At a Glance
- Tasks: Lead our ecommerce strategy and team to drive growth and optimise customer experience.
- Company: Join Pretty You London, a vibrant fashion brand redefining relaxation with stylish nightwear and loungewear.
- Benefits: Enjoy 20 days holiday, casual dress code, employee discounts, and early finishes on Fridays.
- Other info: We're an equal opportunity employer, celebrating diversity and inclusivity in the workplace.
- Why this job: Be part of a passionate team in a fast-paced environment, making a real impact on our brand's growth.
- Qualifications: 5+ years in ecommerce leadership, with hands-on Shopify and marketplace experience required.
The predicted salary is between 43200 - 72000 € per year.
We are Pretty You London, a growing fashion brand based in Wythenshawe, South Manchester, known for redefining relaxation through luxurious nightwear, loungewear, and slippers. With a strong D2C presence and loyal customer base, we’re on a mission to grow our offerings and our audiences, and we want you to help lead that journey.
As Head of Ecommerce, you’ll report directly to the CEO and take full ownership of our digital strategy across D2C, marketplaces and retail partners. You’ll lead a small but agile in-house team, manage performance marketing and platform optimisation, and deliver revenue growth through customer-centric innovation and operational excellence.
If you’re looking for an exciting new challenge, can demonstrate that you have the required skill set and relish the opportunity to show us what you can do, then we’d love to hear from you.
You must have previous Shopify and marketplaces experience to be considered for this role. You will also have the legal right to work in the UK (sponsorship is not available for this role).
Who we’re looking for
- We’re a collaborative, close-knit team with a passion for product and purpose.
- Is customer-obsessed and insight-driven.
- Thrives in fast-paced, entrepreneurial setting.
- Enjoys taking ownership and hitting ambitious goals.
- Brings positive energy, initiative and a team-first mindset.
Key responsibilities
- Lead, mentor and grow the ecommerce team.
- Own the ecommerce P&L and growth KPIs.
- Own and optimise our Shopify stores with a focus on conversion rate and customer journey improvements.
- Develop and execute a comprehensive digital marketing strategy to drive profitable revenue growth across paid media, SEO, affiliates and CRM.
- Oversee the management of multiple UK and international online marketplaces, whilst identifying and onboarding new opportunities.
- Oversee pricing, promotions and product listing strategies across D2C websites and marketplaces.
- Manage specialist external agency partners.
- Monitor KPIs and provide reports with actionable insights to improve performance and growth.
- Utilise data-driven insights to inform decision-making and improve ROI.
- Conduct A/B testing and other analytical methods to optimise campaign performance.
- Proactively identify and capitalise on platforms and partnerships to facilitate profitable growth.
- Ensure compliance with e-commerce regulations, data privacy laws, and online security best practices.
What you’ll need to succeed
- Proven experience (5+ years) in ecommerce leadership, with recent team management experience, preferably in the fashion / online retail sector.
- Hands-on experience of ecommerce platforms, ideally Shopify, and marketplaces.
- Commercial acumen with a history of delivering revenue and conversion growth.
- Confident across performance marketing disciplines, including paid search, paid social, SEO and affiliates.
- Hands-on understanding of UX principles, CRO tactics and customer journey optimisation.
- Experience managing budgets and marketplace trading strategies.
- Strong understanding of ecommerce trends, customer behaviour and market dynamics.
- Proficiency in data analysis and using analytics tools to drive decision-making.
- Excellent leadership, communication and interpersonal skills.
- Ability to manage multiple projects within tight deadlines.
- Proficient and confident in using Microsoft Office applications, with familiarity with inventory and order management systems (ideally Linnworks).
Benefits
- 20 days' holiday in addition to bank holidays.
- Casual dress code.
- Company events.
- Employee discount.
- Free on-site parking.
- Excellent transport links (Metro stop opposite the office).
- Early finish on Fridays.
Pretty You London is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates.
Head of Ecommerce in Manchester employer: Pretty You London
Pretty You London is an exceptional employer located in Wythenshawe, South Manchester, offering a vibrant work culture that fosters collaboration and innovation. As the Head of Ecommerce, you will lead a passionate team in a fast-paced environment, with ample opportunities for professional growth and development. Enjoy benefits such as a casual dress code, employee discounts, and an early finish on Fridays, all while contributing to a brand dedicated to redefining relaxation and inclusivity.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Ecommerce in Manchester
✨Tip Number 1
Familiarise yourself with the latest trends in ecommerce, especially within the fashion sector. Understanding current market dynamics and customer behaviour will help you demonstrate your insight-driven approach during discussions.
✨Tip Number 2
Showcase your experience with Shopify and other marketplaces by preparing specific examples of how you've optimised platforms for conversion rates and customer journeys. This will highlight your hands-on expertise and make you stand out.
✨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed teams in fast-paced environments. Highlighting your ability to mentor and grow a team will resonate well with our collaborative culture.
✨Tip Number 4
Be ready to share insights on how you've used data analysis to drive decision-making and improve ROI in previous roles. This will demonstrate your analytical skills and your commitment to data-driven strategies.
We think you need these skills to ace Head of Ecommerce in Manchester
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in ecommerce, particularly with Shopify and marketplaces. Use specific metrics to demonstrate your success in previous roles, such as revenue growth or conversion rate improvements.
Craft a Compelling Cover Letter:In your cover letter, express your passion for the fashion industry and how your skills align with Pretty You London's mission. Mention your customer-centric approach and provide examples of how you've driven successful digital strategies in the past.
Showcase Leadership Skills:Since the role involves leading a team, emphasise your leadership experience. Share examples of how you've mentored team members, managed projects, and achieved ambitious goals in a fast-paced environment.
Highlight Data-Driven Decision Making:Discuss your proficiency in data analysis and how you've used insights to inform marketing strategies and improve ROI. Mention any specific tools or methodologies you’ve employed, such as A/B testing or analytics platforms.
How to prepare for a job interview at Pretty You London
✨Showcase Your Ecommerce Expertise
Make sure to highlight your previous experience with ecommerce platforms, especially Shopify. Be prepared to discuss specific strategies you've implemented that led to revenue growth and improved customer journeys.
✨Demonstrate Leadership Skills
As the Head of Ecommerce, you'll be leading a team. Share examples of how you've successfully managed and mentored teams in the past, focusing on collaboration and achieving ambitious goals.
✨Prepare for Data-Driven Discussions
Since the role requires utilising data insights for decision-making, come ready to discuss how you've used analytics tools to drive performance improvements. Bring examples of KPIs you've monitored and how they influenced your strategies.
✨Understand the Brand and Market Trends
Research Pretty You London and its position in the fashion market. Be prepared to discuss current ecommerce trends and how you can leverage them to enhance the brand's digital strategy and customer engagement.
