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For Companies At a Glance
- Tasks: Lead growth strategies and marketing initiatives to drive measurable success.
- Company: Join ProdPad, the leading product management software used globally.
- Benefits: Competitive salary, stock options, and generous holiday allowance.
- Other info: Work remotely in a fast-paced environment with significant ownership.
- Why this job: Shape the future of a dynamic company and make a real impact.
- Qualifications: 5+ years in SaaS growth with a strong data-driven mindset.
The predicted salary is between 80000 - 100000 ÂŁ per year.
About ProdPad
ProdPad is the original (and best) product management software, used by thousands of teams across the world to build better products.
About the Job
As our Head of Growth, you will take ownership of our growth and marketing strategy, shape our go‑to‑market (GTM) approach, and build a high‑performing demand generation engine. Utilising a deep understanding of our market, customers, and growth opportunities, you will translate this knowledge into a focused, data‑driven strategy aligned with our ambitious goals.
Working within a small, high‑impact team, you'll operate both strategically and hands‑on – prioritising the highest‑leverage channels to drive measurable growth, with the autonomy to test, iterate, and scale what works. Your primary goal will be to generate a predictable flow of high‑quality ICP opportunities that convert into revenue and enable the business to hit its ARR targets. Reporting directly to the CEO, this role offers significant ownership and the opportunity to directly shape the company's growth trajectory.
What you'll be doing
- Demand Generation & Growth – Diagnose, rebuild, and grow our pipeline. Own experimentation end‑to‑end, turning an underperforming marketing foundation into a scalable, repeatable growth engine.
- Product Marketing & GTM – Own the reset of our positioning and go‑to‑market. Identify what's not landing, craft differentiated messaging, and lead launches while developing a clear POV on how AI is reshaping our category – and how we should compete within it.
- Analytics & Optimisation – Own performance across the funnel (AARRR), using data to identify opportunities and continuously improve conversion, efficiency, and ROI.
- Content & Brand – Shape and maintain compelling, consistent messaging across all touchpoints to strengthen brand and support conversion.
- Campaign Execution – Plan, prioritise, and run high‑impact campaigns across key channels (SEO, paid, content, email) to acquire, nurture, and retain customers.
- Customer Insights – Get close to customers. Use feedback and behavioural data to refine messaging, improve the journey, and influence product direction.
- Accountability – Own core marketing metrics (MQLs, CAC, LTV) and be accountable for delivering measurable growth and pipeline impact – not just reporting on it.
Requirements
- Commercially minded growth marketer who combines strategic thinking with hands‑on execution.
- 5+ years of experience in SaaS growth, demand generation, or pipeline‑focused marketing roles, with ownership of pipeline or revenue targets.
- Strong understanding of B2B lead generation, ICP definition, and funnel optimisation, with ability to translate insight into action.
- Comfortable owning both strategy and execution, prioritising what drives high‑quality, durable growth.
- Data‑driven, experimental approach, using analytics to guide decisions and continuously improve performance.
- Confident challenging assumptions and identifying opportunities, with a proactive, solutions‑oriented mindset.
- Thrive in fast‑paced, evolving environments, balancing speed with structure.
- Strong working knowledge of AARRR metrics, SEO, paid acquisition, copywriting, and performance marketing.
- Proficient with tools such as HubSpot and web‑analytics platforms.
Benefits
ÂŁ80k - ÂŁ100k salary depending on experience. Stock options. 25 days holiday plus.
Head of Growth - (Remote) UK Based in London employer: ProdPad
Contact Detail:
ProdPad Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth - (Remote) UK Based in London
✨Tip Number 1
Get to know the company inside out! Research ProdPad's products, values, and recent news. This will help you tailor your conversations and show that you're genuinely interested in being part of their growth journey.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and insights into the company culture. This can give you an edge and might even lead to a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to growth marketing and demand generation. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance at landing that dream job!
We think you need these skills to ace Head of Growth - (Remote) UK Based in London
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for growth marketing shine through! We want to see that you’re genuinely excited about the role and how you can contribute to our team at ProdPad.
Tailor Your Experience: Make sure to highlight your relevant experience in SaaS growth and demand generation. We love seeing how your past roles have prepared you for this position, so don’t hold back on those achievements!
Be Data-Driven: Since we’re all about analytics and optimisation, include specific metrics or results from your previous campaigns. Show us how you’ve used data to drive decisions and improve performance – it’ll make your application stand out!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with ProdPad!
How to prepare for a job interview at ProdPad
✨Know Your Numbers
As a Head of Growth, you'll need to be comfortable with metrics like MQLs, CAC, and LTV. Brush up on these key performance indicators before your interview. Be ready to discuss how you've used data to drive growth in previous roles.
✨Showcase Your Strategic Mindset
Prepare to talk about your experience in shaping go-to-market strategies. Think of specific examples where you identified market opportunities and crafted a successful campaign. This will demonstrate your ability to think strategically while executing hands-on.
✨Demonstrate Your Customer-Centric Approach
ProdPad values customer insights, so come prepared with examples of how you've gathered and utilised customer feedback to refine messaging or improve the customer journey. This shows that you understand the importance of aligning marketing efforts with customer needs.
✨Be Ready to Experiment
The role involves a lot of experimentation, so share instances where you've tested different marketing strategies. Discuss what worked, what didn’t, and how you iterated based on results. This will highlight your data-driven mindset and willingness to adapt.