At a Glance
- Tasks: Lead strategic ABM programmes and create tailored marketing campaigns for enterprise accounts.
- Company: Join a global tech leader in the SaaS industry with a dynamic work culture.
- Benefits: Competitive salary, hybrid working model, and opportunities for professional growth.
- Other info: Collaborate with senior stakeholders and manage exciting marketing initiatives across the UK & Ireland.
- Why this job: Make a significant impact by driving marketing strategies that influence high-value sales.
- Qualifications: Experience in ABM or Pursuit Marketing for enterprise customers, especially in B2B tech.
The predicted salary is between 80000 - 83000 £ per year.
We're partnering with a global enterprise technology organisation to recruit a Senior Strategic ABM Marketing Manager for one of the biggest SaaS/Tech organisations. This is an exciting opportunity to lead Account-Based Marketing (ABM) programmes across a portfolio of strategic enterprise accounts, partnering closely with senior sales leaders to deliver marketing that accelerates pipeline and supports complex, high-value opportunities.
You'll bring:
- Proven experience delivering Account-Based Marketing (ABM) or Pursuit Marketing programmes for enterprise customers.
- A background in B2B technology or SaaS, with experience marketing complex software or technology solutions.
- Experience creating strategic marketing campaigns that support enterprise sales and engage C-suite and senior decision-makers.
- The confidence to influence and build trusted relationships with senior stakeholders, including Sales Leaders, Account Executives and executive leadership.
What you'll be doing:
- Lead and execute strategic ABM and Pursuit Marketing programmes for high-value enterprise accounts.
- Partner with Enterprise Sales teams to develop bespoke campaigns that accelerate pipeline and support complex sales cycles.
- Create compelling messaging and integrated marketing campaigns tailored to strategic accounts.
- Use account insights, intent data and performance metrics to shape marketing strategy and measure success.
- Manage external agencies and campaign budgets to deliver high-quality programmes.
- Support executive events, customer experiences and flagship marketing initiatives across the UK & Ireland.
If you're an experienced enterprise marketer, field marketing who combines strategic thinking with commercial impact and enjoys partnering with senior stakeholders to win major enterprise opportunities, we'd love to hear from you. Email Hannah@principlehr.com
Senior Strategic ABM Marketing Manager - SaaS in London employer: Principle
Join a leading global enterprise technology organisation that values innovation and collaboration, offering a dynamic work culture in the heart of London and Staines. As a Senior Strategic ABM Marketing Manager, you'll benefit from competitive remuneration, a hybrid working model, and ample opportunities for professional growth while working alongside industry experts to drive impactful marketing strategies. This role not only allows you to influence high-value enterprise accounts but also fosters an environment where your contributions are recognised and rewarded.
