At a Glance
- Tasks: Lead customer segmentation and create personalised experiences on our website and app.
- Company: Join one of the UK's fastest-growing meal prep companies, ranked in the Sunday Times Hundred.
- Benefits: Enjoy a vibrant workplace culture, competitive salary, and opportunities for personal growth.
- Other info: Be part of an inclusive team that values diverse perspectives and fosters innovation.
- Why this job: Make a real impact by enhancing customer journeys with tailored experiences.
- Qualifications: Experience in personalisation or growth roles, with strong analytical and collaborative skills.
The predicted salary is between 36000 - 60000 £ per year.
About Us
Prep Kitchen is one of the fastest-growing meal prep companies in the UK, ranked in The Sunday Times Hundred list two years in a row — #27 in 2024 and featured again in 2025 as one of the UK’s top 100 fastest‑growing private companies. We deliver convenient, healthy, and delicious meals nationwide, powered by high‑quality ingredients, diverse menu options, and a dedication to exceptional customer service. We’re also proud to be named one of the Sunday Times Best Places to Work 2025, a reflection of the culture and care we build from the inside out.
Job Overview
We’re looking for a Personalisation Manager to lead segmentation and personalised customer experiences across Prep Kitchen’s website and mobile app. Your mission is to ensure customers see relevant, targeted journeys that reflect their needs, motivations, and behaviours. We’re looking for someone who can balance strategic thinking with hands‑on delivery, working closely with CRM, Paid Advertising, UX, and Product teams.
Main Duties and Responsibilities
- Audience Segmentation & Behaviour Analysis: Define behavioural and lifecycle‑based audience segments. Partner with Data, CRM, and Paid Advertising teams to refine targeting logic. Analyse performance across segments to identify opportunities.
- Journey & Experience Personalisation: Deliver personalised onsite and in‑app experiences. Define rules, triggers, and content variations. Work with the digital product team to test and validate personalisation impact.
- Landing Page & SEO Strategy: Own landing page structure for segmented and SEO‑driven experiences. Define layouts and content requirements for SEO and GEO expansion. Create first‑draft page structures and collaborate with the growth team on final copy.
- LLM & Emerging Optimisation Opportunities: Explore LLM‑driven optimisation for content structure and discovery. Partner with internal teams to test and evaluate impact.
About You
Experience in personalisation, CRO, or growth‑focused product roles. Strong understanding of segmentation and behavioural targeting. Comfortable working with GA4, CMS platforms, and analytics. Able to translate insight into structured requirements. Collaborative, curious, and commercially minded. Confident working across Product, CRM, and Marketing teams.
Accommodations
At Prep Kitchen, we celebrate the unique qualities that each individual brings to the workplace. We are committed to fostering an inclusive and diverse environment where everyone feels valued and supported. We encourage applications from individuals of all backgrounds, as we believe that diverse perspectives drive innovation and contribute to the success of our team. We are dedicated to providing equal opportunities and creating a workplace where everyone can thrive and contribute to our collective growth.
Personalisation Manager employer: Prep Kitchen
Prep Kitchen is an exceptional employer, recognised as one of the Sunday Times Best Places to Work in 2025, reflecting our commitment to a supportive and inclusive work culture. As a rapidly growing meal prep company, we offer employees ample opportunities for professional development and innovation, particularly in the dynamic role of Personalisation Manager, where you can directly impact customer experiences. Located in the UK, we pride ourselves on delivering not just healthy meals but also a rewarding workplace that values diverse perspectives and fosters collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Personalisation Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Prep Kitchen and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Prep Kitchen are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Prep Kitchen on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Prep Kitchen. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Personalisation Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Prep Kitchen. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Prep Kitchen:Show us that you’ve done your homework! In your application, briefly mention what you admire about Prep Kitchen’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Prep Kitchen
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Prep Kitchen will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Prep Kitchen, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
