Head of Aftersales in Reading

As the Head of Aftersales, you will provide senior leadership and strategic direction for all Aftersales operations across Porsche Retail Group, holding full accountability for sustainable revenue growth, margin optimisation, operational excellence, colleague engagement, and exceptional customer satisfaction across Service, Parts, Warranty, Bodyshop, and Insurance. As a member of the senior leadership team, you will develop and deliver the Group Aftersales strategy in line with PRG commercial objectives, Porsche Cars GB standards, FCA regulation, and the expectations of a world-class luxury customer experience.

Scope:

• Dealerships: 7 locations across the Southeast of England
• Business Areas: Service, Parts, Warranty, Bodyshop, Insurance
• Key Interfaces: Head of Finance, Head of Marketing, Head of Business Development, Head of Compliance, Head of Sales, Centre Principals, Aftersales Managers, HR Manager, Porsche Cars GB Regional Managers
• Direct Reports: (2) Customer Contact Centre Manager, Motorsport Manager

Responsibilities:

• Support the Commercial Director in delivering PRG's overall strategy and lead the Group's aftersales direction.
• Develop and implement an aftersales strategy focused on growth, profitability, and customer retention.
• Translate Porsche Cars GB objectives into actionable Centre-level plans and monitor market trends for opportunities.
• Partner with Marketing to deliver retention programmes, CRM re-engagement, and targeted aftersales campaigns.
• Ensure consistent, high-quality service, parts, warranty, and bodyshop operations across all Centres.
• Drive efficiency through capacity planning, process optimisation, and strong performance of value-added products.
• Lead, motivate, and develop Aftersales teams, fostering a collaborative and performance-driven culture.
• Manage customer satisfaction and retention metrics, implementing improvement actions where needed.
• Own the Aftersales P&L, delivering revenue, margin, KPI performance, and commercial improvement initiatives.
• Use data, systems, and digital tools to drive continuous improvement and advance omnichannel aftersales capability.
• Maintain robust FCA, regulatory, health & safety, and manufacturer compliance across all Centres.
• Champion PRG values and ensure delivery of a luxury customer experience aligned with Porsche brand standards.

Requirements

Minimum Qualifications:

• Extensive automotive aftersales experience, including senior leadership.
• Proven success within luxury or premium automotive brands.
• Strong track record of delivering revenue growth, profitability, and customer satisfaction.
• Sound knowledge of F&I processes, FCA regulation, health & safety, and manufacturer programmes.
• Full UK driving licence and willingness to travel regularly between sites.

Desirable Qualifications:

• Retail automotive multi-site or regional management experience.
• Bachelor's degree in Business, Marketing, or Automotive Retail Management.
• Manufacturer Leadership Programme graduate.
• IMI Accreditation (e.g. IMI Level 5 Award in Automotive Management or equivalent).
• OEM experience and understanding of manufacturer operating models.
• Experience leading large, multi-site teams.

Benefits

Porsche Retail Group are committed to promoting a culture that champions diversity and equal opportunities. PRG believe diverse teams are catalysts of innovation and create multiple new ideas. One of our priorities is to celebrate diversity in all its dimensions while shaping an aspirational and inclusive company culture. In return, we offer:

• Competitive basic salary and bonus scheme.
• A Porsche Electric Company Car.
• Option of a VW Group Vehicle at preferential leasing rates.
• 35 days holiday per year, with extra for long service.
• Private Medical Insurance.
• Life Assurance.
• DC Pension Scheme.
• Employee Assistance Program - support and advice on issues impacting your wellbeing.
• Preferential rates on several products and services, including high street brands, restaurants, gyms and Porsche products.

Centre: Porsche Retail Group Head Office is located at the home of Porsche Cars GB. Located conveniently just off junction 12 of the M4, adjacent to a retail park, gym, petrol station and well-known furniture brands. Enjoy a heavily subsidised restaurant serving delicious breakfast and lunch options, along with a fantastic barista bar to fuel your day. Plus, we offer free on-site parking for all staff members.

Company: Headquartered in Reading alongside Porsche Cars GB Ltd, Porsche Retail Group (PRG) are owned wholly by Porsche Germany. We operate several Porsche Centres, Service Centres and a Trade Parts Distribution Centre in and around London and the South-East. Our journey embodies the Porsche DNA, a love of sports cars and a passion for excellence and challenging the status quo. Our centres feature state-of-the-art facilities and highly trained staff to ensure that the purchasing, servicing, and ownership experience of Porsche customers are of the highest quality.