At a Glance
- Tasks: Lead customer segmentation and create personalised experiences on our website and app.
- Company: Join one of the UK's fastest-growing meal prep companies, ranked in the Sunday Times Hundred.
- Benefits: Enjoy a vibrant workplace culture, competitive salary, and opportunities for personal growth.
- Why this job: Make a real impact by enhancing customer journeys with tailored experiences.
- Qualifications: Experience in personalisation or growth roles, with strong analytical and collaborative skills.
- Other info: Be part of an inclusive team that values diverse perspectives and fosters innovation.
The predicted salary is between 36000 - 60000 £ per year.
About Us
Prep Kitchen is one of the fastest-growing meal prep companies in the UK, ranked in The Sunday Times Hundred list two years in a row — #27 in 2024 and featured again in 2025 as one of the UK’s top 100 fastest‑growing private companies. We deliver convenient, healthy, and delicious meals nationwide, powered by high‑quality ingredients, diverse menu options, and a dedication to exceptional customer service. We’re also proud to be named one of the Sunday Times Best Places to Work 2025, a reflection of the culture and care we build from the inside out.
Job Overview
We’re looking for a Personalisation Manager to lead segmentation and personalised customer experiences across Prep Kitchen’s website and mobile app. Your mission is to ensure customers see relevant, targeted journeys that reflect their needs, motivations, and behaviours. We’re looking for someone who can balance strategic thinking with hands‑on delivery, working closely with CRM, Paid Advertising, UX, and Product teams.
Main Duties and Responsibilities
- Audience Segmentation & Behaviour Analysis: Define behavioural and lifecycle‑based audience segments. Partner with Data, CRM, and Paid Advertising teams to refine targeting logic. Analyse performance across segments to identify opportunities.
- Journey & Experience Personalisation: Deliver personalised onsite and in‑app experiences. Define rules, triggers, and content variations. Work with the digital product team to test and validate personalisation impact.
- Landing Page & SEO Strategy: Own landing page structure for segmented and SEO‑driven experiences. Define layouts and content requirements for SEO and GEO expansion. Create first‑draft page structures and collaborate with the growth team on final copy.
- LLM & Emerging Optimisation Opportunities: Explore LLM‑driven optimisation for content structure and discovery. Partner with internal teams to test and evaluate impact.
About You
Experience in personalisation, CRO, or growth‑focused product roles. Strong understanding of segmentation and behavioural targeting. Comfortable working with GA4, CMS platforms, and analytics. Able to translate insight into structured requirements. Collaborative, curious, and commercially minded. Confident working across Product, CRM, and Marketing teams.
Accommodations
At Prep Kitchen, we celebrate the unique qualities that each individual brings to the workplace. We are committed to fostering an inclusive and diverse environment where everyone feels valued and supported. We encourage applications from individuals of all backgrounds, as we believe that diverse perspectives drive innovation and contribute to the success of our team. We are dedicated to providing equal opportunities and creating a workplace where everyone can thrive and contribute to our collective growth.
Personalisation Manager employer: Prep Kitchen
Contact Detail:
Prep Kitchen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Personalisation Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you tailor your responses and show that you're genuinely interested in being part of the team.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online platforms. This will help you get comfortable with common questions and refine your answers, making you more confident when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining Prep Kitchen and contributing to our amazing team.
We think you need these skills to ace Personalisation Manager
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for personalisation and customer experience shine through. We want to see how your passion aligns with our mission at Prep Kitchen!
Tailor Your Experience: Make sure to highlight your relevant experience in personalisation, CRO, or growth-focused roles. We love seeing how your skills can directly contribute to our goals, so don’t hold back!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your key achievements and experiences are easy to spot. Remember, less is often more!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Prep Kitchen
✨Know Your Audience Segments
Before the interview, dive deep into understanding audience segmentation and behavioural targeting. Prep Kitchen is all about delivering personalised experiences, so be ready to discuss how you would define and analyse these segments. Bring examples of past work where you've successfully implemented similar strategies.
✨Showcase Your Collaborative Spirit
This role requires working closely with various teams like CRM, Paid Advertising, and UX. Be prepared to share specific instances where you've collaborated effectively across departments. Highlight your ability to communicate insights and translate them into actionable strategies that benefit the whole team.
✨Demonstrate Your Analytical Skills
Since the job involves analysing performance across segments, brush up on your analytical skills. Be ready to discuss tools like GA4 and how you've used data to drive decisions in previous roles. Consider bringing a case study or example that showcases your analytical prowess.
✨Be Curious About Emerging Trends
Prep Kitchen values innovation, especially with LLM-driven optimisation. Show your enthusiasm for exploring new technologies and trends in personalisation. Prepare some thoughts on how you might leverage emerging tools to enhance customer experiences and drive growth.