Brand Manager

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Company Overview:

The Creightons Plc group is made up of a select group of brands specialising in the creation of high-quality personal care and beauty products for the consumer and trade market. We are the key trading company based in Peterborough, Cambridgeshire that focuses on the design, manufacture and distribution across our own Brands, Private Label and Contract Manufacturing. Our customer base ranges from key multiple drugstore, grocery and fashion retailers to premium retailers in the UK and growing international markets. We are consistently setting the standards in product/brand development and manufacturing through exceptional customer service and service delivery, as well as a drive for innovation.

The Opportunity:

We are seeking a dynamic and results-driven Brand Manager to lead the ongoing development and execution of our brand strategy. In this role, you will play a critical part in defining and enhancing our brand\’s market position, ensuring its success in a competitive landscape.

Key Responsibilities:

Brand Performance:

• Monitor performance of brands/products and the active management of ranging in terms of high and low performers.

NPD Management:

• Maintain and develop a pipeline of ideas for brand development to improve in market competitiveness.
• Be a key driver of NPD internally through the business. This involves co-ordinating multi-functions and activities, including close liaison with buyers, packaging technologist, R&D, suppliers and the customer.

Sales and Commercial Management:

• Present brands to key customers (UK and globally).
• Manage brand and marketing activities direct with key customers.
• Ensure all new and ongoing product and live lines meet company margin criteria.

Sales Support:

• Provide back-up and point of contact for internal and external customers and suppliers.
• Ensure business matters are dealt with appropriately and where action is needed, forward to appropriate person.

Trend and Innovation Monitoring:

• Work closely with the Creative and R&D teams on product concept generation.
• Work in conjunction with UK and Export sales teams on brand opportunities.
• Product Costings.
• New Product Development involvement (working with product management / NPD team).
• Product Lifecycle Management.
• Sample / mock-up generation for PR, Pre-Production Samples & Customer presentations.
• Competitor Shopping Analysis and Reporting.
• Management of events, PR agencies and advertising opportunities (where applicable).

What We\’re Looking For:

• Excellent communication skills: written and oral
• Good lateral thinker – shows creativity and innovation
• Has commercial acumen and an understanding of business issues
• Pivotal team player + has a collaborative approach
• Open and trustworthy style
• Demonstrates strong leadership skills
• Ability to multi-task and work on multi-projects – skilled prioritiser
• Deadline driven and motivated : self-starter : a \’can do\’ attitude
• Successful within a fast paced environment : responds well to pressure and change
• Professional, adaptable and flexible
• Ideally previous man management experience or can demonstrate the ability to move into this role and challenge

Qualifications:

• Degree (2:1 or equivalent) or relevant experience.
• Minimum of 3 years brand experience. Must be able to demonstrate experience across all elements of branding – strategic planning, performance monitoring, NPD and the ability to work in a commercial environment influencing management in other functions (sales and product development).
• FMCG experience, ideally in the health and beauty sector, is desirable.
• Proficiency in MS Office, including PowerPoint and Word.
• Full driving license is essential.

Why Join Us?:

• Competitive Salary & Benefits: We believe in rewarding the hard work and dedication of our employees with a comprehensive compensation package. Our standard benefits include Life Assurance, Employee Assistance Programme, Employee Benefits Platform to name a few.
• Dynamic Work Environment: Be part of a vibrant, collaborative team where innovation and creativity are encouraged.
• Career Growth: Take advantage of clear career pathways, mentorship opportunities, and the chance to take on new challenges and responsibilities.
• Inclusive Culture: Join a diverse and inclusive workplace where different perspectives are valued, and everyone is treated with respect and dignity.
• Impactful Work: Contribute to meaningful projects that have a real impact on our customers, community, and industry.

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