We are recruiting a Business Analyst - Market Strategy for a global technology company whose video platform supports a large and fast-moving creator ecosystem across Europe. You will conduct deep-dive market analysis across the UK, Germany and France, monitor ecosystem performance and growth, and convert complex data into recommendations that shape European market strategy. This is a visible role for an analyst who is equally comfortable writing complex SQL, building interactive dashboards and explaining what the evidence means for the business.
What you will do:
- Lead market and performance analyses that inform strategy across three major European markets.
- Track creator-ecosystem health, growth trends and emerging opportunities.
- Write complex SQL independently and build data sets from source data.
- Create interactive dashboards that make performance drivers and strategic trade-offs clear.
- Turn findings into concise, decision-ready narratives for leadership.
- Evaluate market and product opportunities and support strategic analysis with minimal guidance.
What you will bring:
- Advanced SQL, including independently structuring complex queries and pulling data sets from scratch.
- Strong interactive dashboard and data-visualization experience.
- Experience applying analytics to market strategy, business performance or a scaled digital ecosystem.
- Sound statistical judgement, metric-design capability and data-quality awareness.
- Strong business storytelling and stakeholder-influencing skills.
- Professional proficiency in English.
- Availability to work from the London office three days per week.
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Business Analyst- Market Strategy in London employer: Principle
Join a leading global technology company that champions innovation and creativity in the heart of London. With a hybrid work model, competitive salary, and a vibrant work culture, you'll have the opportunity to collaborate with diverse teams across EMEA while developing your skills in a supportive environment. The company prioritises employee growth, offering unique opportunities to influence high-impact social media strategies and campaigns, making it an ideal place for passionate professionals looking to make a meaningful impact.