At a Glance
- Tasks: Support marketing teams to deliver standout campaigns and elevate the Porsche experience.
- Company: Join Porsche, a brand that embodies freedom, respect, and innovation.
- Benefits: Competitive salary, annual bonus, private medical insurance, and 27 days of leave.
- Other info: Diverse and inclusive culture with excellent career growth opportunities.
- Why this job: Be a key player in shaping marketing strategies for an iconic automotive brand.
- Qualifications: Experience in marketing with knowledge of digital, social media, and automotive retail.
The predicted salary is between 40000 - 50000 € per year.
This role provides essential support to the Regional Marketing Managers and Retail Marketing team. You'll work closely with our Porsche Centre Marketing Services agency (PCMS) and the Porsche Cars GB teams to deliver standout retail marketing across the network, helping to shape integrated campaigns that elevate the Porsche experience. You'll lead key projects, uphold brand excellence, collaborate with partner agencies, and ensure every Porsche Centre receives the guidance they need for effective local marketing.
Responsibilities
- Deliver clear, data‑driven insights to boost Centre performance
- Drive operational excellence across PCMS processes
- Ensure all communications meet legal, compliance and best‑practice standards
- Lead digital initiatives and Centre website development
- Align Centre activity with national strategy for full visibility
- Support major network projects and high‑profile model launches
- Strengthen Centre communications and uphold brand standards
- Partner with PCMS on Centre queries and marketing toolkits
- Act as a Porsche Brand Guardian across all Centre activity
- Oversee marketing systems and digital platforms for compliant, seamless operations
Minimum Qualifications
- Proven experience in a marketing position
- Comprehensive knowledge across Digital, Social Media, CRM, Events and Advertising
- Automotive retail marketing experience, ideally covering new car, used car and aftersales activity
- Competence with Content Management System platforms and GA4 reporting
Desirable Qualifications
- Familiarity with social scheduling tools, process mapping software (BIC) and SAP finance administration
- Experience supporting or collaborating with a Retailer Network
- Strong agency management capabilities
Benefits
Porsche is committed to promote a culture that champions diversity and equal opportunities. Our strong family embodies the values of freedom, respect and tolerance. To fulfil this mission, Porsche is devoted to celebrating our diverse voices and cultivating an environment that reflects the varied communities we touch. This is our commitment, and we invite you to share in this vision. In return, we offer a competitive salary with an annual bonus, private medical insurance, 27 days of annual leave, and other attractive benefits.
Porsche Cars GB (PCGB) is the official importer and distributor of Porsche vehicles in the United Kingdom. It is responsible for overseeing the sales, marketing, and service of Porsche cars in the UK, as well as managing a network of authorised Porsche Centres across the country.
Marketing - Advisor, Communications in Reading employer: Porsche Cars GB Ltd
Porsche Cars GB is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. With a commitment to employee growth, we offer comprehensive benefits including competitive salaries, annual bonuses, and generous leave, all while empowering our team to shape the future of automotive marketing in a prestigious environment. Join us in a role that not only enhances your career but also allows you to be part of a brand that values freedom, respect, and diversity.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing - Advisor, Communications in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the automotive marketing space, especially those connected to Porsche. Attend industry events or webinars and don’t be shy about introducing yourself – you never know who might have the inside scoop on job openings.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best marketing projects, especially those related to digital initiatives and brand management. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching Porsche’s brand values and recent campaigns. Be ready to discuss how your experience aligns with their mission and how you can contribute to elevating the Porsche experience.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Porsche family. Don’t forget to follow up after applying to express your enthusiasm!
We think you need these skills to ace Marketing - Advisor, Communications in Reading
Some tips for your application 🫡
Show Your Passion for Porsche:When you're writing your application, let your love for the Porsche brand shine through! We want to see how you connect with our values and how you can contribute to elevating the Porsche experience.
Be Data-Driven:Since this role involves delivering clear, data-driven insights, make sure to highlight any relevant experience you have with analytics or reporting. We love numbers that tell a story, so don’t shy away from showcasing your skills!
Tailor Your Application:Take the time to customise your application for this specific role. Mention your experience in digital marketing, social media, and agency management, and explain how these skills align with what we’re looking for at StudySmarter.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it’s super easy!
How to prepare for a job interview at Porsche Cars GB Ltd
✨Know Your Porsche
Make sure you’re well-versed in Porsche's brand values and marketing strategies. Familiarise yourself with their recent campaigns and how they align with the overall brand experience. This will show your genuine interest and understanding of the company.
✨Showcase Your Data Skills
Since the role involves delivering data-driven insights, be prepared to discuss your experience with analytics tools like GA4. Bring examples of how you've used data to drive marketing decisions in previous roles, especially in automotive retail.
✨Prepare for Collaboration Questions
Expect questions about your experience working with agencies and cross-functional teams. Think of specific examples where you’ve successfully collaborated on projects, particularly in a marketing context, and how you ensured brand standards were upheld.
✨Demonstrate Digital Savvy
With a focus on digital initiatives, be ready to talk about your experience with content management systems and social media tools. Highlight any successful campaigns you've led that involved digital platforms, showcasing your ability to drive engagement and performance.
