Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead and execute a UK-wide sales strategy in the pharmaceutical sector.
- Company: Dynamic pharmaceutical organisation focused on innovation and compliance.
- Benefits: Competitive salary, remote work options, and opportunities for professional growth.
- Why this job: Make a significant impact in a high-stakes role within a thriving industry.
- Qualifications: Proven senior sales leadership experience in the UK pharmaceutical market.
- Other info: Join a diverse team committed to ethical practices and inclusivity.
The predicted salary is between 43200 - 72000 £ per year.
We are partnering with a pharmaceutical organisation seeking an experienced Head of Sales to lead and execute a UK-wide commercial strategy across hospital, pharmacy, OTC, and branded generics. This is a senior, high-impact role with full accountability for revenue growth, key accounts, pricing strategy, and cross-functional leadership in a highly regulated and competitive UK market.
The Role
You will own and deliver a multi-channel UK sales strategy, balancing commercial ambition with operational discipline, regulatory compliance, and supply chain realities.
Key responsibilities include:
- Multi-Channel Sales Strategy
- Develop differentiated sales strategies across hospital, pharmacy, OTC, and branded generics
- Analyse market trends, competitor activity, tariff movements, and demand fluctuations
- Set and deliver UK revenue targets and KPIs by channel and product class
- Align product positioning and pricing with customer and market needs
- Key Account Management – managing a team of KAM’s
- Hospital / NHS
- Lead relationships with NHS procurement, ICBs, hospital pharmacy teams, and framework providers
- Oversee tenders, formulary access, and contracting for generics and branded generics
- Pharmacy
- Build and manage relationships with pharmacy multiples, symbol groups, buying groups, and independents
- Negotiate listings, rebates, promotions, and supply agreements
- Wholesalers & Distributors
- Manage national and secondary wholesalers
- Negotiate pricing, service levels, and stock availability
- OTC / Consumer Health
- Drive OTC penetration with retail buyers, pharmacy chains, and online platforms
- Support category management, merchandising, and seasonal strategies
- Hospital / NHS
- Commercial Execution & Supply Chain
- Partner closely with Supply Chain and Operations to ensure continuity of supply
- Monitor and respond to UK-specific market triggers (shortages, Category M, concessions)
- Support product launches aligned to MHRA and market access requirements
- Compliance & Governance
- Ensure compliance with MHRA, ABPI Code, NHS procurement rules, UK Bribery Act, and competition law
- Champion a culture of compliant, ethical selling across all channels
- Financial & Pricing Leadership
- Lead UK pricing strategy, managing generics volatility and tariff impacts
- Own commercial budgets, promotional spend, and profitability
- Deliver accurate commercial reporting, including margin analysis and tender performance
- Cross-Functional Leadership
- Work closely with Medical, Regulatory, Quality, Manufacturing, Finance, and Supply Chain teams to deliver organisational objectives
About You
- Proven senior sales leadership experience within the UK pharmaceutical industry
- Strong understanding of generics, branded generics, and/or OTC
- Deep knowledge of UK market access, pricing, and NHS procurement
- Commercially astute, strategic, and comfortable operating at board level
- Confident leading complex stakeholder relationships across multiple channels
- Excellent management and mentoring experience and skills
At Pro4orm People Ltd we are committed to fostering an inclusive and diverse workplace. We welcome applications from all qualified candidates regardless of race, gender, sexual orientation, religion, disability, or background.
Head of Sales UK Pharmaceuticals in Cheltenham employer: Pro4orm People Ltd
Contact Detail:
Pro4orm People Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Sales UK Pharmaceuticals in Cheltenham
✨Tip Number 1
Network like a pro! Reach out to your connections in the pharmaceutical industry and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that Head of Sales role.
✨Tip Number 2
Prepare for those interviews by researching the company inside out. Understand their products, market position, and recent news. This will help us show that you’re not just another candidate, but someone who genuinely cares about their mission.
✨Tip Number 3
Practice your pitch! Be ready to articulate your sales strategies and how you’ve driven revenue growth in previous roles. We want to hear your success stories and how you can replicate that success in this new position.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Head of Sales UK Pharmaceuticals in Cheltenham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Sales role in the UK Pharmaceuticals sector. Highlight your experience in leading sales strategies and managing key accounts, as this will show us you understand what we're looking for.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your achievements in the pharmaceutical industry and how you've driven revenue growth in previous positions.
Showcase Your Leadership Skills: Since this is a senior role, we want to see your leadership style. Include details about how you've managed teams and built relationships with stakeholders in the past, especially in a regulated environment like pharmaceuticals.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. This way, we can easily track your application and get back to you quicker!
How to prepare for a job interview at Pro4orm People Ltd
✨Know Your Market Inside Out
Before the interview, dive deep into the UK pharmaceutical market. Understand the latest trends, competitor strategies, and regulatory changes. This knowledge will not only impress your interviewers but also show that you're proactive and well-prepared for the role.
✨Showcase Your Leadership Skills
As a Head of Sales, you'll need to demonstrate strong leadership capabilities. Prepare examples of how you've successfully led teams, managed key accounts, and driven revenue growth in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses.
✨Align with Company Values
Research the company's mission and values, especially their commitment to compliance and ethical selling. Be ready to discuss how your personal values align with theirs and how you can contribute to fostering a culture of integrity within the sales team.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about potential challenges in the UK market, such as pricing volatility or supply chain issues, and prepare your approach to tackling these situations effectively.
