Digital Growth Manager in London

Digital Growth Manager in London

London Full-Time 60000 - 75000 £ / year (est.) Home office (partial)
Premium Credit Ltd

At a Glance

  • Tasks: Lead the digital growth strategy and drive measurable business impact across key sectors.
  • Company: Join Premium Credit, a multi-award-winning leader in insurance premium finance.
  • Benefits: Enjoy competitive salary, hybrid working, generous leave, and great employee perks.
  • Other info: Be part of an inclusive culture that values diversity and personal authenticity.
  • Why this job: Shape the future of digital marketing in a thriving financial services environment.
  • Qualifications: Experience in digital growth strategies and strong stakeholder management skills required.

The predicted salary is between 60000 - 75000 £ per year.

Premium Credit is the leading provider of insurance premium finance and a range of annually charged services, including tax, regulatory and accountancy fees, sports season tickets, memberships and school fees in the UK and Ireland.

We’re a multi award winning business lending more than £6 billion to over 2.9 million customers through a network of almost three thousand partners- and growing.

Certified as Great Place to Work, we’re a successful business with a Trustpilot rating of 4.5, a Net Promoter Score of +78, a Glassdoor rating of 4.4 and a Silver Sustainability medal.

At Premium Credit, we help people and businesses spread the cost of essential payments, making life more affordable and accessible.

We're looking for an ambitious, commercially-minded

Digital Growth Manager to help accelerate our digital maturity and growth ambitions.

This is a unique opportunity to create and lead our digital growth strategy from the ground up, building an always‑on digital marketing engine that drives awareness, engagement, lead generation, conversion and measurable business growth across our Insurance, Tax and Education sectors.

This role will be instrumental in connecting digital activity directly to business outcomes and revenue growth.

If you're passionate about data‑driven marketing, thrive in regulated environments, and enjoy bringing senior stakeholders on a strategic journey, we'd love to hear from you.

What You'll Be Doing

As our Digital Growth Manager, you'll own and lead the development of a growth strategy that aligns directly with Premium Credit's wider business strategy and commercial objectives.

  • Develop and execute a long‑term digital growth roadmap that supports business priorities across Insurance, Tax and Education and key business areas.
  • Own end‑to‑end digital acquisition and retention activity, including paid media, email automation, testing plans and campaign optimisation.
  • Develop full‑funnel plans that improve lead quality, conversion and revenue contribution, moving activity beyond one‑off campaigns into systematic activity optimisation.
  • Use data and performance insight to identify high‑value audiences, refine segmentation, improve targeting accuracy and increase campaign effectiveness.
  • Create tailored B2B and B2C digital activity for key business areas, ensuring messaging, targeting and channel choices are appropriate.
  • Track, analyse and report on digital performance against agreed KPIs including ROI, CPA, conversion rate, lead quality and revenue contribution by business area.
  • Develop data and performance dashboards, analytics, funnel reporting and actionable insight that supports evidence‑based decision‑making.
  • Champion experimentation, innovation and the responsible use of AI to drive continuous improvement.

What We're Looking For

Essential Experience & Skills

We're seeking a seasoned strategic digital leader who brings

  • Experience working within financial services, insurance, lending, payments or another highly regulated sector.
  • Strong understanding of regulatory and compliance frameworks, including customer communications governance and FCA requirements.
  • Demonstrable experience developing and implementing digital growth strategies from scratch, including scalable growth models that deliver measurable business impact.
  • Highly experienced operator in the B2B2C environment, including partner and direct‑to‑customer activation.
  • Proven experience developing and delivering digital growth strategies that support commercial objectives, lead generation, conversion and measurable performance improvement.
  • Advanced knowledge of digital acquisition channels and strong hands‑on experience managing full‑funnel acquisition and retention activity across paid search, paid social, programmatic, email marketing, automation, landing page journeys and campaign optimisation.
  • Strong commercial mindset with the ability to evaluate investment opportunities and make recommendations based on return on investment.
  • Confidence analysing performance metrics including ROI, CPA, conversion rates, lead quality and revenue contribution.
  • Ability to balance customer outcomes, commercial objectives and budget management.
  • Exceptional Stakeholder Management
  • Experience influencing and engaging senior stakeholders across multiple business functions.
  • Ability to communicate complex ideas in a simple, compelling way and successfully bring leaders on the journey.
  • Strong relationship‑building skills with the credibility to challenge constructively and drive consensus.
  • Technical & Marketing Expertise
  • Experience designing and delivering testing and optimisation programmes.
  • Strong understanding of CRM platforms, marketing automation and performance reporting tools.

Why Join Premium Credit?

At Premium Credit, you'll join a business where your work genuinely makes a difference.

We're proud of our culture, our people and our commitment to helping customers pay for life's essentials in a way that works for them.

  • Our Benefits Include
  • Competitive salary and annual bonus opportunity
  • Hybrid & flexible working
  • 25 days annual leave plus bank holidays, with the option to buy and sell holiday
  • Pension scheme with employer contributions
  • Private medical insurance
  • Life assurance
  • Enhanced family‑friendly policies
  • Employee Assistance Programme
  • Learning and development opportunities
  • Access to wellbeing initiatives and employee networks
  • Discounts and lifestyle benefits
  • Great Place to Work® certified employer
  • An inclusive culture where everyone is encouraged to bring their authentic self to work

If you're excited by the opportunity to shape and lead digital growth, influence business strategy, and deliver measurable commercial impact within a leading financial services organisation, we'd love to hear from you.

We're committed to providing reasonable adjustments or accommodations for applicants, so if you need support during the recruitment process, please let us know on the application form or send an email to

If you're made an offer of employment you’ll be required to prove your eligibility to work in the UK before you start work.

You must reside in the UK from the start date of this role; unfortunately we are unable to provide visa sponsorship at this time.

To ensure you can work from home efficiently you’ll be asked to provide your internet speed at the application stage.

Premium Credit is an equal opportunities employer with a strong and passionate commitment to Diversity, Equality and Inclusion in the workplace.

We welcome applications from all sections of the community and encourage people from all backgrounds to apply.

Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.

By submitting your application, you agree that Premium Credit may collect your personal data for recruiting and related purposes.

PCL uses AI tools to assist with our review of applications, including to summarise CVs against relevant job criteria and transcribe interviews.

However, our team always makes the final decision on any application.

Please see our privacy notice ( for further information on how we process your personal data during the application process.

All postholders will be subject to appropriate pre‑employment vetting procedures and a satisfactory Disclosure & Barring Service (DBS) check prior to appointment.

Please note, we reserve the right to close this vacancy early if we identify a number of suitable candidates. All applicants will be advised if the vacancy closes early.

We are not engaging agency support for this role and respectfully ask that agencies do not submit unsolicited candidate details to Premium Credit Limited in relation to this role.

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Digital Growth Manager in London employer: Premium Credit Ltd

Premium Credit is an award-winning employer that prioritises employee growth and well-being, offering a competitive salary, hybrid working options, and extensive benefits including private health cover and a supportive work culture. With a strong commitment to diversity and inclusion, employees are encouraged to thrive in a collaborative environment where achievements are celebrated and personal development is actively supported. Join us in our London office and be part of a dynamic team that values your contributions and fosters meaningful career advancement.

Premium Credit Ltd

Contact Details:

Premium Credit Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Growth Manager in London

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Premium Credit Ltd and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Premium Credit Ltd are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Premium Credit Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Premium Credit Ltd. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Digital Growth Manager in London

Digital Growth Strategy Development
Data-Driven Marketing
Regulatory Compliance Knowledge
B2B2C Marketing Experience
Full-Funnel Acquisition Management
Paid Media Management
Email Marketing Automation

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Premium Credit Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Premium Credit Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Premium Credit Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Premium Credit Ltd

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Premium Credit Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Premium Credit Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.