Content Marketer

Content Marketer

Full-Time 50000 - 60000 £ / year (est.) Working from home possible
P

At a Glance

  • Tasks: Create engaging content across various formats and manage the content calendar.
  • Company: Join Primer, a leading fintech company revolutionising global payments.
  • Benefits: Enjoy remote work, competitive share options, uncapped holiday, and a generous learning budget.
  • Other info: Collaborative culture with opportunities for personal growth and meaningful challenges.
  • Why this job: Make complex topics interesting and drive real impact in a fast-paced environment.
  • Qualifications: 5+ years in content marketing with strong editorial judgement and a hands-on approach.

The predicted salary is between 50000 - 60000 £ per year.

Primer is the unified infrastructure for global payments. We give finance and payments teams the visibility and control to reduce complexity, improve performance, and capture more revenue - all from a single platform.

What will you be doing?

  • Co-own the content calendar with the Content Marketing Lead and manage its delivery, ensuring the right work is published on time and to a consistently high standard.
  • Research, write, and publish content across formats, from blogs and guides to case studies, newsletters, social content, and campaign assets.
  • Develop go-to-market plans for Primer’s content, working closely with Demand Generation to launch, distribute, repurpose, and promote content across LinkedIn, email, social, and other channels to grow engaged audiences and drive commercial impact.
  • Use performance data, audience insights, and experimentation to make better decisions about what we create, how we distribute it, and how we measure success.
  • Improve how we work by adopting AI and automation to increase the quality, speed, and scale of our content.

What we’d love to see:

  • 5+ years’ experience in content marketing at a fast-paced, high-growth B2B or B2C technology company.
  • Strong editorial judgement with the ability to make complex topics genuinely interesting.
  • Hands-on and execution-focused, able to take ideas from brief to publication with minimal supervision.
  • An understanding of how content builds audiences, generates demand, and supports business growth.
  • The ability to use performance data, audience insights, and experimentation to improve content and distribution.
  • Curious about AI and eager to use new tools to improve how content is created, distributed, and scaled.
  • Comfortable working in a small, high-performing team with broad ownership and a bias for action.

Nice to have:

  • Experience in fintech, payments, or a technical B2B category.
  • Experience editing video and audio.

You may not like it here if:

  • You prefer detailed briefs and close direction.
  • You want a narrowly defined role.
  • You want every day to look the same.
  • You’re uncomfortable with feedback.

A typical interview process:

  • An initial intro call with a Talent Partner
  • An interview with the Hiring Manager
  • Challenge Stage - Contextualised to the role
  • A final, values-alignment interview

What's the culture like at Primer?

We're building a culture where people can do their best work and be proud of the impact they have. You'll be working with people who are mission-driven, smart, and reflective, and who are genuinely invested in building exceptional products and delivering success for our merchants.

We work remotely, and have done since day one. We believe that building a successful, profitable company goes beyond proximity. We invest in our relationships through great remote working practices and thoughtfully designed face-to-face time, including workations, our annual company retreat, and access to co-working spaces across most major cities.

The work is challenging. Scaleups are a challenge, and building category-defining products is a challenge. But there's a meaningful difference between a challenge and a struggle. At Primer, the right challenge comes with the right support: strong onboarding, a collaborative environment, and a team that is genuinely invested in your success. It's never something you face alone.

Our benefits:

  • We are fully remote and globally distributed; and have been since day one
  • Competitive share options
  • Uncapped holiday, with 25 days minimum to be taken
  • Co-working space access across major cities
  • Workations & Company Retreat
  • The best equipment for your role
  • £500 towards your home office setup
  • Generous learning budget
  • Private Medical Insurance
  • A broad set of additional perks and benefits (depending on location)

Don’t meet every single requirement?

At Primer, we're dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role but your experience doesn't align perfectly with every qualification listed, we encourage you to apply. You may be the right candidate for this or other roles.

Primer is committed to the equal treatment of all current and prospective employees and adopts a zero-tolerance approach to discrimination, regardless of age, disability, sex, sexual orientation, pregnancy and maternity, race or ethnicity, religion or belief, gender identity, marriage and civil partnership, or any other background or belief.

Content Marketer employer: Primer.io

At Primer, we pride ourselves on being an exceptional employer that fosters a culture of innovation and collaboration. Our fully remote work environment allows for flexibility and work-life balance, while our commitment to employee growth is reflected in our generous learning budget and access to co-working spaces. With competitive share options and uncapped holiday, we empower our team to thrive both personally and professionally, making Primer a truly rewarding place to build your career in content marketing.

P

Contact Details:

Primer.io Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Content Marketer

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Primer.io and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Primer.io are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Primer.io on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Primer.io. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Content Marketer

Communication Skills
Adaptability
Problem-Solving Skills
Time Management
Sales Skills
Flexibility
Self-Motivation

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Primer.io. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Primer.io:Show us that you’ve done your homework! In your application, briefly mention what you admire about Primer.io’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Primer.io

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Primer.io will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Primer.io, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.