At a Glance
- Tasks: Create engaging PR campaigns and manage influencer collaborations in travel and lifestyle.
- Company: Award-winning independent communications agency with a vibrant culture.
- Benefits: Competitive salary, excellent benefits, and opportunities for career progression.
- Other info: Collaborative environment with exciting projects and a passion for creativity.
- Why this job: Join a dynamic team and make an impact in the travel and lifestyle sectors.
- Qualifications: 12-18 months of PR experience with a focus on travel and hospitality.
The predicted salary is between 30000 - 35000 € per year.
An award-winning independent communications agency is looking for a Senior Account Executive to join its growing Travel, Hospitality & Lifestyle team. This is a fantastic opportunity for someone with around 18 months+ PR experience who enjoys working across both traditional media relations and influencer campaigns.
The role will be split approximately 50/50 across PR/media relations and influencer/creator content activity, with a strong consumer focus alongside some corporate/B2B work. You’ll work across a varied portfolio spanning travel, hospitality, automotive and lifestyle brands, supporting integrated campaigns that combine storytelling, social influence, media outreach and creative activations.
The Role
- Draft press materials, media pitches and campaign content
- Build strong relationships with travel, lifestyle and hospitality journalists, influencers/content creators
- Manage end to execution of creator-driven marketing/influencer campaigns from outreach through to reporting
- Identify media opportunities and develop creative story angles
- Track influencer campaign performance, analyse data and prepare client reports
- Support client meetings, brainstorms and new business activity
- Contribute to creative PR and influencer strategies across accounts
About You
- ~12–18 months PR & influencer management agency experience
- ~Proven travel & hospitality PR experience is essential
- ~Experience across consumer PR and influencer campaigns 50/50 balance is ideal
- ~Strong writing and communication skills
- ~Organised, proactive and confident managing multiple deadlines
- ~Passionate about travel, hospitality, lifestyle and creator culture
- ~Keen interest in media, trends and social platforms
The Agency
This independent integrated communications agency works across Purpose, Tech and Lifestyle sectors, delivering PR, Influencer Marketing, Social Media and Content campaigns for both challenger brands and globally recognised names. Known for its entrepreneurial culture, creative storytelling and digitally-led approach, the agency offers excellent progression opportunities, collaborative teams and exciting consumer-facing work.
PR Senior Account Director - Travel in London employer: Premier
Join an award-winning independent communications agency that champions creativity and collaboration within the vibrant Travel, Hospitality & Lifestyle sectors. With a strong focus on employee growth, this agency offers excellent benefits and a dynamic work culture that encourages innovative thinking and personal development. Located in a thriving area, you'll have the opportunity to work with renowned brands while enjoying a supportive environment that values your contributions and passion for storytelling.
StudySmarter Expert Advice🤫
We think this is how you could land PR Senior Account Director - Travel in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the travel, hospitality, and lifestyle sectors. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best PR and influencer campaigns. Include case studies that demonstrate your ability to manage projects from start to finish, and make sure to showcase any impressive results you achieved.
✨Tip Number 3
Be proactive in your job search! Instead of just waiting for job postings, reach out directly to agencies you admire. Express your interest and ask if they have any upcoming opportunities. You never know what might come up!
✨Tip Number 4
Apply through our website! We’ve got loads of exciting roles, and applying directly can give you an edge. Plus, it shows you’re genuinely interested in joining our team and makes it easier for us to spot your application.
We think you need these skills to ace PR Senior Account Director - Travel in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the role. Highlight your PR experience, especially in travel and hospitality, and show us how your skills align with what we're looking for.
Showcase Your Writing Skills:Since strong writing is key for this role, include examples of your best work. Whether it's press materials or campaign content, let us see your flair for storytelling and creativity!
Demonstrate Your Passion:We love candidates who are genuinely passionate about travel, hospitality, and lifestyle. Share your experiences or interests in these areas to help us see your enthusiasm shine through.
Apply Through Our Website:For the best chance of success, make sure to apply directly through our website. This way, we can easily track your application and get back to you quicker!
How to prepare for a job interview at Premier
✨Know Your Stuff
Make sure you brush up on the latest trends in travel, hospitality, and lifestyle PR. Familiarise yourself with the agency's recent campaigns and clients. This will not only show your enthusiasm but also help you engage in meaningful conversations during the interview.
✨Showcase Your Writing Skills
Since strong writing is key for this role, prepare a portfolio of your best press materials, media pitches, and campaign content. Be ready to discuss your thought process behind each piece and how it contributed to successful campaigns.
✨Build Rapport with Interviewers
Remember, this role involves building relationships with journalists and influencers. Use the interview as an opportunity to demonstrate your interpersonal skills. Ask questions about their experiences and share relevant anecdotes that highlight your ability to connect with others.
✨Be Data Savvy
The job requires tracking influencer campaign performance and analysing data. Brush up on any tools or methods you've used to measure success in past campaigns. Be prepared to discuss how you've used data to inform your strategies and improve outcomes.
