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- Tasks: Create engaging PR campaigns that connect people with dogs and drive support for Dogs Trust.
- Company: Join Dogs Trust, the UK's leading dog charity dedicated to helping dogs in need.
- Benefits: Competitive salary, dynamic work environment, and the chance to make a real difference.
- Why this job: Be a voice for dogs and inspire others to support their welfare through creative storytelling.
- Qualifications: Experience in consumer PR and a passion for creating impactful media content.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
The predicted salary is between 38000 - 42000 £ per year.
As our Consumer PR Specialist, you’ll be at the forefront of sharing the incredible work of Dogs Trust; creating innovative, insight-led campaigns that connect with the public, celebrate the bond between people and dogs, and drive rehoming, fundraising, and supporter engagement across the nation.
About the role:
- Lead proactive, consumer-focused media coverage across national, regional, and lifestyle outlets.
- Create engaging, shareable stories for media and digital channels in collaboration with social teams.
- Build and manage media, influencer, and brand partnerships to amplify Dogs Trust campaigns.
- Maintain strong journalist relationships to secure impactful, high-profile coverage.
- Support integrated campaigns that engage new audiences and align with Dogs Trust’s strategy.
- Be part of the busy Dogs Trust press office, dealing with media enquiries.
About you:
You will have strong experience in consumer-facing PR, creating impactful media and digital content that inspires and engages the public. With excellent communication skills and a creative, results-driven approach, you’ll manage multiple campaigns in a fast-paced environment. Highly organised and collaborative, you’ll build strong relationships, use audience insight to shape stories, and bring fresh, innovative ideas to Dogs Trust’s communications.
About the team:
The Public Relations team sits within the Marketing & Communications directorate. We help people to know, love and understand the charity and to take action to support the charity’s work. We use our understanding of Dogs Trust and the needs of our wide and varied audiences to produce impactful, creative, on-brand communications.
About Dogs Trust:
We love dogs. That’s why we do whatever we can to make sure every four-legged friend gets the love they deserve. We’ll never put a healthy dog down, so our work is focused on helping dogs in need, supporting owners every step of the walk, and creating a better world for dogs in the future. It’s what we’ve been doing since 1891 and how we’ve grown to become the UK’s leading dog charity, helping 12,000 loyal friends find their forever homes every year.
Consumer PR Specialist - Dogs Trust in City of London employer: Prmoment
Contact Detail:
Prmoment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer PR Specialist - Dogs Trust in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you land that interview, come prepared with innovative ideas for campaigns that align with Dogs Trust’s mission. Think outside the box and demonstrate how you can bring fresh perspectives to their PR strategies.
✨Tip Number 3
Research is key! Familiarise yourself with Dogs Trust’s recent campaigns and media coverage. This will not only help you in interviews but also show your genuine interest in the role and the organisation’s work.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Dogs Trust team and making a difference in the lives of dogs and their owners.
We think you need these skills to ace Consumer PR Specialist - Dogs Trust in City of London
Some tips for your application 🫡
Show Your Passion for Dogs: When writing your application, let your love for dogs shine through! Share any personal experiences or stories that connect you to the mission of Dogs Trust. We want to see your enthusiasm for making a difference in the lives of our furry friends.
Tailor Your Experience: Make sure to highlight your relevant PR experience in a way that aligns with the role. Use specific examples of campaigns you've led or media coverage you've secured. We’re looking for how your skills can help us amplify our message and engage the public.
Be Creative and Engaging: Your written application is your first chance to impress us, so make it engaging! Use a conversational tone and be creative in how you present your ideas. Think about how you would craft a compelling story for the media and apply that to your application.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Dogs Trust!
How to prepare for a job interview at Prmoment
✨Know Your Dogs Trust Inside Out
Before the interview, dive deep into Dogs Trust's mission, values, and recent campaigns. Familiarise yourself with their work and how they connect with the public. This will not only show your passion for the role but also help you tailor your answers to align with their goals.
✨Showcase Your PR Success Stories
Prepare specific examples of your past PR campaigns that had a significant impact. Highlight how you created engaging content and built media relationships. Use metrics to demonstrate your success, as numbers can really make your achievements stand out.
✨Be Ready to Discuss Trends
Stay updated on current trends in consumer PR and how they relate to animal welfare or charity work. Be prepared to discuss how you would leverage these trends to create innovative campaigns for Dogs Trust. This shows you're proactive and forward-thinking.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready about the team dynamics, upcoming campaigns, or how they measure success. This not only demonstrates your interest in the role but also gives you valuable insights into the company culture.