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For Companies At a Glance
- Tasks: Lead marketing strategies to elevate brand presence and drive sales growth.
- Company: Premium German Kitchens, a top independent retailer of luxury kitchens.
- Benefits: Competitive salary, creative freedom, and opportunities for professional development.
- Why this job: Shape the future of luxury kitchen design and make a real impact.
- Qualifications: 10+ years in marketing, with experience in the kitchen or interior design industry.
- Other info: Join a dynamic team and foster innovation in a growing company.
The predicted salary is between 36000 - 60000 £ per year.
Premium German Kitchens (PGK) is a leading independent kitchen retailer specialising in luxury German-made kitchens designed for modern living. We pride ourselves on exceptional design, precision installation, and outstanding client service. As we expand our showroom footprint, we’re seeking a visionary Head of Marketing to elevate our brand presence and accelerate sales growth.
Role Overview
This is a newly created position, established to support the company’s growth and evolving strategic priorities. As Head of Marketing, you will lead the marketing function and report directly to the CEO and senior management team. You will be responsible for developing and executing a strategic marketing plan that strengthens our brand, expands market reach, and drives sales performance. This is a hands-on leadership role—ideal for someone who thrives in both strategic thinking and operational execution, with a strong focus on delivery and results.
Key Responsibilities
- Provide strategic leadership in developing a strategic marketing plan.
- Develop strategic marketing and operation execution plans.
- Brand and Product positioning: Differentiate company offering through USP and positioning within the industry.
- Demand generation and campaign: Lead multichannel campaigns and initiatives for lead generation and showroom traffic.
- Digital Marketing: Responsible for strengthening online presence and attracting high traffic, conversion rates within optimal budgets. Oversee and guide digital content creation.
- Analytics: Provide leadership and develop a dynamic reporting framework for SM, Web, SEO analytics.
- Partnerships and Collaborations: Collaborate with industry stakeholders to expand referral networks.
Skills & Experience
- +10 years of marketing experience, with a proven track record in strategic planning and hands-on operational execution.
- Minimum +5 years of experience in the kitchen/furniture/interior design industry is a must.
- Expertise in digital marketing, including social media strategy, customer engagement, SEO, trend analysis, and content development.
- Demonstrated ability to collaborate with cross-cultural, offshore teams, fostering effective communication and alignment across offshore stakeholders.
- Strong leadership and mentoring capabilities, with experience guiding and developing junior team members.
- Deep industry insight and commercial acumen, enabling the execution of strategic partnerships and collaborative initiatives.
- Highly analytical and methodical, with proficiency in budgeting, KPI tracking, and time management to drive performance and accountability.
Personal Qualities
- A creative and innovative thinker with a keen eye for detail.
- Highly organised, with strong time management and prioritisation skills.
- Self-driven and capable of working independently with minimal supervision.
- Deeply passionate about design, interiors, and creating exceptional customer experiences.
- Leadership and management skills in developing in-house talent.
Seniority level: Executive
Employment type: Full-time
Job function: Marketing and Sales
Industries: Retail
Head of Marketing (Full time / Consultant) in Barnet employer: Premium German Kitchens - PGK
Contact Detail:
Premium German Kitchens - PGK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing (Full time / Consultant) in Barnet
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals, attend events, and join relevant online groups. The more people you know, the better your chances of landing that Head of Marketing role.
✨Tip Number 2
Showcase your expertise! Create a personal website or portfolio that highlights your marketing achievements, campaigns you've led, and any innovative strategies you've implemented. This will set you apart from the competition.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand, products, and market position. Be ready to discuss how your vision aligns with their goals and how you can elevate their marketing strategy.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who can drive results. Your next big opportunity could be just a click away!
We think you need these skills to ace Head of Marketing (Full time / Consultant) in Barnet
Some tips for your application 🫡
Show Your Passion for Design: When you're writing your application, let your love for design and interiors shine through. We want to see how your passion aligns with our brand and the luxury kitchens we offer.
Highlight Your Strategic Experience: Make sure to showcase your experience in strategic planning and operational execution. We’re looking for someone who can not only think big but also get things done, so share specific examples of your past successes.
Be Data-Driven: Since analytics play a big role in this position, include any relevant metrics or KPIs you've worked with. Show us how you’ve used data to drive marketing decisions and improve performance.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Premium German Kitchens - PGK
✨Know Your Brand Inside Out
Before the interview, dive deep into Premium German Kitchens' brand values, products, and market positioning. Understand their unique selling points and how they differentiate themselves in the luxury kitchen sector. This knowledge will help you articulate how your marketing strategies can elevate their brand presence.
✨Showcase Your Strategic Mindset
Prepare to discuss specific examples of strategic marketing plans you've developed in the past. Highlight your experience in both strategic thinking and operational execution, as this role requires a balance of both. Be ready to explain how you would approach creating a marketing plan tailored to PGK's growth objectives.
✨Demonstrate Digital Savvy
Given the emphasis on digital marketing, come equipped with insights on current trends in social media, SEO, and online customer engagement. Share successful campaigns you've led that increased traffic and conversion rates, and be prepared to discuss how you would enhance PGK's online presence.
✨Emphasise Leadership and Collaboration
This role involves leading a team and collaborating with various stakeholders. Be ready to share your leadership style and how you've mentored junior team members in the past. Discuss your experience working with cross-cultural teams and how you foster effective communication to achieve common goals.