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- Tasks: Lead digital healthcare strategies and campaigns for top pharma clients.
- Company: Porter Novelli is a global communications powerhouse focused on positive impact.
- Benefits: Enjoy a full-time role with opportunities for growth and collaboration.
- Why this job: Make a real impact in UK healthcare communications while leading innovative digital strategies.
- Qualifications: 5+ years in digital healthcare communications with expertise in social media strategy.
- Other info: Join a diverse team committed to inclusivity and excellence.
The predicted salary is between 43200 - 72000 £ per year.
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Porter Novelli is recruiting for an Account Director to join our dynamic global communications company. We are seeking an exceptional Account Director to join our Strategic Services team and help grow our digital centre of excellence in healthcare communications. The ideal candidate will have extensive experience working at top global PR agencies in the UK and be ready to take on a new challenge at Porter Novelli.
The successful candidate will play a pivotal role in driving growth and delivering exceptional results for our healthcare clients in the UK. If you are a strategic thinker, digital expert, and inspiring team leader ready to make an impact in the UK healthcare communications space, we would love to hear from you…Here we Grow!
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Responsibilities
- Lead digital healthcare communications strategies and campaigns for key UK and Global pharma client accounts
- Provide expert counsel on paid social media strategy across platforms like LinkedIn, Meta, and TikTok, tailored to the UK healthcare market
- Develop and execute influencer and advocacy marketing programs in the UK healthcare space
- Manage project profitability, oversee client budgets in GBP, and hold responsibility for overall account performance
- Effectively lead, inspire and mentor UK-based account teams to deliver high-quality work
- Collaborate with internal teams like the design studio to create impactful content for UK audiences
- Contribute to new business efforts, deliver presentations, and help grow the digital healthcare practice in the UK
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Skills That Thrill
- Minimum 5 years of relevant experience in digital healthcare communications in the UK, with a strong track record at global PR agencies
- Deep expertise in paid social media strategy and hands-on experience running campaigns on major platforms, with a focus on the UK healthcare market
- Proven ability to develop and execute successful influencer and advocacy programs in the UK healthcare industry
- Excellent business communication, presentation, and writing skills
- Strong analytical and strategic planning skills, with the ability to develop innovative digital medical communications strategies
- Skilled at prioritizing and managing time across multiple accounts in a fast-paced environment
- Collaborative mindset and experience working effectively with cross-functional teams in the UK
- Passion for staying at the forefront of digital trends and innovations in UK healthcare communications
- Familiarity with UK healthcare regulations, such as ABPI Code of Practice, and how they impact digital communications
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About Us
Porter Novelli is the strategic communications company built on purpose to Do Business Better. Our vision is to be the global communications powerhouse that drives positive impact in the world and enduring culture. Our mission is to decode change and navigate culture by connecting our sharp minds and smart data to unlock value for our clients.
Our values, Accountability, Courage, Curiosity, Diversity & Inclusion & Excellence, enable us to Do Business Better and live out our vision and mission.
Porter Novelli is committed to building a team inclusive of all races, faiths, ethnicities, backgrounds, gender identities, sexual orientations, ages, physical abilities and cognitive styles. If you require any additional support to be at your best through the three-step interview process, please raise (confidentially) with our People & Talent Team.
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
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Job function
Sales and Business Development
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Industries
Public Relations and Communications Services
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Account Director, Digital Health employer: Porter Novelli
Contact Detail:
Porter Novelli Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director, Digital Health
✨Tip Number 1
Network with professionals in the digital healthcare communications field. Attend industry events, webinars, and conferences to meet potential colleagues and learn about the latest trends. This can help you gain insights into what Porter Novelli values in candidates.
✨Tip Number 2
Familiarise yourself with the ABPI Code of Practice and other UK healthcare regulations. Understanding these guidelines will not only enhance your knowledge but also demonstrate your commitment to ethical practices in digital communications during interviews.
✨Tip Number 3
Showcase your expertise in paid social media strategies by preparing case studies or examples of successful campaigns you've led. Be ready to discuss how these experiences can translate to the role at Porter Novelli.
✨Tip Number 4
Research Porter Novelli's recent projects and clients in the healthcare sector. Being knowledgeable about their work will allow you to tailor your discussions and show genuine interest in contributing to their success.
We think you need these skills to ace Account Director, Digital Health
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in digital healthcare communications. Focus on your achievements at previous PR agencies, especially those that align with the responsibilities listed in the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and leadership skills. Mention specific campaigns you've led and how they relate to the role at Porter Novelli. Be sure to express your passion for digital trends in healthcare.
Showcase Your Digital Expertise: In your application, emphasise your hands-on experience with paid social media strategies and influencer marketing. Provide examples of successful campaigns you've executed, particularly in the UK healthcare market.
Highlight Collaborative Experience: Demonstrate your ability to work effectively with cross-functional teams. Include examples of how you've collaborated with design or content teams to create impactful communications in your previous roles.
How to prepare for a job interview at Porter Novelli
✨Showcase Your Digital Expertise
Make sure to highlight your extensive experience in digital healthcare communications. Be prepared to discuss specific campaigns you've led, particularly those that demonstrate your expertise in paid social media strategies tailored for the UK market.
✨Prepare for Strategic Discussions
As an Account Director, you'll need to think strategically. Prepare to discuss how you would develop and execute influencer and advocacy marketing programmes. Think of examples where you've successfully driven growth for clients in the healthcare sector.
✨Demonstrate Leadership Skills
Porter Novelli is looking for someone who can inspire and mentor teams. Be ready to share experiences where you've led teams to deliver high-quality work, and how you foster collaboration within cross-functional teams.
✨Familiarise Yourself with Regulations
Understanding UK healthcare regulations, such as the ABPI Code of Practice, is crucial. Brush up on these regulations and be prepared to discuss how they impact digital communications strategies in your previous roles.
