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For Companies At a Glance
- Tasks: Drive digital growth through innovative campaigns and customer journeys.
- Company: Join Poolhouse, a dynamic team focused on digital marketing excellence.
- Benefits: Enjoy competitive salary, health care, perks, and birthday off!
- Other info: Collaborate with a passionate team and grow your career in a thriving company.
- Why this job: Make a real impact in a fast-paced environment with creative freedom.
- Qualifications: 3+ years in digital marketing with strong paid media experience.
The predicted salary is between 55000 - 55000 £ per year.
As the Digital Marketing Manager at Poolhouse, you will own and drive our digital growth engine across paid media, CRM, SEO/GEO, landing pages, reporting, and marketing technology. You’ll help shape channel strategy while remaining hands-on in building campaigns, customer journeys, tests, and systems that move customers from discovery through to booking and repeat visits. Working closely with the Head of Marketing, Senior Content Manager, and Tech Team, you’ll ensure Poolhouse is discoverable, engaging, and commercially effective across every digital touchpoint.
What Success Looks Like
- Paid media campaigns consistently drive strong ROI, bookings, and customer growth
- CRM journeys increase repeat visits, engagement, and customer lifetime value
- Landing pages and booking funnels are optimised for high conversion and low friction
- SEO, GEO, and AI search visibility continue to improve across key discovery channels
- Marketing technology, tracking, and reporting foundations are accurate and scalable
- Performance insights are translated into clear recommendations and measurable actions
- Processes, workflows, and testing frameworks support rapid business growth
Key Responsibilities
- Own the end-to-end delivery of paid campaigns across Meta, TikTok, LinkedIn, Google, and emerging channels
- Build, launch, optimise, and report on full-funnel campaigns from discovery through to booking
- Develop and execute CRM segmentation, lifecycle journeys, and customer engagement campaigns
- Analyse customer behaviour, cohort performance, and booking trends to identify opportunities
- Work closely with the Senior Content Manager to test messaging, offers, and creative performance
- Collaborate with the Tech Team on website optimisation, tracking, integrations, and booking journeys
- Support SEO, GEO, AEO, and AI search visibility improvements across digital platforms
- Build and optimise landing pages to improve conversion rates and enquiry quality
- Track and report on KPIs including CAC, CPA, ROAS, booking conversion, and CRM engagement
- Document processes, experiments, and workflows to build a scalable marketing engine
- Use AI tools responsibly to improve efficiency, reporting, experimentation, and workflow quality
Skills, Knowledge and Expertise
- 3+ years’ experience in digital marketing, growth marketing, CRM, or a similar hands-on role
- Strong paid media experience across multiple digital platforms
- Working knowledge of CRM strategy, segmentation, lifecycle marketing, and performance reporting
- Understanding of SEO, AEO, content optimisation, and AI-led discovery behaviours
- Comfortable working with websites, landing pages, tracking tools, and martech platforms
- Creative and analytical mindset with strong attention to detail
- Startup or high-growth business experience preferred
- Excellent prioritisation, organisation, and communication skills
- Strong understanding of AI tools and workflow automation within marketing
- Bias toward action with a willingness to test, learn, and improve continuously
Benefits
- Code Hospitality subscription
- Perks and Discounts platform
- Health Care plan
- Birthdays off
- Free Health Assured EAP membership (counselling, life coaching, legal and financial support)
- Salary Sacrifice Scheme
Digital Marketing Manager employer: Poolhouse Global Limited
Contact Detail:
Poolhouse Global Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital marketing projects. This is a great way to demonstrate your expertise and creativity to potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to digital marketing. Be ready to discuss your past campaigns and how you drove results – this will help you stand out!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with paid media, CRM, and SEO, as these are key areas for us. Use specific examples that showcase your achievements in these fields.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for digital marketing and how your skills align with our goals at Poolhouse. Don’t forget to mention any relevant projects or campaigns you've led!
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, include examples of how you've used analytics to improve campaign performance or customer engagement. This will show us you can translate insights into actionable strategies.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to receive your details and keep track of your application. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Poolhouse Global Limited
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends in digital marketing, especially around paid media and CRM strategies. Be ready to discuss specific campaigns you've worked on and how they drove results, as this will show your hands-on experience.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to inform your marketing decisions. Bring examples of how you've tracked KPIs like CAC and ROAS, and be ready to explain how you translated insights into actionable strategies.
✨Demonstrate Collaboration
Since you'll be working closely with various teams, think of examples where you've successfully collaborated with content creators or tech teams. Highlight how these collaborations led to improved campaign performance or customer engagement.
✨Be Ready to Discuss AI Tools
With the growing importance of AI in marketing, be prepared to discuss any AI tools you've used. Explain how they've improved your workflow or reporting, and show that you're keen to leverage technology for better results.