Digital Media Specialist

As the Digital Media Specialist (DMS), you will be tasked with ensuring a luxury online customer experience through the representation of the Centre\’s New and Pre‑Owned vehicles to drive sales and support the achievement of Centre\’s objectives.

Reporting to the Used Car Manager, you will create high‑quality images, video content and digital media to showcase the Centre\’s vehicle stock across online platforms. This role supports the Centre sales team to ensure vehicles are presented to the highest standard, driving customer engagement and customer enquiries.

Responsibilities

Vehicle Photography & Media

• Capture high‑quality, consistent images and video walkarounds of all vehicles for online listings
• Ensure all vehicles are photographed promptly once prepared for sale
• Edit and upload images to the Centre website, manufacturer portals, and third‑party advertising platforms
• Maintain visual standards by presenting vehicles in a professional and appealing manner

Digital Media & Content

• Produce creative digital content for marketing campaigns, including short videos, social media reels, and promotional graphics
• Assist the Centre Support Manager and Marketing Department with social media content production and unique creative initiatives that align with Porsche Brand and PRG Marketing strategy, to engage audiences and promote stock

Stock Management Support

• Work with the sales and preparation teams to track vehicles through the preparation process to ensure timely photography
• Coordinate vehicle valeting and preparation schedules to ensure availability for media capture
• Keep online listings accurate, ensuring all vehicle images, specifications, and details are up to date
• Assist in reporting on stock presentation and online visibility
• Assist with showroom preparation including vehicles, merchandise and displays
• Be proactive in maintaining professional standards of the Centre\’s presentation

Equipment & Standards

• Maintain equipment and designated vehicle photo area(s) to professional standards
• Ensure compliance with brand guidelines for imagery and media output
• Identify opportunities to improve presentation standards and digital engagement

Requirements

Minimum Qualifications

• Full UK Driving Licence held for over 2 years and be aged over 21 years (for insurance purposes)
• Strong photographic skillset and basic video production skill
• Creative eye for detail, composition, and branding
• Strong organisational skills and ability to work to tight deadlines
• Experience in using image editing software (Photoshop)
• Understanding of social media platforms and how to produce successful content
• Flexibility and diary management to work parallel with vehicle preparation timings and scheduling

Desirable Qualifications

• Able to demonstrate a portfolio of automotive work
• Experience in an automotive retail environment
• Experience in using video editing software (Adobe Premiere Pro or Rush)
• Knowledge of automotive retail and used car marketing

Benefits

• Basic Salary of £33,345 per annum
• Fixed hours each week – 5 days per week, Monday to Friday 8am to 6pm
• Option of a VW Group Vehicle at a preferential leasing rate
• 33 days holiday per year, with extra day for long service
• Preferential rates on several products and services, including high‑street brands, restaurants, gyms and Porsche products
• Life Assurance
• DC Pension Scheme
• Employee Assistance Program – support and advice on issues impacting your well‑being
• Dedicated mental health champions

Centre

Porsche Mayfair is the only Porsche Studio Concept Centre in the UK. Nestled in a prime location right across from the stunning Green Park and surrounded by a variety of luxury retail brands and restaurants. We offer our amazing staff subsidised parking just a short walk away or Green Park tube is within a 2‑minute walk.

Company

Headquartered in Reading alongside Porsche Cars GB Ltd, Porsche Retail Group (PRG) are owned wholly by Porsche Germany. We operate several Porsche Centres, Service Centres and a Trade Parts Distribution Centre in and around London and the South‑East. Our journey embodies the Porsche DNA, a love of sports cars and a passion for excellence and challenging the status quo. Our culture of trust, integrity, and empowerment filters through every channel of our business. Our people have passion, thriving on a friendly rivalry that inspires all of us to be better and a genuine desire to go further for our customers and each other.