At a Glance
- Tasks: Drive brand performance and support innovative projects in the Quick Meals, Snacks & Soup category.
- Company: Join Premier Foods, a leading UK food business with a focus on inclusion.
- Benefits: Enjoy competitive salary, hybrid working, private medical insurance, and extensive learning opportunities.
- Other info: Inclusive culture that values authenticity and individuality.
- Why this job: Be part of a dynamic team shaping beloved brands and making a real impact.
- Qualifications: FMCG marketing experience and strong analytical skills are preferred.
The predicted salary is between 30000 - 40000 £ per year.
This job is with Premier Foods, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community.
Based - St Albans, AL1 2RE (Hybrid 50%)
Permanent, Full Time
Join Premier Foods — where people, brands and purpose come together. We’re proud to be one of the UK’s largest listed food businesses, with over 4,000 colleagues across 13 sites shaping the future of some of Britain’s best‑loved brands, found in 94% of households nationwide, making us one of the UK’s top three ambient food suppliers. From much‑loved household names such as Mr Kipling, Bisto, Oxo, Batchelors and Sharwoods, to our recently welcomed brands Fuel10k and Merchant Gourmet, our portfolio is packed with iconic favourites — and continues to grow.
An exciting opportunity has opened up for an Assistant Brand Manager to join our Quick Meals, Snacks & Soup (QMSS) marketing team, working on our Authentic portfolio, including much‑loved brands such as Nissin and Sharwood’s. Reporting into the Senior Brand Manager, you’ll play a key role in driving brand performance across one of the fastest‑growing categories in UK grocery. From innovation delivery and BTL activation to data analysis and P&L management, this is a broad, hands‑on role offering fantastic exposure and development within a market‑leading FMCG business.
What you'll be doing?
- Support the Senior Brand Manager on day‑to‑day brand activity and key strategic initiatives
- Monitor, analyse and report on market performance, consumer insights and competitor activity using data sources such as Circana and Kantar
- Lead end‑to‑end delivery of EPD and innovation projects – from concept development and packaging to launch and in‑market evaluation
- Assist in building and executing brand plans that drive growth both in‑store and online
- Own elements of P&L and budget management, including tracking and reporting on marketing spend
- Support the development and execution of best‑in‑class BTL activation, including shopper marketing and digital activity
- Work cross‑functionally with Sales, Commercial Planning, Agencies and other internal teams
- Gain exposure to customer selling, factory visits, Gate processes and international stakeholders
What we need from you?
We’re looking for a commercially minded marketer who is excited by innovation and brand building. You’ll ideally bring:
- FMCG marketing experience (graduate‑level or equivalent)
- Strong analytical skills with experience using Excel and insight tools such as Circana or Kantar
- A collaborative mindset with proven project management experience
- A results‑driven approach and the ability to manage multiple priorities
- High attention to detail and confidence working cross‑functionally
What we offer you in return?
- Competitive salary and bonus
- Up to 7.5% pension
- Private medical insurance and life assurance
- Hybrid working (50% home / 50% office or site)
- Sharesave scheme and the option to purchase additional holiday
- Extensive learning and development opportunities
- Access to a wide employee discount scheme
Ready to apply? Click Apply and submit your CV tailored to this opportunity. We look forward to hearing from you.
At Premier foods we believe in inclusion, authenticity and individuality. We aim to ensure all existing and future colleagues are given equitable opportunities and are respected, valued and encouraged to bring their true authentic selves to work no matter who they are, what they look like, who they love or what they believe in. Our culture is one where everyone is welcome.
We're proud to be a Disability Smart employer and are committed to supporting disability inclusion throughout our recruitment process. If you experience any access issues or require reasonable adjustments at any stage, please let us know so we can ensure you have the support you need.
Assistant Brand Manager - Quick Meals Snacks & Soup Authentic employer: Premier Foods
At Premier Foods, we pride ourselves on being an inclusive employer that values diversity and authenticity, making it a fantastic place to work for those seeking meaningful careers. Located in St Albans, our hybrid working model allows for a balanced work-life integration, while our commitment to employee growth through extensive learning opportunities and a supportive culture ensures that every team member can thrive. Join us and be part of a dynamic team driving the success of some of the UK's most beloved food brands.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Brand Manager - Quick Meals Snacks & Soup Authentic
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Premier Foods and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Premier Foods are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Premier Foods on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Premier Foods. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Assistant Brand Manager - Quick Meals Snacks & Soup Authentic
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Premier Foods. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Premier Foods:Show us that you’ve done your homework! In your application, briefly mention what you admire about Premier Foods’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Premier Foods
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Premier Foods will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Premier Foods, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
