At a Glance
- Tasks: Join a dynamic team to execute innovative digital marketing campaigns for a luxury brand.
- Company: Work with an acclaimed luxury services company known for high-end products and exceptional service.
- Benefits: Enjoy a competitive salary, bonuses, and the flexibility of a hybrid work environment.
- Why this job: Be part of a growing sector in luxury marketing, making a real impact on brand visibility.
- Qualifications: 3+ years in digital marketing, preferably in luxury brands; marketing degree is a plus.
- Other info: Initial 6-month contract with potential for extension; based in London with a vibrant team culture.
The predicted salary is between 36000 - 60000 £ per year.
Our client is a highly acclaimed luxury group, offering a range of high-end products and individual services to clients across London and the South East. They have proven extremely successful in recent years and are expanding rapidly, and are now looking for a Digital Marketing Executive to join their London team for initially 6 months although this may be extended and help lift the brand to new heights.
The successful candidate will report to the Head of Marketing and become part of an energetic team working on continued growth. You will need proven experience in successful digital marketing campaigns, have a good balance between being creative and commercial. Ideally a background in luxury hospitality, members clubs, high-end restaurants, or other prestigious, fast-paced, dynamic FMCG brands. This is an opportunity to work in an exciting growing sector within the luxury market.
The role:
- Support the delivery of the company digital marketing strategy
- Collaborate closely with cross-functional teams to ensure that marketing initiatives align with the company's commitment to quality and exclusivity
- Develop and execute digital marketing campaigns across paid search, display advertising SEO, email marketing and social media
- Provide the senior marketing team with performance analytics and recommendations of revisions required to maximise potentials of campaigns
- Support lead generation and customer acquisition strategies
- Monitor luxury industry trends, competitor activities, and global market shifts to anticipate changes in consumer behaviour and adapt digital campaigns accordingly
Skills and experience required:
- 3+ years of proven experience in a digital marketing role
- Proven experience of working in customer centric luxury brands or luxury experiences
- Strong strategic mindset with the ability to think analytically, anticipate market shifts, and develop innovative marketing initiatives to capitalise on emerging opportunities
- Strong Digital Marketing experience, with the ability to use analytics and market research to inform marketing strategies, measure campaign performance, and optimise ROI
- Proficiency with marketing tools such as Google Ads, Google Analytics, Meta Ads Manager, CRM platforms, Mailchimp etc
- Clear and persuasive communication skills, with the ability to present findings and results to senior marketing team with confidence and professionalism
- Meticulous and analytical, with excellent computer skills
- A great team player with a “can do” attitude
- Marketing degree or equivalent with specialism in Digital Media or similar
This role will initially be for 6 months with a strong possibility of it being extended. It is a hybrid role with 3 days based in their Oxford St offices. There is a competitive day rate for the right person.
Digital Marketing Executive 6 month project (may be extended) - Acclaimed Luxury Services Compan... employer: Portman Scott
Contact Detail:
Portman Scott Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive 6 month project (may be extended) - Acclaimed Luxury Services Compan...
✨Tip Number 1
Familiarise yourself with the luxury market and its trends. Understanding the nuances of luxury branding and consumer behaviour will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Network with professionals in the luxury sector. Attend industry events or join online forums to connect with others in digital marketing for luxury brands, which can provide valuable insights and potential referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past successful campaigns. Be ready to discuss how you used data to drive decisions and improve campaign performance, as this aligns with the role's requirements.
✨Tip Number 4
Demonstrate your creativity by bringing fresh ideas to the table. Think about innovative digital marketing strategies that could elevate the brand's presence and be prepared to share these during your interview.
We think you need these skills to ace Digital Marketing Executive 6 month project (may be extended) - Acclaimed Luxury Services Compan...
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially within luxury brands. Use specific examples of successful campaigns you've worked on to demonstrate your skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and the luxury sector. Mention how your background aligns with the company's values and goals, and express your enthusiasm for contributing to their growth.
Showcase Relevant Skills: In your application, emphasise your proficiency with marketing tools like Google Ads and Google Analytics. Provide examples of how you've used these tools to drive successful campaigns and improve ROI.
Highlight Analytical Abilities: Demonstrate your analytical mindset by discussing how you've used data to inform marketing strategies. Include any experience you have with performance analytics and how it has shaped your approach to digital marketing.
How to prepare for a job interview at Portman Scott
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience with digital marketing campaigns, especially in luxury sectors. Prepare specific examples of successful campaigns you've managed, focusing on metrics and outcomes that demonstrate your impact.
✨Understand the Luxury Market
Research the luxury services industry and be ready to discuss current trends and competitors. Showing that you understand the nuances of luxury branding will set you apart from other candidates.
✨Demonstrate Analytical Skills
Be prepared to discuss how you've used analytics tools like Google Analytics or Meta Ads Manager to inform your marketing strategies. Highlight your ability to interpret data and make recommendations based on your findings.
✨Communicate with Confidence
Practice presenting your ideas clearly and persuasively. Since you'll be reporting to senior management, showcasing your communication skills during the interview is crucial. Be ready to explain your thought process and results in a professional manner.