At a Glance
- Tasks: Lead content creation for channel partners, from white papers to digital assets.
- Company: Join a creative powerhouse behind iconic digital tools and global tech innovation.
- Benefits: Enjoy hybrid working, a competitive salary, and the chance to make an impact.
- Other info: Fluency in French or German is a plus; work seen by thousands across Europe.
- Why this job: Empower global partners with your storytelling skills in a dynamic, collaborative environment.
- Qualifications: 3-5 years in B2B content creation; strong project ownership and communication skills required.
The predicted salary is between 28800 - 48000 £ per year.
B2B Content Strategist – Channel & Events Focus
Job Title: Senior B2B Content Specialist – Channel Marketing & Events
12-Month Contract | Hybrid (London EC1) | Salary £48,000 per year
Are you a strategic storyteller with a flair for turning ideas into engaging content that drives impact? If you're looking for a high-visibility role where your work empowers global channel partners – this one’s for you.
We’re working with a creative powerhouse behind some of the world’s most iconic digital tools. They’re looking for a Senior B2B Content Specialist to support their channel and partner marketing teams across key European markets.
This is more than just content delivery – it’s about owning the end-to-end creative workflow, developing relevant B2B assets for resellers and indirect teams, and ensuring content aligns with both strategy and local market needs.
What you’ll be doing:
- Leading content creation for channel partners – from white papers and case studies to event collateral and digital assets
- Owning the creative process from brief to execution, managing content calendars and multiple stakeholders
- Collaborating closely with international channel and partner teams (UK, France, Germany)
- Ensuring all content is tailored for B2B customer segments across EMEA
What you’ll bring:
- 3–5 years’ experience in B2B content creation, ideally for channel, partner, or reseller audiences
- Strong project ownership – from strategy to final delivery
- A natural communicator with experience working across marketing, sales, and partner teams
- Familiarity with event marketing – particularly webinars or virtual conferences
- A strategic mindset with hands-on execution skills
- French or German language skills are a plus (but not essential)
The offer:
- 12-month contract with a global tech brand driving digital creativity
- Hybrid working – 3 days in the EC1 office, 2 days from home
- The chance to create high-impact work seen by thousands of B2B customers and partners across Europe
Ready to craft content that empowers partners and influences global markets? Let’s talk.
Seniority level
Associate
Employment type
Contract
Job function
Marketing
Industries
Software Development and Technology, Information and Media
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B2B Content Strategist – Channel & Events Focus employer: Principle
Join a leading global technology organisation that values its employees and fosters a collaborative work culture. With a focus on professional growth, you will have the opportunity to enhance your skills in contingent workforce operations while enjoying a hybrid work model in Reading, Berkshire. The company offers competitive salaries and a supportive environment that encourages innovation and teamwork, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Content Strategist – Channel & Events Focus
✨Tip Number 1
Familiarise yourself with the latest trends in B2B content marketing, especially in the context of channel and partner strategies. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the B2B content space, particularly those who have experience in channel marketing. Attend industry events or webinars to connect with potential colleagues and learn from their experiences.
✨Tip Number 3
Showcase your project management skills by discussing specific examples where you've successfully led content projects from inception to delivery. Highlight your ability to manage multiple stakeholders and timelines effectively.
✨Tip Number 4
If you have language skills, particularly in French or German, make sure to mention them during your discussions. Even if they're not essential, they can set you apart from other candidates and demonstrate your ability to work in diverse markets.
We think you need these skills to ace B2B Content Strategist – Channel & Events Focus
Some tips for your application 🫡
Understand the Role:Before you start writing, make sure you fully understand the responsibilities and requirements of the B2B Content Strategist position. Tailor your application to highlight how your skills and experiences align with the job description.
Showcase Relevant Experience:In your CV and cover letter, emphasise your 3-5 years of experience in B2B content creation. Provide specific examples of projects where you've led content creation for channel partners or similar audiences.
Highlight Collaboration Skills:Since the role involves working closely with international teams, mention any previous experiences where you've collaborated with diverse groups. This could include working with marketing, sales, or partner teams across different regions.
Craft a Compelling Cover Letter:Use your cover letter to tell a story about your passion for content strategy and how it drives impact. Make sure to connect your strategic mindset and hands-on execution skills to the needs of the company and the role.
How to prepare for a job interview at Principle
✨Showcase Your Storytelling Skills
As a B2B Content Strategist, your ability to tell compelling stories is crucial. Prepare examples of how you've turned complex ideas into engaging content that resonates with target audiences, particularly in the context of channel marketing.
✨Demonstrate Project Ownership
Highlight your experience in managing projects from start to finish. Be ready to discuss specific instances where you led content creation processes, managed timelines, and collaborated with multiple stakeholders to deliver successful outcomes.
✨Familiarise Yourself with Event Marketing
Since the role involves event collateral, brush up on your knowledge of event marketing strategies, especially webinars and virtual conferences. Be prepared to discuss how you've contributed to similar events in the past.
✨Research the Company and Its Markets
Understand the company's position in the tech industry and its target markets across Europe. Tailor your responses to show how your skills and experiences align with their needs, particularly in relation to B2B customer segments.
