At a Glance
- Tasks: Lead product marketing efforts, translating tech details into engaging stories for users.
- Company: Join a trusted tech company with over 16,000 global clients, including Microsoft and NASA.
- Benefits: Enjoy flexible hours, competitive salary, share options, and generous holiday leave.
- Why this job: Be the first product marketer, shaping strategies in a fast-paced, innovative environment.
- Qualifications: Experience in product marketing within tech or cybersecurity; strong communication skills required.
- Other info: Collaborate with cross-functional teams and engage directly with customers for impactful insights.
The predicted salary is between 43200 - 72000 £ per year.
Position and communicate the value and capabilities of our products and features to target audiences.
Burp Suite technology is trusted by over 16,000 organisations worldwide, including Microsoft, Amazon, and NASA. As we expand our suite of products and push into new enterprise markets, we’re looking for an exceptional product marketer to enhance our product positioning and drive market success.
The opportunity:
- We have market-leading technology and over 80,000 paying customers, with significant ambitions to scale in the coming years.
- We’re on the hunt for our first product marketer – a self-starter and diligent executor who is excited to help us maximise this fantastic growth opportunity.
- You will have the chance to define the role and influence the direction of our product marketing efforts from the ground up in a fast-paced, innovative environment.
What you’ll do:
- Collaborate with product and engineering teams to translate technical details into benefits and stories that captivate and educate users.
- Develop and refine product positioning and messaging that differentiates our products in the market and resonates with our target audiences.
- Plan the launch of new products and releases, and collaborate with cross-functional teams on implementation.
- Work closely with the marketing team to develop strategies for generating demand and growing product awareness.
- Engage with customers and sales teams to gather feedback and adjust marketing strategies accordingly.
- Create high-impact content and collateral that articulates product benefits and value, tailored to meet the needs of both customers and our internal teams.
- Lead competitive analysis to understand market trends and effectively position our products.
- Develop metrics to measure the impact of our narratives and positioning, aligning them with business goals to drive sustained product growth.
About you:
- You have a proven track record in product marketing within the technology or cybersecurity sector.
- You possess a blend of business and technical acumen that enables you to guide product decisions and marketing execution.
- You are adept at seeing the big picture and providing actionable insights.
- Excellent communication and interpersonal skills are second nature to you, allowing you to thrive in cross-functional teams.
- You are proactive, driven, and capable of managing multiple priorities in a dynamic environment.
- You have a passion for all things tech. You might have worked in web security before or in another software development environment, and thrive on the challenge that this space brings.
- You’re a team player who views achievements through the lens of collective success rather than as individual accomplishments.
- You\’re eager to learn and grow and enjoy new challenges. You proactively seek feedback and can quickly adapt to new ways of working.
- You\’re comfortable in fast-paced settings, making data-driven decisions to steer projects to success.
- Maybe you’ve worked in a startup or scale up business before and flourish in this environment.
Why join us?
- We foster an inclusive and high-performance culture with a focus on work-life balance.
- We believe in rewarding people generously and offer a competitive salary based on individual skills and contribution.
- We host regular team events and have fantastic summer and winter parties.
- You’ll be part of a humble, supportive, and fun team that values collaboration, humour, and a strong sense of belonging.
- We offer share options, 8% employer pension contribution, life assurance, income protection, private medical insurance, and 25 days holiday (plus public holidays).
- Our working hours are flexible, with core hours from 9am to 4pm
- We work best when we are together on site
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Product Marketing Manager employer: PortSwigger Ltd
Contact Detail:
PortSwigger Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Familiarise yourself with Burp Suite technology and its applications in the cybersecurity sector. Understanding the product inside out will allow you to communicate its value effectively and position it against competitors.
✨Tip Number 2
Network with professionals in the tech and cybersecurity fields. Attend industry events or webinars to connect with potential colleagues and gain insights into current market trends, which can help you tailor your approach when discussing the role.
✨Tip Number 3
Prepare to showcase your ability to translate technical details into compelling marketing narratives. Think of examples from your past experience where you've successfully communicated complex information to diverse audiences.
✨Tip Number 4
Demonstrate your proactive nature by coming up with innovative ideas for product positioning and launch strategies. This will show us that you're not just a fit for the role but also someone who can drive growth and success from day one.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Product Marketing Manager position. Tailor your application to highlight how your skills and experiences align with the job description.
Craft a Compelling CV: Your CV should clearly showcase your experience in product marketing, particularly within the technology or cybersecurity sectors. Use quantifiable achievements to demonstrate your impact in previous roles.
Write a Tailored Cover Letter: In your cover letter, express your passion for technology and your understanding of the company's products. Highlight specific examples of how you've successfully positioned products in the market and driven growth.
Showcase Your Communication Skills: Since excellent communication is key for this role, ensure that your application materials are well-written and free of errors. Consider including examples of high-impact content you've created in the past.
How to prepare for a job interview at PortSwigger Ltd
✨Understand the Product and Market
Before your interview, make sure to thoroughly research Burp Suite's products and their positioning in the cybersecurity market. Understand how they differentiate from competitors and be ready to discuss how you can enhance this positioning.
✨Showcase Your Technical Acumen
Since the role requires a blend of business and technical skills, prepare to discuss your experience in product marketing within the tech sector. Be ready to explain how your technical knowledge can translate into effective marketing strategies.
✨Prepare for Cross-Functional Collaboration
This position involves working closely with product, engineering, and marketing teams. Think of examples from your past experiences where you successfully collaborated across departments and be prepared to share these stories.
✨Demonstrate Your Passion for Technology
The company values a passion for tech, so be sure to express your enthusiasm for the industry during the interview. Share any relevant experiences or projects that highlight your interest in technology and cybersecurity.