At a Glance
- Tasks: Lead marketing for diverse properties and manage a dynamic team.
- Company: Join a vibrant company with exciting public events and brand management.
- Benefits: Fixed-term contract with opportunities for professional growth and creativity.
- Other info: Exciting chance to work in a fast-paced environment with diverse projects.
- Why this job: Make a real impact in a senior role while shaping brand strategies.
- Qualifications: Proven senior marketing experience and strong leadership skills.
About the role: This is a Maternity Contract between 8 and 12 months (TBC) so you will need to be available for a fixed term position. This is a senior role and you will lead property marketing across multiple assets, manage a small team, oversee brands within the group and take an active role in the company's largest annual public event. You will manage external agency relationships and hold overall responsibility for brand consistency across every sub-brand. The role suits a well-rounded marketing professional who is equally comfortable setting strategy, briefing a designer, reviewing digital performance and coordinating a large-scale event campaign.
Key Responsibilities:
- Lead and deliver marketing activity across a diverse commercial property portfolio.
- Develop and execute campaigns to support leasing, brand awareness and customer engagement objectives.
- Manage the creation of marketing collateral, digital content and promotional materials.
- Coordinate external agencies, designers and suppliers to ensure high-quality delivery.
- Support PR and communications activity, including media relations and announcement campaigns.
- Oversee digital marketing channels, websites, social media and paid advertising performance.
- Collaborate with internal stakeholders to plan and implement strategic marketing initiatives.
- Monitor campaign effectiveness, provide reporting and recommend improvements.
- Ensure brand consistency across all marketing communications.
- Manage and develop marketing team members and external partners.
Person Specification
Essential
- Proven experience in a senior marketing position.
- Strong track record of delivering integrated marketing campaigns across multiple channels.
- Experience managing and developing team members.
- Ability to manage external agencies and suppliers effectively.
- Excellent project management and organisational skills.
- Strong communication and stakeholder management abilities.
- Good understanding of digital marketing, social media and website management.
- Proactive, self-motivated and able to work independently.
Desirable
- Experience delivering events, activations or experiential campaigns.
- Exposure to property, retail, hospitality or place-based marketing environments.
Head of Marketing employer: Prize Placements
As a leading player in the commercial property sector, we pride ourselves on fostering a dynamic and inclusive work culture that encourages creativity and collaboration. Our team members benefit from professional development opportunities, a supportive environment, and the chance to lead impactful marketing initiatives across diverse assets. Join us in a role that not only offers a competitive salary but also the unique opportunity to shape brand narratives and engage with our community through exciting events.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing
✨Network Like a Pro
Get out there and connect with people in the industry! Attend marketing events, join relevant online groups, and don’t be shy about reaching out to potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know!
✨Show Off Your Skills
When you land that interview, make sure to showcase your past successes. Bring examples of campaigns you've led or projects you've managed. We want to see how you can bring that experience to the table and drive results for us!
✨Be Ready to Discuss Strategy
As a Head of Marketing, you’ll need to think strategically. Be prepared to discuss your approach to developing integrated marketing campaigns and how you measure success. We’re looking for someone who can hit the ground running and lead our marketing efforts effectively.
✨Apply Through Our Website
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Head of Marketing role. Highlight your experience in leading marketing campaigns and managing teams, as these are key for us.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this maternity contract. Share specific examples of your past successes in marketing and how they relate to our needs.
Showcase Your Digital Savvy:Since digital marketing is a big part of this role, make sure to mention your experience with social media, website management, and any relevant tools you've used. We want to see how you can elevate our brand online!
Apply Through Our Website:To make sure your application gets to us, apply directly through our website. It’s the best way to ensure we see your amazing skills and experiences right away!
How to prepare for a job interview at Prize Placements
✨Know Your Stuff
Before the interview, dive deep into the company's marketing strategies and recent campaigns. Familiarise yourself with their brand voice and any notable events they've hosted. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll be leading a team. Prepare examples of how you've successfully managed and developed team members in the past. Be ready to discuss your approach to mentoring and how you handle challenges within a team setting.
✨Be Ready to Discuss Campaigns
Expect questions about your experience with integrated marketing campaigns. Have specific examples ready that highlight your role in planning, executing, and measuring the success of these campaigns. This is your chance to demonstrate your strategic thinking and project management skills.
✨Engage with Questions
Prepare thoughtful questions to ask at the end of the interview. Inquire about their current marketing challenges or upcoming projects. This shows your proactive nature and helps you gauge if the company culture aligns with your values.