At a Glance
- Tasks: Create engaging social media content and boost brand visibility.
- Company: Join Portman Finance Group, a leader in financing solutions.
- Benefits: Competitive salary, enhanced leave, and vibrant office culture.
- Other info: Opportunity for growth in a fast-paced, innovative environment.
- Why this job: Shape the online presence of a dynamic company and connect with audiences.
- Qualifications: Experience in social media management and content creation.
The predicted salary is between 30000 - 40000 £ per year.
Reporting to Head of Brand & Creative: This role is responsible for producing content for Portman’s social media channels to increase brand visibility, engage key audiences, and support business growth. You will create high-quality visual and video content, identify trends, and use analytics to guide content strategy and improve performance.
Goals:
- Raise the profile of all trading brands within the Group.
- Contribute to sales lead generation.
- Improve online conversion.
- Measurement of activity to assess the impact of content on the above.
- Fostering long term loyalty (customer and employee).
Key Responsibilities:
- Ownership, production and delivery of engaging, industry-relevant content to meet business objectives across all active, and yet to be activated, social media channels as well as the company websites where appropriate.
- Produce graphics and video content.
- Engage with customers, partners, investors, employees, and potential talent.
- Supplementary lead generation by driving awareness through social media.
- Position Portman as a destination employer and increase employer brand exposure.
- Track performance and use analytics to inform future content decisions.
- Identify and leverage trending topics and formats to boost engagement.
- Grow an understanding of our audience and partners to identify specific talking points / insights / engagement opportunities.
- Competitor market analysis.
- Finger on the pulse regarding latest platform algorithms and engagement tools.
- Broadcast the values of Portman through an authentic narrative of our Culture, Mission, Achievements, Employee Experience, Knowledge.
Core Skills Required:
- Social media content delivery.
- Motion graphics and video production.
- Graphic design and desktop publishing (Adobe Creative Suite).
- Copy writing.
- Trend spotting and digital storytelling within niche audiences.
- Data/analytics-driven decision making.
- A.I. Content/Asset Generation.
- Previous use of social media scheduling tools such as Zoho / HootSuite / Sprout Social.
- 5 years experience.
Benefits:
- Competitive basic salary and annual bonus.
- Vibrant, high-spec office environment.
- Enhanced annual leave, increasing with length of service.
- Salary sacrifice pension.
- Quarterly all-staff events and dynamic culture.
Portman Finance Group was established in 2007 to provide UK SMEs with access to a range of finance options under one roof. We have now arranged over £1 billion in funding for over 15,000 companies. Portman secures finance for businesses of all sizes via our own lending and panel of over 40 partners. We offer flexible payment terms, reducing large initial outlays and protecting cash flow, and are one of the largest privately owned Broker-Lenders in the UK. Portman works with any type of private sector business. We have a long and successful history financing a variety of assets, quickly and easily. If you’re looking to lease or purchase further equipment, release equity or simply borrow, Portman can provide your business with the finance it needs.
Please note that as part of the recruitment process a criminal records check/credit history check will be carried out by an authorised third party.
Social Media Manager in Northampton employer: Portman Finance Group
Portman Finance Group is an exceptional employer, offering a vibrant and high-spec office environment that fosters creativity and collaboration. With competitive salaries, enhanced annual leave, and opportunities for professional growth, employees are encouraged to thrive in their roles while contributing to the company's mission of supporting UK SMEs. The dynamic culture, highlighted by quarterly all-staff events, ensures that every team member feels valued and engaged.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager in Northampton
✨Tip Number 1
Get your social media game on point! Before you even apply, make sure your own profiles are looking sharp. Showcase your skills by sharing relevant content and engaging with others in the industry. This way, when they check you out, they'll see you're already a pro!
✨Tip Number 2
Networking is key! Reach out to current or former employees at Portman through LinkedIn. Ask them about their experiences and any tips they might have for landing the Social Media Manager role. A friendly chat can go a long way in making a good impression.
✨Tip Number 3
Show off your creativity! When you get the chance to interview, come prepared with a mini portfolio of your best work. Include examples of graphics, videos, or campaigns you've created that align with Portman's brand. This will demonstrate your ability to produce high-quality content right off the bat.
✨Tip Number 4
Stay updated on trends! Make sure you're aware of the latest social media trends and algorithms. During interviews, share your insights on how you would leverage these trends to boost engagement for Portman. It shows you're proactive and ready to hit the ground running!
We think you need these skills to ace Social Media Manager in Northampton
Some tips for your application 🫡
Show Your Creative Side:As a Social Media Manager, creativity is key! Make sure your application showcases your unique style and flair. Include examples of your previous work or projects that highlight your ability to create engaging content.
Tailor Your Application:Don’t just send a generic application. Take the time to tailor your CV and cover letter to reflect the specific skills and experiences mentioned in the job description. We want to see how you can contribute to our goals!
Be Data-Driven:Since analytics play a big role in this position, mention any experience you have with data analysis and how it has informed your content strategies. Show us you can back up your creative ideas with solid data!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Portman Finance Group
✨Know Your Platforms
Before the interview, make sure you’re familiar with the social media platforms relevant to the role. Understand their unique features and how they can be leveraged for brand visibility. This will show your potential employer that you’re not just a user, but someone who understands the nuances of each platform.
✨Showcase Your Content Creation Skills
Prepare a portfolio of your best work, including graphics and video content. Be ready to discuss the thought process behind each piece and how it aligns with business objectives. This is your chance to demonstrate your creativity and strategic thinking.
✨Stay Ahead of Trends
Research current trends in social media and be prepared to discuss how you would incorporate them into your content strategy. Mention specific examples of trending topics or formats that could boost engagement for the company’s brand.
✨Data-Driven Decisions
Familiarise yourself with analytics tools and be ready to talk about how you’ve used data to inform your content decisions in the past. Highlight any specific metrics you’ve improved through your strategies, as this shows you can drive results.
