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- Tasks: Lead digital healthcare strategies and campaigns for top pharma clients.
- Company: Join Porter Novelli, a global communications powerhouse focused on positive impact.
- Benefits: Enjoy a collaborative culture, mentorship opportunities, and a commitment to diversity.
- Why this job: Make a real impact in UK healthcare communications while growing your career.
- Qualifications: 5+ years in digital healthcare communications with expertise in social media strategy.
- Other info: Be part of a team that values accountability, courage, and innovation.
The predicted salary is between 43200 - 72000 £ per year.
Porter Novelli is recruiting for an Account Director to join our dynamic global communications company. We are seeking an exceptional Account Director to join our Strategic Services team and help grow our digital centre of excellence in healthcare communications. The ideal candidate will have extensive experience working at top global PR agencies in the UK and be ready to take on a new challenge at Porter Novelli. The successful candidate will play a pivotal role in driving growth and delivering exceptional results for our healthcare clients in the UK. If you are a strategic thinker, digital expert, and inspiring team leader ready to make an impact in the UK healthcare communications space, we would love to hear from you.
Responsibilities:
- Lead digital healthcare communications strategies and campaigns for key UK and Global pharma client accounts.
- Provide expert counsel on paid social media strategy across platforms like LinkedIn, Meta, and TikTok, tailored to the UK healthcare market.
- Develop and execute influencer and advocacy marketing programs in the UK healthcare space.
- Manage project profitability, oversee client budgets in GBP, and hold responsibility for overall account performance.
- Effectively lead, inspire and mentor UK-based account teams to deliver high-quality work.
- Collaborate with internal teams like the design studio to create impactful content for UK audiences.
- Contribute to new business efforts, deliver presentations, and help grow the digital healthcare practice in the UK.
Skills that thrill:
- Minimum 5 years of relevant experience in digital healthcare communications in the UK, with a strong track record at global PR agencies.
- Deep expertise in paid social media strategy and hands-on experience running campaigns on major platforms, with a focus on the UK healthcare market.
- Proven ability to develop and execute successful influencer and advocacy programs in the UK healthcare industry.
- Excellent business communication, presentation, and writing skills.
- Strong analytical and strategic planning skills, with the ability to develop innovative digital medical communications strategies.
- Skilled at prioritizing and managing time across multiple accounts in a fast-paced environment.
- Collaborative mindset and experience working effectively with cross-functional teams in the UK.
- Passion for staying at the forefront of digital trends and innovations in UK healthcare communications.
- Familiarity with UK healthcare regulations, such as ABPI Code of Practice, and how they impact digital communications.
About us:
Porter Novelli is the strategic communications company built on purpose to Do Business Better. Our vision is to be the global communications powerhouse that drives positive impact in the world and enduring culture. Our mission is to decode change and navigate culture by connecting our sharp minds and smart data to unlock value for our clients. Our values, Accountability, Courage, Curiosity, Diversity & Inclusion & Excellence, enable us to Do Business Better and live out our vision and mission. Porter Novelli is committed to building a team inclusive of all races, faiths, ethnicities, backgrounds, gender identities, sexual orientations, ages, physical abilities and cognitive styles.
Account Director, Digital Health London, UK (London) employer: Porter Novelli, Inc
Contact Detail:
Porter Novelli, Inc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director, Digital Health London, UK (London)
✨Tip Number 1
Network with professionals in the digital healthcare communications field. Attend industry events, webinars, or local meetups to connect with people who work at PR agencies or in healthcare communications. This can help you gain insights into the role and potentially get a referral.
✨Tip Number 2
Stay updated on the latest trends in digital healthcare communications. Follow relevant blogs, podcasts, and social media accounts to understand what’s currently working in the industry. This knowledge will not only prepare you for interviews but also demonstrate your passion for the field.
✨Tip Number 3
Prepare to discuss specific campaigns you've worked on that align with the responsibilities of the Account Director role. Be ready to share your strategic thinking process and how you’ve driven results in previous positions, especially in the context of UK healthcare.
✨Tip Number 4
Familiarise yourself with Porter Novelli's values and mission. Think about how your personal values align with theirs and be prepared to articulate this during conversations. Showing that you resonate with their purpose can set you apart from other candidates.
We think you need these skills to ace Account Director, Digital Health London, UK (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital healthcare communications, especially any roles at global PR agencies. Emphasise your expertise in paid social media strategy and any successful campaigns you've led.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and leadership skills. Mention specific examples of how you've driven growth and delivered results for healthcare clients, aligning your experiences with the responsibilities outlined in the job description.
Showcase Relevant Skills: In your application, clearly demonstrate your analytical and strategic planning skills. Provide examples of how you've developed innovative digital medical communications strategies and managed multiple accounts effectively.
Research Porter Novelli: Familiarise yourself with Porter Novelli's values and mission. Understanding their commitment to diversity and inclusion will help you align your application with their company culture, making your submission more impactful.
How to prepare for a job interview at Porter Novelli, Inc
✨Showcase Your Digital Expertise
Make sure to highlight your experience with digital healthcare communications, especially your hands-on work with paid social media strategies. Be prepared to discuss specific campaigns you've led and the results achieved, particularly in the UK market.
✨Demonstrate Strategic Thinking
Prepare to share examples of how you've developed and executed successful influencer and advocacy marketing programmes. Discuss your approach to strategic planning and how you align it with client goals, showcasing your analytical skills.
✨Emphasise Leadership Skills
As an Account Director, you'll need to inspire and mentor teams. Be ready to talk about your leadership style and provide examples of how you've successfully managed and motivated account teams to deliver high-quality work.
✨Familiarity with Regulations
Since the role involves navigating UK healthcare regulations, brush up on the ABPI Code of Practice. Be prepared to discuss how these regulations impact digital communications and how you've ensured compliance in past campaigns.
