At a Glance
- Tasks: Lead exciting PR campaigns for major retail brands and mentor a dynamic team.
- Company: Award-winning consumer PR agency with a strong focus on culture and development.
- Benefits: Competitive salary, pension scheme, healthcare options, and employee assistance programme.
- Other info: Opportunity for genuine progression in a supportive environment.
- Why this job: Join a fast-paced team and make an impact with high-profile brands.
- Qualifications: Experience in consumer PR at Account Director level and strong leadership skills.
The predicted salary is between 53000 - 55000 £ per year.
We're partnering with an award-winning consumer PR agency to find an ambitious Consumer PR Account Director to join one of the agency's largest and most successful teams. This is an exciting opportunity to lead communications for two major household-name retail brands, working across everything from busy press office programmes and creative news generation to large-scale campaigns, experiential activations, influencer partnerships and seasonal moments.
If you're an established Consumer PR Account Director looking for a role that combines high-profile brands, strong agency culture and genuine progression opportunities, we'd love to hear from you.
The Opportunity
- You'll join a fast-paced, collaborative team responsible for delivering standout consumer campaigns and always-on communications for leading retail clients.
- The role offers a fantastic mix of:
- Press office leadership
- Creative campaign development
- News generation
- Influencer activity
- Experiential activations
- Strategic client counsel
- Team leadership and mentoring
Working closely with senior agency leadership, you'll play a key role in driving client success while helping identify opportunities for organic growth and new initiatives.
Key Responsibilities
- Lead day-to-day delivery across major consumer retail accounts
- Oversee busy press office programmes and proactive media relations
- Generate creative news angles and campaign ideas that secure standout coverage
- Provide senior strategic counsel to clients
- Manage and develop account teams, ensuring high standards of delivery
- Identify opportunities to grow client relationships and revenue
- Contribute to proposal development and new business opportunities
- Ensure campaigns deliver against client objectives and commercial goals
- Maintain strong financial and operational account management
About You
We're keen to speak with candidates who have:
- Consumer PR agency experience at Account Director level
- A strong track record delivering impactful campaigns for consumer brands
- Experience leading press office programmes and generating national coverage
- Excellent client management and strategic counsel skills
- Strong team leadership and mentoring experience
- Commercial awareness and a proactive mindset
- Experience within retail, FMCG or consumer brands would be highly advantageous
Benefits
- Competitive pension scheme
- Healthcare options
- Life assurance
- Employee assistance programme
- and much more....
This is a brilliant opportunity to join an agency with an outstanding reputation, brilliant clients and a culture that genuinely prioritises the development and wellbeing of its people. To find out more, apply now or get in touch for a confidential conversation.
Consumer and Food & Drink PR: Account Director in Slough employer: Premier
Join an award-winning consumer PR agency in London, where you'll thrive in a vibrant hybrid work environment that champions creativity and collaboration. With a strong focus on employee development, competitive benefits, and the chance to lead high-profile campaigns for major retail brands, this role offers not just a job, but a meaningful career path in a supportive culture that values your growth and wellbeing.
StudySmarter Expert Advice🤫
We think this is how you could land Consumer and Food & Drink PR: Account Director in Slough
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Premier. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Premier, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Premier inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Consumer and Food & Drink PR: Account Director in Slough
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Premier. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Premier.
How to prepare for a job interview at Premier
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.