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- Tasks: Manage and grow our social media presence while crafting engaging content that captivates audiences.
- Company: Join Prime Property, redefining luxury home searches with a creative and passionate team.
- Benefits: Competitive salary, performance bonuses, flexible work options, and generous holiday allowance.
- Other info: Dynamic environment with opportunities for creativity and professional growth.
- Why this job: Be part of an innovative brand, telling compelling stories in the luxury property market.
- Qualifications: 2+ years in social media/content roles, strong copywriting, and design skills.
The predicted salary is between 30000 - 40000 £ per year.
National travel for campaign shoots and events. Prime Property is on a mission to redefine the search for Britain’s finest homes. We connect motivated buyers with on and off-market opportunities, in partnership with leading agents and developers. We curate an exceptional collection and care deeply about how each home is introduced to the people who are meant to find them. We launched our platform in March 2026 and the best is yet to come.
We are seeking a talented Social Media & Content Strategist to grow our brand presence and community across social and digital channels, and craft engaging, desire-led content that stands out.
Who you are
- You're a rising star with a passion for storytelling, deeply immersed in the world of luxury property and lifestyle on social media.
- You spot trends and know how to ideate, plan and craft refined, desire-led content that stops the scroll.
- You combine a hands-on approach with the ability to think strategically.
- You adapt across various content formats and thrive with creative testing and experimentation.
- You appreciate the craftsmanship, the people, and the stories behind every home, and you know how to bring that to life for others.
What you’ll do
- Manage and grow Prime Property’s social media presence across Instagram, LinkedIn and emerging platforms, with a focus on quality, consistency and engagement.
- Ideate, plan and craft social content across brand, property and partner stories, aligned to our positioning and the fast-paced, ever-changing luxury property market.
- Own community management, responding to comments and messages in our brand voice, and nurturing relationships.
- Monitor channel analytics, report on performance, and stay informed on audience behaviour to continually improve what we do.
- Brief and coordinate videographers and other freelance creatives for shoots and content production.
- Be present at campaign shoots and events, ensuring they are well documented and turned into strong social content.
- Support the delivery of paid social campaigns, contributing to targeting, asset production and performance tracking.
- Assist with email marketing, including campaign scheduling, list management and performance reporting.
- Review and refine property descriptions and website content, ensuring every listing reflects the Prime Property standard.
- Stay ahead of trends across luxury property, social media, and the wider marketing landscape, bringing fresh thinking and new ideas to the business.
What you’ll bring: Must have
- 2+ years experience in a social media and content role within property, luxury, travel or lifestyle, on brand or agency side.
- Meticulous attention to detail, you notice what others miss and enjoy working in an environment where there is a high bar for quality.
- Curious and proactive mindset, you spot opportunities and are not afraid to share your ideas.
- Strong copywriting skills and a feel for the premium brand voice across formats and channels.
- Confident Canva designer with the ability to tell a clear story and continue to elevate the brand design across multiple content types.
- Comfortable in a fast-paced environment with outstanding communication and collaboration skills.
- Deep appreciation for quality, storytelling, and a drive to build something that stands out in the market.
What you’ll bring: Nice to have
- Video editing skills (CapCut, Premiere, or similar).
- On-camera confidence with the ability to represent the brand naturally.
- Experience executing paid social campaigns across Meta.
- Exposure to creator and influencer campaigns within a luxury or lifestyle context.
- Familiarity with modern tools including Asana, Slack and HubSpot.
- Full UK driving license.
How we reward you
At Prime Property, we reward initiative, creativity, and results, with the opportunity to grow your compensation and benefits in line with the impact you create. £30,000 to £40,000 salary with performance-related bonuses. 4 days a week from the office, members clubs or on location with Friday WFH. 25 days holiday plus.
Social Media & Content Strategist in London employer: Prime Property
Contact Detail:
Prime Property Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Content Strategist in London
✨Tip Number 1
Get your social media game on point! Showcase your skills by creating a portfolio of content that highlights your storytelling abilities and understanding of luxury property. Use platforms like Instagram to share your work and engage with potential employers.
✨Tip Number 2
Network like a pro! Attend industry events, webinars, or local meetups related to property and lifestyle. Connect with professionals in the field and don’t be shy about sharing your passion for social media and content strategy.
✨Tip Number 3
Stay ahead of the curve! Keep an eye on the latest trends in social media and luxury property. Share your insights on platforms like LinkedIn to position yourself as a thought leader in the space.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our mission at Prime Property. Tailor your application to reflect your understanding of our brand and how you can contribute to our growth.
We think you need these skills to ace Social Media & Content Strategist in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your passion for storytelling and luxury property shine through. We want to see how you connect with the essence of what we do at Prime Property!
Tailor Your Content: Make sure to tailor your application to reflect our brand voice and values. Highlight your experience in social media and content creation, especially in the luxury or lifestyle sectors, to show us you’re the perfect fit.
Be Creative: Don’t be afraid to showcase your creativity! Whether it’s through a unique cover letter or an engaging portfolio, we love seeing fresh ideas that stand out and demonstrate your ability to craft desire-led content.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss any important updates from our team!
How to prepare for a job interview at Prime Property
✨Know Your Stuff
Before the interview, dive deep into Prime Property's mission and values. Familiarise yourself with their social media presence and recent campaigns. This will not only show your genuine interest but also help you tailor your responses to align with their brand voice.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work in social media and content creation. Include examples of desire-led content you've crafted, especially in the luxury property or lifestyle sectors. Be ready to discuss your creative process and how you adapt to different formats.
✨Engage with Trends
Stay updated on the latest trends in luxury property and social media. Bring some fresh ideas to the table during your interview. Discuss how you would approach community management and content strategy for Prime Property, demonstrating your proactive mindset.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the company. Inquire about their future campaigns or how they measure success on social media. This shows you're not just interested in the job, but also in contributing to their growth and success.