Marketing Operations Leader: B2B Growth & Lead Gen in Northampton

Marketing Operations Leader: B2B Growth & Lead Gen in Northampton

Northampton Full-Time 50000 - 70000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead marketing operations and manage integrated campaigns to drive high-quality sales leads.
  • Company: Portman Finance Group, a dynamic company in Northampton with a vibrant office culture.
  • Benefits: Enhanced annual leave, quarterly events, and a supportive work environment.
  • Other info: Exciting opportunities for professional growth and collaboration with a dedicated team.
  • Why this job: Join a senior role where your expertise will shape B2B growth and lead generation.
  • Qualifications: 15+ years in B2B marketing and 5+ years in leadership roles required.

The predicted salary is between 50000 - 70000 £ per year.

Portman Finance Group in Northampton is seeking a senior marketing leader to own the day-to-day marketing operation, manage the campaign plan and ensure every channel is integrated to generate high-quality sales leads for Portman.

You will have 15+ years in B2B marketing, 5+ years leading teams, and a strong commercial focus.

The role offers a vibrant office environment, enhanced annual leave, and quarterly all-staff events, with reporting to the Chief Operating Officer.

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Marketing Operations Leader: B2B Growth & Lead Gen in Northampton employer: Portman Asset Finance Ltd

Portman Finance Group is an exceptional employer, offering a dynamic work culture in Northampton that fosters collaboration and innovation. With a focus on employee growth, the company provides enhanced annual leave and engaging quarterly events, ensuring a supportive environment for its team members to thrive in their careers while driving impactful B2B marketing initiatives.

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Contact Details:

Portman Asset Finance Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Operations Leader: B2B Growth & Lead Gen in Northampton

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Portman Asset Finance Ltd and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Portman Asset Finance Ltd are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Portman Asset Finance Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Portman Asset Finance Ltd. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Marketing Operations Leader: B2B Growth & Lead Gen in Northampton

B2B Marketing
Team Leadership
Campaign Management
Sales Lead Generation
Commercial Acumen
Channel Integration
Strategic Planning

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Portman Asset Finance Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Portman Asset Finance Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Portman Asset Finance Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Portman Asset Finance Ltd

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Portman Asset Finance Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Portman Asset Finance Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.