At a Glance
- Tasks: Create engaging digital designs for campaigns across various channels.
- Company: Join Whitbread, a leading name in UK hospitality.
- Benefits: Enjoy bonuses, discounts on stays, and excellent career development.
- Other info: Collaborative environment with opportunities to grow your skills.
- Why this job: Shape creative work for a recognisable brand and make an impact.
- Qualifications: Experience in digital design with a strong portfolio required.
The predicted salary is between 31500 - 38500 £ per year.
Office Based
Holborn, London | Hybrid working, 3 days a week in the office
At Whitbread, we're looking for a Mid-weight Digital Designer to join the Premier Inn Design & Production team.
This is an exciting opportunity to help shape creative work for one of the UK's most recognisable brands, delivering compelling digital campaigns and customer communications across a wide range of channels.
Working across Brand Marketing, CRM, Ecommerce, Product & Propositions, External Communications and Social, you'll create customer-focused design solutions that connect with audiences and support commercial objectives.
From developing concepts and campaign assets to creating animations and motion graphics, you'll play a key role in delivering distinctive creative work that enhances the Premier Inn brand experience.
What you'll be doing
- Create engaging digital design solutions across email, CRM, social media, display advertising, web and other digital channels.
- Develop creative concepts and visual routes that bring brand campaigns and customer communications to life.
- Design and produce static and animated assets, using motion and storytelling to increase engagement and impact.
- Work closely with stakeholders across Brand Marketing, CRM, Ecommerce, Product & Propositions, External Comms and Social teams to deliver effective creative solutions.
- Translate briefs into high-quality, customer-focused creative that supports business objectives and reflects customer needs.
- Apply and champion Premier Inn brand guidelines whilst identifying fresh and relevant ways to evolve creative execution.
- Present creative ideas and rationale confidently, responding positively to feedback and refining work as required.
- Support campaign delivery from initial concept through to production-ready assets.
- Contribute to creative reviews, trend research, competitor analysis and team critique sessions.
- Help develop templates, toolkits and motion design principles that improve efficiency and consistency across the brand.
Why you'll love it here
- Bonus up to 10%
- Up to 10% contributory pension
- Up to 60% off Premier Inn and Hub stays
- Individual and company-wide performance incentives
- Discounts from a wide range of retailers and leisure providers
- Excellent career development opportunities within one of the UK's leading hospitality businesses
What you'll need
- Proven experience delivering high-quality digital design in an in-house or agency environment, with a strong portfolio showcasing brand campaigns, digital creative and motion graphics.
- Strong understanding of typography, layout, imagery, visual hierarchy and design principles, with experience creating assets across email, CRM, social, display and web channels.
- Animation and motion design skills, with the ability to develop concepts and bring ideas to life through engaging storytelling across multiple formats and touchpoints.
- Ability to balance creative thinking with commercial objectives, translating briefs into customer-focused creative that drives results.
- Excellent communication and stakeholder management skills, with confidence presenting work, explaining creative rationale and collaborating across a range of teams.
- Strong organisational skills, attention to detail and the ability to manage multiple projects and deadlines in a fast-paced environment.
- A proactive, collaborative and self-sufficient approach, comfortable taking ownership whilst contributing to a close-knit creative team.
- #J-18808-Ljbffr
Digital Designer in London employer: Premier Inn
Premier Inn is an excellent employer, offering a supportive and friendly work environment in Bishop Auckland. With flexible part-time hours and competitive pay, employees benefit from Whitbread's comprehensive perks and clear pathways for career advancement, making it a rewarding place to grow and contribute to guest satisfaction.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Designer in London
✨Show Off Your Skills with a Killer Portfolio
As a graphic designer, your portfolio is your secret weapon! Make sure it's not just a collection of your work but showcases your creative process too. Use platforms like Behance or Dribbble to share your designs and gain visibility within the design community.
✨Get Involved in Design Meetups
Networking is key in the design world! Check out local design meetups or workshops where you can connect with other creatives and potential employers. This is a goldmine for finding unadvertised job openings at companies like Premier Inn.
✨Tailor Your Applications
When you’re applying for a full-time role at a creative company like Premier Inn, don’t go for a one-size-fits-all approach. Ensure your application highlights specific projects or styles that align with their brand image, showing that you’re a perfect fit for their team.
✨Leverage Social Media
Don't underestimate the power of social media in landing your dream design job! Share your work on platforms like Instagram or Pinterest, and engage with accounts from your desired companies—this could put you on their radar before they start hiring.
We think you need these skills to ace Digital Designer in London
Some tips for your application 🫡
Showcase Your Portfolio:Your portfolio is your visual CV! Make sure to include a link to your best design projects that showcase your creativity and versatility. Tailor it to include works that relate to the kind of design work Premier Inn does, so they can see you in action.
Tailor Your CV for Design:When crafting your CV, highlight your design skills and software proficiencies, like Adobe Creative Suite or Sketch. Mention any relevant experience you have with branding, UI/UX design, or typography, as we want to see how you fit in with the creative team at Premier Inn.
Craft a Compelling Cover Letter:In your cover letter, share your design philosophy and what excites you about working at Premier Inn. Let us know how you approach your design projects and any specific campaigns or themes that resonate with you, showing we’re not just a good fit but a perfect match!
Highlight Collaboration Skills:As a graphic designer, you often work with various teams and stakeholders. In your application, mention experiences where you've collaborated with others to bring a project to life, whether it's with clients, writers, or developers. This shows you can thrive in a team environment, which is key at Premier Inn.
How to prepare for a job interview at Premier Inn
✨Get Your Portfolio Ready
Your portfolio is your secret weapon in graphic design interviews! Make sure it's showing off your best work, with a variety of styles and projects that highlight different skills — from branding to digital illustration. Be prepared to talk through each piece, focusing on your creative process and the tools you used.
✨Know Your Design Tools Inside Out
Familiarity with software like Adobe Creative Suite is a must! Brush up on your skills with Photoshop, Illustrator, and InDesign, as interviewers might dive into specific technical questions or ask for your workflow. If you’ve worked with any innovative tools or techniques, don't hesitate to showcase that expertise!
✨Prepare for Design Challenges
Some companies may throw a design challenge your way during the interview! This might involve sketching out ideas or solving a branding issue on the spot. Practising these quick thinking exercises beforehand can help us show off our creativity and adaptability.
✨Passion Counts
For a full-time position, showing genuine enthusiasm for design is key! Talk about your inspirations, the projects you're excited about, and why you're drawn to Premier Inn. They want to see not just a skilled designer, but someone who'll bring passion and fresh ideas to the team.