At a Glance
- Tasks: Lead strategic marketing programmes to drive pipeline growth and engage enterprise customers.
- Company: Global tech organisation with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Fast-paced role with excellent career advancement potential.
- Why this job: Make a significant impact in a high-energy environment while working with top-tier sales teams.
- Qualifications: 5+ years in B2B tech marketing with strong field marketing and ABM experience.
The predicted salary is between 85000 - 95000 £ per year.
A global technology organisation is seeking an experienced Field Marketing Manager to lead strategic marketing programmes across the UK, Ireland and South Africa. This is a high-impact role focused on driving pipeline growth, supporting strategic enterprise deals and building executive-level customer engagement programmes in partnership with senior sales teams.
Key Responsibilities
- Partner with enterprise sales teams to develop and execute strategic field marketing plans aligned to pipeline and revenue goals
- Lead Account-Based Marketing (ABM) and deal-based marketing initiatives targeting key enterprise accounts
- Design and deliver executive engagement programmes including roundtables, customer events, executive dinners and workshops
- Work closely with digital and demand generation teams to extend campaign reach and customer engagement
- Track programme performance including account engagement, pipeline movement and overall campaign impact
- Collaborate across regional and global marketing teams within a matrixed environment
About You
- 5+ years' experience in enterprise B2B technology marketing
- Strong experience in field marketing, ABM or strategic account marketing
- Proven ability to partner effectively with enterprise sales teams
- Experience delivering executive-level customer events and engagement programmes
- Commercially driven with strong understanding of pipeline and revenue marketing
- Strong project management and stakeholder management skills
- Comfortable operating in a fast-paced, matrixed organisation
Strategic Field Marketing Manager (Enterprise Pipeline) in London employer: Principle HR
Join a leading global technology organisation that values innovation and collaboration, offering a dynamic work culture where your contributions directly impact enterprise growth. With a competitive salary and hybrid working model based in London, you'll have access to exceptional employee growth opportunities, including the chance to lead high-profile marketing initiatives and engage with senior sales teams. Experience a supportive environment that fosters professional development and encourages creativity in driving strategic marketing programmes across diverse markets.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Field Marketing Manager (Enterprise Pipeline) in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a role. Attend events, webinars, or even casual meet-ups to get your name out there. You never know who might have a lead for you!
✨Tip Number 2
Showcase your expertise! Create a personal brand online by sharing insights related to field marketing and enterprise sales on platforms like LinkedIn. This not only highlights your knowledge but also attracts potential employers who are looking for someone just like you.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Tailor your responses to show how your experience aligns with their goals, especially around pipeline growth and executive engagement. Confidence is key, so practice makes perfect!
✨Tip Number 4
Don't forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, applying directly can sometimes give you an edge over other candidates. So, what are you waiting for? Get your application in!
We think you need these skills to ace Strategic Field Marketing Manager (Enterprise Pipeline) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the job description. Highlight your experience in field marketing and ABM, and don’t forget to showcase any successful campaigns you've led that align with pipeline growth.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Mention specific examples of how you've partnered with sales teams and delivered executive-level events.
Showcase Your Project Management Skills:We love a candidate who can juggle multiple projects! In your application, highlight your project management experience and how you've successfully navigated a fast-paced environment.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at Principle HR
✨Know Your Numbers
Make sure you’re familiar with key metrics related to pipeline growth and revenue. Be ready to discuss how your previous marketing initiatives have directly impacted these figures. This shows you understand the commercial side of the role.
✨Showcase Your ABM Expertise
Prepare specific examples of successful Account-Based Marketing campaigns you've led. Highlight how you targeted key enterprise accounts and the results achieved. This will demonstrate your hands-on experience and strategic thinking.
✨Engagement is Key
Think about how you’ve designed and delivered executive engagement programmes in the past. Be ready to share insights on what worked well and how you measured success. This will illustrate your ability to connect with senior stakeholders.
✨Collaboration is Crucial
Since this role involves working closely with sales and other marketing teams, prepare to discuss how you’ve successfully collaborated in a matrixed environment. Share examples that highlight your project management skills and ability to drive results through teamwork.
