Business Development Representative

The Business Development Representative (BDR) identifies and engages new prospects and existing accounts to introduce Precisely products and services. Key duties include outbound calls, emails, participating in demos, and setting up meetings with Account Executives. The role is responsible for lead follow‑up, as well as planning and executing outbound cross‑ and up‑sell campaigns for current customers.

What you will do

• Outbound Business Development: Conduct Outbound Strategic Business Development to find new potential customers and set up initial meetings for our sales team (Account Executives) to pursue. You'll work closely with those Account Executives to create these qualified opportunities.
• Inbound Business Development: Conduct Strategic Business Development as part of follow‑up with customers and prospects who have responded to our Marketing Activities (Events & Tradeshows, Webinars, Ads, Collateral on our website, etc.) with the objective of creating qualified opportunities for the sales team. This will often be associated with setting up an initial meeting between the prospect and the assigned Account Executive.
• All Business Development: Work with Product Marketing, Pre‑Sales and Sales teams to become knowledgeable in Precisely’s products and services such that the Associate BDR can effectively and persuasively target the value proposition of products and services to specified pain points for the right buyer profile and to communicate our products’ differentiation clearly and compellingly that drives interest and results in qualified leads/initial meetings. This includes mastering product training as well as sales plays.
• Perform contact discovery where necessary as part of the Business Development process to target Business Development efforts more effectively (i.e. – prospect identification and discovery of contact information).
• Ability to source contacts using various Prospecting Platforms such as, but not limited to, ZoomInfo or Wiza, LinkedIn Sales Navigator, Outreach, etc.
• Maintain daily activities in Salesforce CRM and Outreach, tracking interactions with prospects, partners, and customers.
• Provide weekly/monthly updates to manager on individual activity.
• Interact regularly with all areas of Marketing and Sales, including Operations team, to discuss the lead qualification process, and recommend improvements.
• Work closely with the Marketing team in developing new ways to increase awareness of Precisely’s products and services.

What we are looking for

• Bachelor’s or Associate’s Degree, or equivalent level of education.
• Process Driven.
• Goal‑oriented, highly confident, self‑motivated.
• Organizational Skills.
• Communication Skills.
• Active Listening.
• Collaboration and Teamwork.
• Adaptability and Coachability.
• Prior business development experience.
• AI Fluent.
• Motivated to build quality pipeline.
• Looking to make a meaningful impact on the business.
• Prospecting Skills.
• Strong telephone (cold calling) & outbound emailing.
• Technology Driven (Tools).
• Ability to work in a hybrid model from the London area.