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For Companies At a Glance
- Tasks: Lead exciting marketing initiatives and organise vibrant events at a bustling shopping centre.
- Company: Join a dynamic organisation focused on customer engagement and community connections.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Why this job: Make a real impact in marketing while engaging with the community and local businesses.
- Qualifications: Experience in events marketing and strong skills in both digital and traditional marketing.
- Other info: Flexible working hours with occasional weekend availability required.
The predicted salary is between 36000 - 60000 £ per year.
Our client is seeking a dynamic Marketing Manager to lead marketing, communications, events and customer engagement across this vibrant organisation.
The Role
Reporting to the Senior Marketing Manager, you will be responsible for delivering engaging B2B and B2C marketing initiatives.
Key Responsibilities
- Plan and deliver a large number of on-site events, including seasonal activities
- Lead tenant engagement and on-site communications
- Produce B2B and B2C marketing materials for promotions and leasing
- Manage brand guidelines and marketing assets
- Plan and manage annual marketing budgets
- Track and report on marketing performance and ROI
- Work closely with asset management, operations and construction teams
- Build strong relationships with local organisations
- Deliver regular newsletters
About You
You will have:
- Proven events marketing experience
- Strong digital and traditional marketing expertise
- Experience delivering both B2B and B2C campaigns
- Excellent communication and stakeholder management skills
- Due to the nature of the role, you must be available to work weekends where required
Marketing Manager (Shopping Centre Experience) employer: Prize Placements
Contact Detail:
Prize Placements Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager (Shopping Centre Experience)
✨Tip Number 1
Network like a pro! Get out there and connect with people in the shopping centre industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential colleagues or mentors. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past marketing campaigns, events, and any B2B or B2C materials you've produced. This will give you an edge when chatting with potential employers and demonstrate your hands-on experience.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you’re interested in, like ours at StudySmarter. Express your enthusiasm for their work and ask if they have any upcoming opportunities. It shows initiative and can set you apart from the crowd.
✨Tip Number 4
Prepare for interviews by researching the company’s recent marketing initiatives and events. Be ready to discuss how your experience aligns with their goals. And remember, we love candidates who can bring fresh ideas to the table, so don’t hold back!
We think you need these skills to ace Marketing Manager (Shopping Centre Experience)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the Marketing Manager role. Highlight your events marketing experience and any B2B/B2C campaigns you've led, as this will catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in a shopping centre environment and how you can engage both tenants and customers effectively.
Showcase Your Communication Skills: Since excellent communication is key for this role, make sure your application is clear and concise. Use engaging language that reflects your personality and demonstrates your stakeholder management skills.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Prize Placements
✨Know Your Audience
Before the interview, research the shopping centre and its target audience. Understand their marketing strategies and recent events. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Event Experience
Be ready to discuss specific events you've managed in the past. Highlight your role, the challenges you faced, and the outcomes. Use metrics to demonstrate success, like attendance numbers or engagement rates, to make your experience stand out.
✨Prepare for B2B and B2C Questions
Since the role involves both B2B and B2C marketing, prepare examples of campaigns you've executed in each area. Be clear about your approach and how you measured success. This will show your versatility and understanding of different marketing dynamics.
✨Engage with Stakeholders
Discuss your experience in stakeholder management. Prepare examples of how you've built relationships with tenants or local organisations. This is crucial for the role, so demonstrating your communication skills and ability to collaborate will be key.
