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- Tasks: Manage and grow our social media presence while crafting engaging content that captivates audiences.
- Company: Join Prime Property, a trailblazer in luxury real estate with a passion for storytelling.
- Benefits: Competitive salary, flexible work options, generous holiday, and a learning budget.
- Other info: Opportunity for growth, creativity, and networking in the luxury property sector.
- Why this job: Be part of a dynamic team redefining luxury property marketing and make your mark.
- Qualifications: 2+ years in social media/content, strong copywriting skills, and a keen eye for detail.
The predicted salary is between 30000 - 40000 £ per year.
National travel for campaign shoots and events. Prime Property is on a mission to redefine the search for Britain’s finest homes. We connect motivated buyers with on and off-market opportunities, in partnership with leading agents and developers. We curate an exceptional collection and care deeply about how each home is introduced to the people who are meant to find them. We launched our platform in March 2026 and the best is yet to come.
We are seeking a talented Social Media & Content Strategist to grow our brand presence and community across social and digital channels, and craft engaging, desire-led content that stands out.
Who you are
- You're a rising star with a passion for storytelling, deeply immersed in the world of luxury property and lifestyle on social media.
- You spot trends and know how to ideate, plan and craft refined, desire-led content that stops the scroll.
- You combine a hands-on approach with the ability to think strategically.
- You adapt across various content formats and thrive with creative testing and experimentation.
- You appreciate the craftsmanship, the people, and the stories behind every home, and you know how to bring that to life for others.
What you’ll do
- Manage and grow Prime Property’s social media presence across Instagram, LinkedIn and emerging platforms, with a focus on quality, consistency and engagement.
- Ideate, plan and craft social content across brand, property and partner stories, aligned to our positioning and the fast-paced, ever-changing luxury property market.
- Own community management, responding to comments and messages in our brand voice, and nurturing relationships.
- Monitor channel analytics, report on performance, and stay informed on audience behaviour to continually improve what we do.
- Brief and coordinate videographers and other freelance creatives for shoots and content production.
- Be present at campaign shoots and events, ensuring they are well documented and turned into strong social content.
- Support the delivery of paid social campaigns, contributing to targeting, asset production and performance tracking.
- Assist with email marketing, including campaign scheduling, list management and performance reporting.
- Review and refine property descriptions and website content, ensuring every listing reflects the Prime Property standard.
- Stay ahead of trends across luxury property, social media, and the wider marketing landscape, bringing fresh thinking and new ideas to the business.
What you’ll bring: Must have
- 2+ years experience in a social media and content role within property, luxury, travel or lifestyle, on brand or agency side.
- Meticulous attention to detail, you notice what others miss and enjoy working in an environment where there is a high bar for quality.
- Curious and proactive mindset, you spot opportunities and are not afraid to share your ideas.
- Strong copywriting skills and a feel for the premium brand voice across formats and channels.
- Confident Canva designer with the ability to tell a clear story and continue to elevate the brand design across multiple content types.
- Comfortable in a fast-paced environment with outstanding communication and collaboration skills.
- Deep appreciation for quality, storytelling, and a drive to build something that stands out in the market.
What you’ll bring: Nice to have
- Video editing skills (CapCut, Premiere, or similar).
- On-camera confidence with the ability to represent the brand naturally.
- Experience executing paid social campaigns across Meta.
- Exposure to creator and influencer campaigns within a luxury or lifestyle context.
- Familiarity with modern tools including Asana, Slack and HubSpot.
- Full UK driving license.
How we reward you
- £30,000 to £40,000 salary with performance-related bonuses.
- 4 days a week from the office, members clubs or on location with Friday WFH.
- 25 days holiday plus bank holidays and a volunteering day each year.
- Annual learning and development budget.
- Pension with NEST.
- Access to industry events and Pavilion Club networking.
If you care deeply about the work you do and are ready to build something you're proud of, we'd be delighted to hear from you. To apply, submit your CV via LinkedIn and email hiring@primeproperty.co.uk with a short note sharing: a content piece or campaign you delivered and are proud of, and a brand you think is doing social brilliantly right now. We read every application carefully and those without the note cannot be considered.
Contact Detail:
Prime Property Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Strategist
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing content that reflects your understanding of luxury property and lifestyle. Use platforms like Instagram and LinkedIn to demonstrate your storytelling skills and engage with potential employers.
✨Tip Number 2
Network like a pro! Attend industry events and connect with professionals in the luxury property space. Building relationships can open doors and give you insights into job opportunities that might not be advertised.
✨Tip Number 3
Show off your analytical side! Keep track of your social media performance metrics and be ready to discuss how you've used data to improve engagement. This will show potential employers that you’re not just creative, but also strategic.
✨Tip Number 4
Don’t forget to apply through our website! When you do, make sure to include a standout piece of content or campaign you’ve worked on. This is your chance to shine and show us what you can bring to the table!
We think you need these skills to ace Social Media & Content Strategist
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for storytelling and luxury property shine through. We want to see how you connect with the essence of what we do at Prime Property!
Tailor Your Content: Make sure to tailor your content piece or campaign example to reflect our brand voice and values. We love seeing how you can adapt your style to fit our premium image!
Be Personal: In your short note, don’t just list achievements; share why that content piece matters to you. We’re all about building connections, so let us feel your enthusiasm and creativity!
Follow the Instructions: Remember to send your CV via LinkedIn and email us with your note. We read every application carefully, and those without the note won’t be considered. So, make sure you follow our instructions to the letter!
How to prepare for a job interview at Prime Property
✨Know Your Brand Inside Out
Before the interview, dive deep into Prime Property's mission and values. Familiarise yourself with their social media presence and recent campaigns. This will not only help you answer questions more effectively but also show your genuine interest in the brand.
✨Showcase Your Storytelling Skills
Prepare to discuss specific examples of content you've created that aligns with luxury property and lifestyle. Bring along a portfolio or examples of your work that highlight your ability to craft engaging narratives that resonate with audiences.
✨Be Ready to Discuss Trends
Stay updated on the latest trends in luxury property and social media. Be prepared to share your insights on what’s currently working in the industry and how you can apply these trends to enhance Prime Property's brand presence.
✨Demonstrate Your Community Management Skills
Think of examples where you've successfully engaged with an online community. Be ready to discuss how you would manage comments and messages in Prime Property's brand voice, showcasing your understanding of community dynamics and relationship building.