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- Tasks: Lead advertising strategies for top brands on platforms like Amazon and Google.
- Company: Join Pattern, a $2 billion ecommerce accelerator with a global presence.
- Benefits: Enjoy 25 days holiday, hybrid work, health plans, and more perks.
- Why this job: Be part of a fast-growing team that values innovation and collaboration.
- Qualifications: 4+ years in SEM, fluent in German and English, degree of 2:1 or above.
- Other info: Work permit may be required; diverse and inclusive workplace.
The predicted salary is between 28800 - 48000 £ per year.
Pattern is a leading ecommerce accelerator headquartered in Utah, with offices worldwide. Named one of the fastest growing US companies by Inc. 5000, valued at $2 billion, Pattern works with brands like Pandora, North Face, and IceBreaker. We are expanding our European team in London and seek a Senior Advertising Strategist to support brand performance on Amazon and other marketplaces.
Responsibilities include:
- Executing and optimizing SEM accounts across platforms including Amazon Ads, Google Ads, Meta, Instagram, TikTok, and Affiliates.
- Analyzing and improving campaigns: structure, keywords, audience targeting, ad copy, bids, and revenue generation.
- Managing monthly budgets and communicating insights to clients.
- Identifying strategic opportunities and providing campaign reports.
- Collaborating with SEO and Analytics teams for integrated strategies.
Qualifications:
- 4+ years’ experience in SEM, preferably in an agency.
- Fluent in German and English (written and spoken).
- Degree of 2:1 or above.
- Experience with AdWords, Amazon Sponsored Ads, remarketing, and paid social campaigns.
- Strong attention to detail and analytical skills.
- Proficiency in Excel, PowerPoint, Google Analytics.
Ideal traits:
- Innovative problem solver and data-driven thinker.
- Excellent communicator and team player.
Hiring process:
- Initial phone interview.
- Interview with a hiring manager.
- Case study presentation.
- Interview with VP.
- Final interview with European General Manager.
How to stand out:
- Be clear, concise, and quantify achievements.
- Show how you can add value to Pattern.
- Discuss side projects related to data and analytics.
Benefits include:
- 25 days holiday (increasing with service).
- RSUs, hybrid work, summer hours, health plans, snacks, pension, parental leave, socials.
Pattern is an equal opportunity employer committed to diversity. Note: Work permit may be required if not a passport holder of the country.
Senior Advertising Strategist (German Speaking) employer: Practicology
Contact Detail:
Practicology Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Advertising Strategist (German Speaking)
✨Tip Number 1
Familiarise yourself with the latest trends in SEM and digital advertising, especially on platforms like Amazon Ads and Google Ads. This knowledge will not only help you during interviews but also demonstrate your commitment to staying ahead in the industry.
✨Tip Number 2
Prepare to discuss specific campaigns you've worked on in detail. Be ready to explain your role, the strategies you implemented, and the results achieved. Quantifying your successes will make a strong impression.
✨Tip Number 3
Brush up on your analytical skills, particularly with tools like Google Analytics and Excel. Being able to interpret data effectively will be crucial in this role, so consider doing some practice analyses or case studies to showcase your abilities.
✨Tip Number 4
Since communication is key, practice articulating your thoughts clearly and concisely. You might even want to conduct mock interviews with friends or colleagues to refine your delivery and ensure you can convey your ideas effectively.
We think you need these skills to ace Senior Advertising Strategist (German Speaking)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in SEM and advertising strategies. Emphasise your fluency in German and English, and include specific examples of successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, clearly articulate how your skills align with the responsibilities of the Senior Advertising Strategist role. Mention your experience with platforms like Amazon Ads and Google Ads, and quantify your achievements to demonstrate your impact.
Showcase Analytical Skills: Since the role requires strong analytical skills, consider including a section in your application that discusses your proficiency with tools like Excel and Google Analytics. Provide examples of how you've used data to drive campaign success.
Prepare for Interviews: Research common interview questions for advertising strategists and prepare your answers. Be ready to discuss your previous work, particularly any case studies or side projects related to data and analytics, as these will help you stand out.
How to prepare for a job interview at Practicology
✨Showcase Your Analytical Skills
As a Senior Advertising Strategist, you'll need to demonstrate your analytical prowess. Be prepared to discuss specific campaigns you've optimised, the metrics you used, and the results achieved. Quantifying your achievements will help illustrate your impact.
✨Demonstrate Language Proficiency
Fluency in both German and English is crucial for this role. During the interview, make sure to switch between languages if necessary, showcasing your comfort and proficiency. This will reassure the interviewers of your ability to communicate effectively with diverse teams and clients.
✨Prepare for Case Study Presentation
Since the hiring process includes a case study presentation, practice presenting your ideas clearly and confidently. Focus on how you would approach a real-world advertising challenge, using data-driven insights to support your strategies. This is your chance to shine!
✨Highlight Collaborative Experiences
Collaboration with SEO and Analytics teams is part of the job. Share examples of successful teamwork from your past roles, emphasising how you contributed to integrated strategies. This will show that you're not just a lone wolf but a team player who can work well with others.
