L&D or volunteering time: one paid day every quarter to invest in your development or support a cause you care about.

Unlimited access to our internal Academy: including courses, learning resources and professional certifications.

Community and Inclusion

We are committed to creating a workplace that is free from discrimination and bias, and where everyone has equal opportunities to succeed and contribute. We acknowledge that our work here is never done - and we promise to continue striving for inclusivity every day.

Encouraging diverse backgrounds and unique perspectives, applications are welcomed regardless of whether every listed requirement is fully met.

Our company values

We’re here to build something that matters: communities and experiences that help professionals grow, connect, and lead.

Empowerment

We believe people do their best work when they’re trusted. We empower each other with autonomy, clear expectations, and the support needed to succeed

Courage

We’re building something ambitious, and that requires courage: the courage to act, to learn, to try, and to make decisions with imperfect information.

Curiosity is part of our DNA: because we build learning and community for a living. We stay curious about our members, our industry, and how to do better.

We build in collaboration: across teams, disciplines, and time zones. Togetherness means we share knowledge, celebrate progress, and show up for each other.

01 Career progression led

Our transparent levelling and progression framework provides clarity on your current level,future opportunities, and the competencies needed to advance.

02 360 Feedback Cycles

We recognise growth consistently across the organisation, with biannual 360 performancereviews.

03 Levels & Salaries

Our benchmarked levels and salary points ensure fairness and transparency in your careerprogression and compensation.

04 L&D focused

All of our internal education resources plus generous personal and team L&D budgets.

05 Collaboration

We foster a collaborative environment built on shared knowledge and a strong internalcommunity.

06 DEI&B Initiatives

Our Internal DE&I committee helps us include better practices with Open forums, initiativesand guidance.

Flexible working at The Alliance

Rather than counting the hours that people are working, we're still focused on creating great things that happen on time. Most of our team is UK-based but we have a few global team members as well. Our UK office hub is in London, but the majority of our teams are remote-first. What matters most is clarity, collaboration, and delivering great outcomes.

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