At a Glance
- Tasks: Lead influencer campaigns, ensuring they meet client goals and budgets while inspiring your team.
- Company: Join PrettyGreen, an award-winning agency known for creativity and inclusivity.
- Benefits: Enjoy competitive pay, a supportive culture, and opportunities for professional growth.
- Other info: Be part of a dynamic team that values creativity and collaboration.
- Why this job: Make a real impact in the world of influencer marketing with top brands.
- Qualifications: 6+ years in influencer or integrated campaigns, strong leadership, and strategic planning skills.
The predicted salary is between 60000 - 80000 € per year.
PrettyGreen, we’re the Global Fame Makers, an award-winning creative communications agency with big brand ambition and a boutique soul. We create purposeful fame and fortune for brands that are brave enough to push boundaries, care about people and planet, and want communications that drive commercial growth. Powered by an AI-enhanced team of strategists, creatives, producers, and cultural connectors, we deliver bold, commercially brilliant brand communications through the line and across the globe, from our offices in London, Manchester, Leeds and Edinburgh.
For our clients like Bupa, Audible, Hasbro, innocent, Disney, Tesco and PizzaExpress that means lasting brand fame, measurable commercial return, and the best agency experience they’ll ever have.
We’re an equal opportunities employer and committed to inclusivity throughout our business, from our internal and recruitment policies to the work we put into the world.
THE ROLE
Purpose of the Role: As a Campaign Director, you will lead the planning, direction, and delivery of influencer campaigns, ensuring they meet client objectives, budgets, and KPIs. You will own the development of strategic and creative plans, provide high-level counsel to senior clients, and lead integrated teams to deliver best-in-class work. This role blends leadership, commercial accountability, creativity, operational excellence, and client development.
YOUR RESPONSIBILITIES
- Strategic Leadership & Campaign Excellence: Lead all strategic and creative development for Influence & Advocacy programmes, ensuring plans meet SMART objectives, target audiences, and measurable KPIs.
- Client Leadership: Serve as the senior contact for priority clients, providing counsel, problem-solving issues independently, and building long-term, trusted partnerships.
- Team Leadership & Talent Development: Direct, motivate, and inspire cross-disciplinary teams to deliver high-performing campaigns across multiple clients simultaneously.
- Commercial & Financial Ownership: Own all client budgets, scope development, and finance processes, ensuring accuracy, profitability, and achievement of income targets.
- Insights, Measurement & Reporting: Ensure all briefs have clear objectives, defined audiences, and robust measurement frameworks.
- Agency Growth, Marketing & New Business: Contribute to agency client development planning and proactively uncover new opportunities within existing accounts.
SKILLS & EXPERIENCE
- Essential: Extensive experience (typically 6+ years) leading influencer or integrated campaigns within communications, PR, or marketing environments.
- Proven ability to direct complex integrated workstreams and teams with minimal support.
- Strong experience in strategic planning across Influence & Advocacy.
- Demonstrable strength in senior client leadership, consultancy, and issue-resolution.
- Deep understanding of influencer marketing, creator ecosystem, emerging platforms, and cultural trends.
- Track record of managing sizeable budgets, scopes, financial processes, and delivering against income targets.
- Experience mentoring and managing teams, fostering growth, and building positive, long-term relationships.
- Confident in developing insight-based measurement frameworks and leading full campaign evaluations.
- Desirable: Experience in earned-first or integrated brand communications.
- Familiarity with social analytics and insights tools.
- Experience contributing to agency marketing, thought leadership, or award submissions.
WHO YOU ARE
You thrive on leading smart, ambitious work and empowering those around you. You have a natural ability to build strong partnerships—with clients, teammates, creators, and collaborators. You enjoy blending strategic thinking with creativity, and you approach challenges with a solutions-focused mindset. You’re motivated by delivering impactful, insight-driven work and shaping teams that take pride in excellence.
Campaign Director - Influencer Marketing in Wolverhampton employer: PrettyGreen | The Global Fame Makers
At PrettyGreen, we pride ourselves on being an award-winning creative communications agency that champions inclusivity and sustainability. Our vibrant work culture fosters collaboration and innovation, providing ample opportunities for professional growth and mentorship within a supportive environment. With our commitment to delivering impactful campaigns for renowned clients and our recognition as one of the Best Places to Work, joining our London office means becoming part of a team that values creativity, ambition, and making a difference.
Contact Detail:
PrettyGreen | The Global Fame Makers Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Director - Influencer Marketing in Wolverhampton
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get that interview, let your passion for influencer marketing shine through. Share your ideas and experiences that align with PrettyGreen's values and mission.
✨Tip Number 3
Do your homework! Research PrettyGreen’s recent campaigns and be ready to discuss how you can contribute to their success. Tailor your insights to show you’re the perfect fit for their team.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. Mention something specific from your chat to remind them of your great conversation and enthusiasm for the role.
We think you need these skills to ace Campaign Director - Influencer Marketing in Wolverhampton
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for influencer marketing shine through! We want to see how you connect with our mission at PrettyGreen and how you can contribute to our creative communications.
Tailor Your Experience:Make sure to highlight your relevant experience in leading influencer campaigns. We’re looking for specific examples that demonstrate your strategic thinking and ability to deliver results, so don’t hold back!
Be Authentic:We value authenticity, so be yourself in your application. Share your unique perspective on the industry and how you approach challenges. This is your chance to stand out and show us what makes you tick!
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role!
How to prepare for a job interview at PrettyGreen | The Global Fame Makers
✨Know Your Influencer Marketing Inside Out
Make sure you brush up on the latest trends in influencer marketing and the creator ecosystem. Be ready to discuss how you've successfully led campaigns in the past, and think about specific examples that showcase your strategic planning skills.
✨Showcase Your Leadership Style
As a Campaign Director, you'll be leading teams and mentoring others. Prepare to talk about your leadership approach and how you've inspired your team to achieve ambitious goals. Share stories that highlight your ability to motivate and elevate those around you.
✨Demonstrate Client-Centric Thinking
PrettyGreen values strong client relationships, so be prepared to discuss how you've built trust with clients in previous roles. Think of examples where you've provided high-level counsel or solved complex issues independently, showcasing your consultancy skills.
✨Prepare for Financial Discussions
Since you'll be owning client budgets and financial processes, brush up on your experience managing sizeable budgets. Be ready to discuss how you've maximised profit through negotiation and ensured accuracy in financial reporting.
