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- Tasks: Drive customer engagement and generate leads through calls, emails, and social media outreach.
- Company: Join Probrand, a forward-thinking IT solutions provider in Birmingham.
- Benefits: 31 days holiday, life insurance, wellness app, and gym access.
- Other info: Dynamic office environment with real career growth opportunities.
- Why this job: Be part of a growing team transforming technology procurement and customer engagement.
- Qualifications: Experience in telesales or lead generation with strong communication skills.
The predicted salary is between 30000 - 40000 £ per year.
Office based – Birmingham
At Probrand, we’re entering an exciting new phase of growth — and there’s never been a better time to join us. We’re a digitally led IT solutions provider that’s transforming the way organisations buy and manage technology. Our award-winning digital procurement platform sits at the heart of our proposition, alongside a growing portfolio of Managed IT Services and our KnowledgeBus price benchmarking solution. Together, these solutions help organisations streamline IT procurement, enhance spend control, benchmark pricing, and modernise and secure their IT environments. Our vision is to grow through digital leadership — and we’re building a team of smart, motivated people to help make that happen. At Probrand, you’ll be part of a collaborative, forward-thinking culture where ideas are valued, contributions are recognised and career growth is real. If you’re excited by working at the intersection of technology, customer engagement and digital transformation, we’d love to hear from you.
Role Overview
The Business Development / Lead Generation Executive plays a key role in driving customer engagement, platform adoption and pipeline generation across Probrand’s core solutions.
Core Competencies
- Previous experience in cold calling, lead generation, or telesales (minimum 2 years preferred)
- Strong communication skills, both verbal and written
- Confident engaging with a range of stakeholders, including senior decision-makers
- Organised and disciplined in managing pipelines and follow-ups
- Commercial awareness and ability to position value
- Problem solving mindset
- Strong presentation and demonstration skills
- Team collaboration
Key Behaviours required
- Confidence
- Hard working
- Positive attitude
- Proactive
- Adaptable
- Customer focused
- Attention to detail
- Ambitious
- Resilient
- Highly organised
Key Responsibilities
Lead Generation & Client Outreach
- Conduct outbound calls, emails and LinkedIn outreach to prospective customers
- Follow up on leads from marketing campaigns, events, vendors, MQL systems and internal sources
- Qualify opportunities by understanding customer challenges, priorities and timelines
- Book discovery meetings, demonstrations and service consultations
Solution Engagement & Demonstration
- Deliver engaging and tailored demonstrations of the digital procurement platform
- Clearly communicate the value of Probrand’s solutions across different customer types
- Support sales teams in meetings through platform walkthroughs and solution positioning
Managed Services & Solutions Positioning
- Promote Probrand’s Managed IT Services including support, cloud, networking and cybersecurity
- Identify opportunities where customers would benefit from outsourced or managed solutions
- Generate qualified meetings for Managed Services specialists
KnowledgeBus (Price Benchmarking & Compliance)
- Onboarding & Platform Support: Support customer onboarding into the digital platform, guide users through setup, configuration and early usage, respond to inbound queries via chat, email and support channels
- Customer Experience & Issue Resolution: Provide responsive and knowledgeable support to platform users, escalate and coordinate resolution of complex issues with internal teams, maintain clear communication and follow-up with customers
- Campaign Management & Reporting: Maintain accurate CRM records, including activity, notes and follow-ups, track pipeline generation, meetings booked and campaign performance, work with marketing on targeted outreach campaigns aligned to sectors and solutions
- Internal Collaboration: Work closely with Digital Experience, Sales and Marketing teams, align outreach messaging with current campaigns and priorities, contribute to improving messaging, UX and solution positioning
Location
This is full time, office-based role. You will need to be within commuting distance of Birmingham city centre.
Benefits
- 31 days’ holiday including bank holidays
- Option to buy and sell annual leave
- Life Insurance
- Tailored benefits platform – including discounts on retail, travel, gym and leisure
- YuLife wellbeing app with 24/7 access to a virtual GP service, free will writing service and second medical opinion scheme
- Cycle to work salary sacrifice scheme
- Electric car salary sacrifice scheme
- Paid Volunteer Leave
- Free and confidential Employee Assistance Programme – 24/7 health, financial and wellbeing support
- Training and development opportunities
- City centre office – including free access to gym, shower facilities, secure bike storage and onsite café
- Competitive commission structure in place, alongside additional incentives and voucher-based rewards for performance
Equal Opportunities
Probrand is an equal opportunities employer. We value diversity and are strongly committed to providing equal employment opportunities for all employees and applicants. If you require any adjustments to support your application, please let us know.
Business Development/Lead Generation - Telesales in Birmingham employer: Probrand Limited
Contact Detail:
Probrand Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development/Lead Generation - Telesales in Birmingham
✨Tip Number 1
Get to know the company inside out! Research Probrand’s digital procurement platform and Managed IT Services. This will help you tailor your conversations and show that you’re genuinely interested in what they do.
✨Tip Number 2
Practice your cold calling skills! Role-play with a friend or use online resources to sharpen your pitch. The more confident you are on the phone, the better your chances of landing that lead generation role.
✨Tip Number 3
Network like a pro! Use LinkedIn to connect with current employees at Probrand. Engaging with them can give you insider tips and might even lead to a referral, which is always a bonus!
✨Tip Number 4
Don’t forget to follow up! After any interaction, whether it’s a call or a meeting, send a quick thank-you note. It shows your enthusiasm and keeps you fresh in their minds as they make hiring decisions.
We think you need these skills to ace Business Development/Lead Generation - Telesales in Birmingham
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your previous experience in cold calling, lead generation, or telesales. We want to see how your skills align with our needs, so don’t hold back on showcasing your achievements!
Tailor Your Application: Take a moment to customise your application for the role. Use language from the job description and demonstrate how your background fits into our vision of digital leadership and customer engagement.
Be Clear and Concise: When writing your application, keep it clear and to the point. We appreciate well-structured responses that get straight to the heart of your qualifications and enthusiasm for the role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Probrand!
How to prepare for a job interview at Probrand Limited
✨Know Your Product Inside Out
Before the interview, make sure you understand Probrand's digital procurement platform and Managed IT Services. Familiarise yourself with how these solutions help organisations streamline IT procurement and enhance spend control. This knowledge will allow you to confidently discuss how you can contribute to their growth.
✨Showcase Your Communication Skills
As a Business Development/Lead Generation Executive, strong communication is key. Practice articulating your thoughts clearly and concisely. Prepare examples of how you've successfully engaged with stakeholders in the past, especially senior decision-makers, to demonstrate your ability to connect and build relationships.
✨Prepare for Role-Specific Scenarios
Think about common challenges in lead generation and telesales. Be ready to discuss how you've tackled similar situations before. For instance, prepare a story about a time you turned a cold call into a successful meeting or how you managed a difficult client interaction.
✨Demonstrate Your Problem-Solving Mindset
Probrand values a proactive and adaptable approach. During the interview, highlight instances where you've identified customer challenges and provided effective solutions. This will show that you're not just about making calls but also about understanding and addressing customer needs.