At a Glance
- Tasks: Lead and optimise paid media campaigns across Google and Meta for diverse brands.
- Company: Join a fast-growing, innovative digital marketing agency with a dynamic team.
- Benefits: Competitive salary, career growth opportunities, and a chance to shape client strategies.
- Other info: Collaborative culture with opportunities to work alongside creative and digital teams.
- Why this job: Make a real impact on campaigns and develop your skills in a creative environment.
- Qualifications: 3+ years in Paid Media with strong expertise in Google Ads and Meta Ads.
The predicted salary is between 35550 - 43450 £ per year.
Preferred Choice is working with a fast-growing, innovative digital marketing agency who are looking for a talented Paid Media Strategist to join its expanding team to lead the strategy and delivery of paid campaigns across Google and Meta (and beyond).
This is a fantastic opportunity to take ownership of client campaigns, shape strategy and make a real impact across a diverse portfolio of brands.
The Role
- Develop and manage campaigns across Google Ads and Meta.
- Drive performance across Paid Search and Paid Social.
- Optimise campaigns to improve ROI, ROAS and lead generation.
- Build strong client relationships and provide strategic recommendations.
- Collaborate with creative, SEO and digital teams.
What We're Looking For
- 3+ years' experience in Paid Media, ideally agency-side.
- Strong Google Ads and Meta Ads expertise.
- Proven ability to deliver measurable campaign results.
- Commercially minded, analytical and confident dealing with clients.
If you're passionate about Paid Media and looking for a role where you can genuinely influence strategy and grow your career, we'd love to hear from you.
Paid Media Strategist in London employer: Preferred Choice
Preferred Choice is an attractive employer due to its focus on professional growth and the opportunity to influence campaign strategies. The collaborative environment encourages employees to work closely with various teams, enhancing their skills and career development.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Strategist in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Preferred Choice and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Preferred Choice are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Preferred Choice on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Preferred Choice. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Strategist in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Preferred Choice. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Preferred Choice:Show us that you’ve done your homework! In your application, briefly mention what you admire about Preferred Choice’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Preferred Choice
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Preferred Choice will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Preferred Choice, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
