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- Tasks: Create engaging content and drive results across social media platforms.
- Company: Leading British vitamins and supplements brand with a strong D2C presence.
- Benefits: Flexible work environment, competitive salary, private medical insurance, and 25 days holiday.
- Why this job: Make a real impact in health and wellness through creative digital marketing.
- Qualifications: Experience in social media or digital marketing, creativity, and project management skills.
- Other info: Collaborative culture with opportunities for personal growth and development.
The predicted salary is between 36000 - 60000 £ per year.
Nature’s Best is a leading British vitamins and supplements brand with a strong direct-to-consumer (D2C) presence. We believe in the power of science and nature working hand in hand to help people live healthier, fuller lives. As our Social Media and Digital Marketing Specialist, you’ll play a key role in bringing that purpose to life - creating engaging, insight-driven content and driving measurable results across our social and digital platforms. This role blends creativity with collaboration: you’ll be hands-on in content creation while also partnering with our paid media, brand, and agency teams to deliver impactful, conversion-driving campaigns.
What You’ll Do
- Lead end-to-end social media execution: From strategy and content planning to production and posting across key platforms (Instagram, Facebook, YouTube and more).
- Partner with agencies to create high-performing content including short-form videos, carousels, and UGC that balance creativity with brand storytelling.
- Manage agencies and creators, ensuring all content is on-brand, visually distinct, and aligned with our campaign objectives.
- Collaborate with paid media teams to test, learn, and optimise creatives that drive top-line awareness and bottom-line conversions.
- Track and analyze performance metrics, translating insights into actionable improvements and creative learnings.
- Stay ahead of social trends and platform innovations, bringing fresh ideas to help the brand stay culturally relevant and competitive.
- Champion creative excellence, ensuring every post reflects our blend of credibility, quality, and modern wellness appeal.
What Success Looks Like
- Consistent growth in engagement, reach, and new customer acquisition from social and digital channels.
- Strong collaboration with paid media team and agency partners to deliver best-in-class campaigns on an ongoing basis.
- Strong social feed that drives authenticity and credibility - blending storytelling, education, and conversion effectively.
- Constantly exploring new channels to attract new customers and drive growth for Nature’s Best.
What We Offer You
- Meaningful Work from Day 1: you will feel the ownership of your work and your impact on the business from the very beginning, being given the space and opportunity to bring your experience, energy, and new perspectives to make a genuine impact right from the start, supported with continuous and supportive coaching from your manager and the wider team.
- Flexibility: We operate a flex at work approach, with flexibility built into the role. Our teams spend 3 days of their week collaborating together in our offices or at our external partners or customers. This is balanced with 2 of their days spent on focused work which most tend to do from home.
- Competitive Compensation and Benefits: Private Medical Insurance; Lunch Allowance, 25 Days' Holiday, and your very own ‘Flex4Me’ Fund which enables you to allocate a portion of your benefits package to the areas that matter most to you.
Job Qualifications
- Experience in social media or digital marketing, preferably within a consumer health or eCommerce environment.
- Proven ability to ideate, film, and edit social content hands-on (experience with CapCut, Canva, Adobe Suite or similar).
- Strong understanding of social analytics and data-driven optimisation.
- Experience working with external agencies, creators, and cross-functional teams.
- A strong mix of creative flair and campaign management skills, with the ability to turn insights into content that converts.
- Excellent organisational and project management abilities to deliver consistently high-quality output across multiple workstreams.
Please apply with your CV alongside a portfolio showcasing similar projects.
Social Media and Digital Marketing Specialist - Nature’s Best employer: Procter & Gamble
Contact Detail:
Procter & Gamble Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media and Digital Marketing Specialist - Nature’s Best
✨Tip Number 1
Get your social media game on point! Before you even step into an interview, make sure your own profiles reflect the creativity and insight-driven content you’d bring to Nature’s Best. Show us you know how to engage and grow an audience!
✨Tip Number 2
Network like a pro! Connect with people in the industry on platforms like LinkedIn. Don’t be shy—reach out to current or former employees at Nature’s Best. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 3
Prepare for the interview by knowing your metrics! Be ready to discuss how you’ve tracked and analysed performance metrics in past roles. We want to see how you can translate insights into actionable improvements that drive results.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Nature’s Best team. Don’t forget to include a portfolio that showcases your creative work!
We think you need these skills to ace Social Media and Digital Marketing Specialist - Nature’s Best
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and showcase your unique style. Remember, this role is all about blending creativity with strategy, so don’t hold back!
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in social media and digital marketing, especially any hands-on content creation you've done. We want to see how you can bring our brand to life!
Include a Portfolio: Don’t forget to attach a portfolio that showcases your best work! Whether it’s videos, graphics, or campaigns, we want to see what you can do. This is your chance to impress us with your past projects.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience. Plus, it shows you’re keen on joining our team at Nature’s Best!
How to prepare for a job interview at Procter & Gamble
✨Know Your Platforms
Before the interview, make sure you’re well-versed in the social media platforms mentioned in the job description. Understand their unique features and how they can be leveraged for marketing. This will show your potential employer that you’re not just familiar with them, but you know how to use them effectively.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work in social media and digital marketing. Include examples of content you've created, campaigns you've managed, and any measurable results. This is your chance to demonstrate your creative flair and how it aligns with Nature’s Best's brand storytelling.
✨Be Data-Driven
Familiarise yourself with social analytics tools and be ready to discuss how you’ve used data to optimise campaigns in the past. Bring specific examples of how you’ve tracked performance metrics and translated insights into actionable improvements. This will show that you can blend creativity with analytical thinking.
✨Collaborative Mindset
Since the role involves working with agencies and cross-functional teams, be prepared to discuss your experience in collaboration. Share examples of how you’ve successfully partnered with others to deliver impactful campaigns. Highlighting your teamwork skills will resonate well with the collaborative culture at Nature’s Best.