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For Companies At a Glance
- Tasks: Lead CRO strategy and optimise our website and app for better user engagement.
- Company: Join one of the UK's fastest-growing meal prep companies, ranked in the Sunday Times Hundred.
- Benefits: Enjoy a vibrant workplace culture, competitive salary, and opportunities for personal growth.
- Why this job: Make a real impact by enhancing customer experiences and driving measurable results.
- Qualifications: 3+ years in CRO with strong analytical skills and experience using GA4.
- Other info: Be part of an inclusive team that values diverse perspectives and fosters innovation.
The predicted salary is between 36000 - 60000 £ per year.
About Us
Prep Kitchen is one of the fastest-growing meal prep companies in the UK, ranked in The Sunday Times Hundred list two years in a row — #27 in 2024 and featured again in 2025 as one of the UK’s top 100 fastest-growing private companies. We deliver convenient, healthy, and delicious meals nationwide, powered by high-quality ingredients, diverse menu options, and a dedication to exceptional customer service. We’re also proud to be named one of the Sunday Times Best Places to Work 2025, a reflection of the culture and care we build from the inside out. We’re growing fast - but always with purpose, and we’re committed to welcoming the very best into the PK crew: those who bring talent, heart, and the drive to make a real impact.
Job Overview/Summary
We’re looking for a CRO Manager to lead experimentation and conversion optimisation across Prep Kitchen’s website and mobile app. Your mission is to identify friction, test improvements, and turn insights into measurable uplift in conversion, engagement, and customer value. We’re looking for someone who is equally comfortable analysing data, shaping hypotheses, and working hands‑on with designers and developers to deliver high-quality experiments.
Main Duties And Responsibilities
- CRO Strategy & Test Roadmap: Own and maintain a prioritised CRO roadmap aligned to business objectives. Identify opportunities through funnel analysis, behavioural data, and qualitative insights. Balance quick wins with deeper strategic tests across the customer journey.
- Insight Analysis & Hypothesis Creation: Analyse user behaviour using GA4, experimentation tools, and session insight. Develop clear, testable hypotheses with defined success metrics. Work closely with Data to validate opportunities before testing.
- Experiment Design, Delivery & QA: Define experiment scope, variants, and measurement plans. Partner with Design and Development to ensure variants are well designed and correctly implemented. Own QA of experiment logic, targeting, and tracking prior to launch.
- Performance Reporting & Learning: Analyse experiment results and communicate insights clearly to stakeholders. Maintain documentation of learnings and outcomes. Feed results back into the product roadmap and future test planning. Contribute to internal test results sharing across the business.
About You
- 3+ years’ experience in CRO, experimentation, or optimisation roles.
- Strong analytical skills with experience using GA4 and experimentation platforms (e.g. Optimizely).
- Confident in shaping hypotheses and interpreting statistical outcomes.
- Comfortable working cross-functionally with Design, Product, and Development.
- Detail-oriented, structured, and quality-focused.
- Curious, commercial, and driven by measurable outcomes.
Accommodations
At Prep Kitchen, we celebrate the unique qualities that each individual brings to the workplace. We are committed to fostering an inclusive and diverse environment where everyone feels valued and supported. We encourage applications from individuals of all backgrounds, as we believe that diverse perspectives drive innovation and contribute to the success of our team. We are dedicated to providing equal opportunities and creating a workplace where everyone can thrive and contribute to our collective growth.
CRO Manager employer: Prep Kitchen
Contact Detail:
Prep Kitchen Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRO Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by practising common questions and showcasing your skills. We recommend doing mock interviews with friends or using online platforms. The more comfortable you are, the better you’ll perform!
✨Tip Number 3
Showcase your passion for the role! When you’re talking to potential employers, let them know why you’re excited about the CRO Manager position at Prep Kitchen. We love seeing candidates who genuinely care about our mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from candidates who take the initiative to reach out directly.
We think you need these skills to ace CRO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the CRO Manager role. Highlight your analytical skills, experience with GA4, and any successful experiments you've led. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for conversion optimisation and how your background makes you a perfect fit for Prep Kitchen. Don’t forget to mention why you’re excited about joining our crew and contributing to our mission.
Showcase Your Analytical Mindset: In your application, demonstrate your analytical prowess. Talk about specific tools you've used, like experimentation platforms, and how you've turned data into actionable insights. We love candidates who can think critically and drive measurable outcomes!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen on being part of the Prep Kitchen family!
How to prepare for a job interview at Prep Kitchen
✨Know Your Numbers
As a CRO Manager, you'll need to demonstrate your analytical prowess. Brush up on your experience with GA4 and any experimentation tools you've used. Be ready to discuss specific metrics you've improved in past roles and how you approached those challenges.
✨Showcase Your Hypothesis Skills
Prepare to talk about how you develop testable hypotheses. Think of examples where your insights led to successful experiments. This will show that you can not only analyse data but also translate it into actionable strategies.
✨Collaboration is Key
Since the role involves working closely with design and development teams, be prepared to share experiences where you successfully collaborated across departments. Highlight how you ensured that experiments were well-designed and implemented correctly.
✨Communicate Clearly
Effective communication is crucial for reporting results and sharing insights. Practice explaining complex data in simple terms. You might even want to prepare a brief presentation of a past project to showcase your ability to convey findings to stakeholders.