At a Glance
- Tasks: Create and execute digital strategies that engage diverse audiences across platforms.
- Company: Global advisory firm with a focus on impactful communication and collaboration.
- Benefits: Hybrid working, competitive salary, private healthcare, gym contributions, and more perks.
- Other info: Learn from industry leaders in a supportive, open-door culture.
- Why this job: Join a dynamic team and shape digital campaigns that make a real difference.
- Qualifications: Proven digital expertise and experience in managing social media campaigns.
The predicted salary is between 45000 - 55000 £ per year.
Portland is a global advisory firm, helping companies, foundations, governments and organisations communicate effectively, grow and succeed. We advise clients navigating business and reputational challenges, including regulatory change, political transition, and legal disputes and crises, ensuring they seize opportunities to engage in policy discussions and in the media when it matters most. Headquartered in London, with a network of team members in critical markets, our advisors are drawn from the worlds of politics, business, law and journalism. Our work is supported by specialist digital, research and creative teams, and backed by Omnicom’s global network and capabilities. Combining political nous and cultural savvy, Portland’s advisers build strategies and campaigns tailored to clients’ needs, delivering outcomes that make a difference.
The Team
Our digital team are an integrated, insights‑led team that combine sophisticated audience intelligence with cutting‑edge AI capabilities to help clients influence and engage key stakeholders across global digital channels. Drawing on contextual trends and audience data, they develop targeted campaigns that land messages with precision and drive measurable behaviour change. Our strategists work across web, social media, and digital platforms to ensure our clients' communications reach the right audiences, at the right time, with maximum impact.
The Role
We're seeking an experienced Senior Account Manager to join our dynamic digital team, delivering integrated digital and communications strategies that help our clients to communicate with everyone from political and business audiences to their consumers. If you have a strong understanding of the corporate digital and social media landscape, and thrive in fast‑paced environments, we'd love to hear from you!
Key Responsibilities
- Devise and deliver proactive and reactive digital engagement strategies across websites, social media, and paid platforms (LinkedIn, Meta, Google)
- Execute digital monitoring, analyse performance data across web and social, and translate insights into actionable recommendations for clients
- Manage the complete digital campaign lifecycle, including strategy development, execution and measurement
- Direct influencer partnerships, including influencer identification, relationship management and content analysis
- Leverage emerging AI tools and technologies to support clients, including Generative Engine Optimisation (GEO) audits and audience development
- Contribute to new business proposals and help build digital capabilities across Portland
- Support public affairs and corporate communications teams on a global scale
What we’re looking for
- Proven digital expertise gained either in‑house or within an agency, on campaigns, in politics or at a media organisation.
- A collaborative social media professional with proven experience managing paid and organic campaigns across LinkedIn, Meta and Google.
- Skilled in leading digital strategy and delivering in‑depth analysis and insights for clients.
- Experience utilising AI to deliver high‑quality results for clients, including agents’ development and GEO audits.
- Proactive, creative and detail‑driven, with excellent communication skills.
- Experience leading end‑to‑end influencer programmes, from research and influencer engagement through to campaign execution and measurement.
What we offer
At Portland we offer hybrid working, with our teams working together from the office three days a week. We are committed to development and have an open‑doors culture where you will have the opportunity to learn from some of the most experienced people in the business. Our remuneration package also includes our competitive pension contributions, private healthcare or health cash plan, life assurance cover, company contribution to gym membership, wellbeing workshops and activities, company parties, birthday day off, lunch contribution each week and much, much more!
Senior Account Manager - Digital employer: Portland
Portland is an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation within its digital team. With a commitment to employee development and a range of benefits including hybrid working, private healthcare, and wellness initiatives, Portland provides a supportive environment where you can thrive and grow your career while making a meaningful impact in the world of communications.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Manager - Digital
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Portland and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Portland are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Portland on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Portland. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Account Manager - Digital
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Portland. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Portland:Show us that you’ve done your homework! In your application, briefly mention what you admire about Portland’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Portland
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Portland will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Portland, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
