At a Glance
- Tasks: Drive growth for our SPINE portfolio and create impactful marketing strategies.
- Company: Join a leading medical device company focused on innovation and collaboration.
- Benefits: Competitive salary, career development opportunities, and a dynamic work environment.
- Why this job: Be a brand expert and make a real difference in the healthcare industry.
- Qualifications: 5+ years in marketing or product management, preferably in spine or orthopaedics.
- Other info: Work with cross-functional teams and enjoy a fast-paced, rewarding atmosphere.
The predicted salary is between 48000 - 72000 £ per year.
Who we want:
- Hard-working winners. Confident, competitive and results-oriented professionals who create a track record of success.
- Dedicated achievers. People who thrive in a fast-paced environment and will stop at nothing to ensure a project is complete and meets regulations and expectations.
- Effective communicators. People who can interpret information clearly and accurately to concisely communicate results and recommendations to stakeholders.
- Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.
What you will do:
- Serve as the pan-European brand expert, setting strategic direction and driving growth for our SPINE portfolio.
- Define annual and long-term brand strategies aligned with global objectives to achieve growth, profit, and market share targets.
- Develop and distribute scalable marketing assets, campaigns, and best practices for local adaptation.
- Identify internal and external education, engagement, and brand experience opportunities to enhance brand perception.
- Build and maintain strong relationships with local marketers, sales teams, internal stakeholders, and key customers (KOLs).
- Collaborate with marketing teams to create the Annual Marketing Plan and a 3–5 year portfolio roadmap.
- Support country leadership in demand forecasting and work with supply chain partners.
- Manage the regional product life cycle, including launches (phase-in) and phase-outs (PLCM).
- Analyze business performance and brand perception, implementing corrective actions to achieve strategic goals.
- Create Pan European, scalable customer engagement events such as facility tours/events/congresses, hands-on opportunities, and medical education programs.
- Manage branding, messaging, positioning, and pricing of assigned brands based on market, customer, and competitive insights.
Minimum Qualifications (Required):
- Bachelor’s degree required.
- Min 5+ years of work experience required.
- 3 years experience in Product Management or Marketing AND Spine Experience or else Orthopaedics / Neurosurgery experience.
- Fluent in local language and English.
Preferred Qualifications (Strongly desired):
- MBA preferred.
- 8+ years medical device or marketing experience preferred.
Your profile:
- Excellent presentation and interpersonal communications skills.
- Strong analytical and problem-solving skills.
- Ability to manage multiple projects while delivering on established timelines.
- Ability to be persuasive in the absence of organizational authority.
- Must be able to understand and work within complex interdivisional procedures and policies.
- Strong ability to adapt and navigate change with ease.
European Brand Manager Spine - Downstream Marketing employer: PowerToFly
Contact Detail:
PowerToFly Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land European Brand Manager Spine - Downstream Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that you’re not just a fit for the role, but also for the team. Tailor your answers to reflect how your experience aligns with their goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. We can help you refine your pitch and boost your confidence so you can shine when it counts.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. We want to remind them why you’re the best candidate for the European Brand Manager position.
We think you need these skills to ace European Brand Manager Spine - Downstream Marketing
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through. We want to see that you're not just ticking boxes but genuinely excited about the opportunity to drive growth for our SPINE portfolio.
Tailor Your Experience: Make sure to highlight your relevant experience in Product Management or Marketing, especially in Spine or Orthopaedics. We love seeing how your background aligns with our needs, so don’t hold back on those details!
Be Clear and Concise: Effective communication is key! Keep your application clear and to the point. Use bullet points where possible to make it easy for us to see your achievements and skills at a glance.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at PowerToFly
✨Know Your Brand Inside Out
As a European Brand Manager for Spine, you need to be the go-to expert on your brand. Research the company’s SPINE portfolio thoroughly, understand its market position, and be ready to discuss how you can drive growth and enhance brand perception during the interview.
✨Showcase Your Collaborative Spirit
This role requires building strong relationships with various stakeholders. Prepare examples of past experiences where you successfully collaborated with cross-functional teams. Highlight how you leveraged these partnerships to achieve results, as this will resonate well with the interviewers.
✨Demonstrate Analytical Skills
You’ll need to analyse business performance and implement corrective actions. Be ready to discuss specific instances where your analytical skills led to successful outcomes. Use data to back up your claims and show how you can apply these skills to meet strategic goals.
✨Prepare for Fast-Paced Scenarios
Given the fast-paced nature of the role, think of examples that showcase your ability to manage multiple projects and adapt to change. Discuss how you prioritise tasks and ensure timely delivery, as this will demonstrate your readiness for the challenges ahead.