Digital Marketing Manager

Digital Marketing Manager

Full-Time 40000 - 50000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Drive digital growth through innovative campaigns and customer journeys.
  • Company: Join Poolhouse, a dynamic company focused on digital marketing excellence.
  • Benefits: Enjoy health care, perks, discounts, and even your birthday off!
  • Other info: Collaborate with a creative team and leverage AI tools for efficiency.
  • Why this job: Make a real impact in a fast-paced environment while honing your digital marketing skills.
  • Qualifications: 3+ years in digital marketing with strong paid media experience.

The predicted salary is between 40000 - 50000 £ per year.

As the Digital Marketing Manager at Poolhouse, you will own and drive our digital growth engine across paid media, CRM, SEO/GEO, landing pages, reporting, and marketing technology. You’ll help shape channel strategy while remaining hands‑on in building campaigns, customer journeys, tests, and systems that move customers from discovery through to booking and repeat visits. Working closely with the Head of Marketing, Senior Content Manager, and Tech Team, you’ll ensure Poolhouse is discoverable, engaging, and commercially effective across every digital touchpoint.

What Success Looks Like

  • Paid media campaigns consistently drive strong ROI, bookings, and customer growth
  • CRM journeys increase repeat visits, engagement, and customer lifetime value
  • Landing pages and booking funnels are optimised for high conversion and low friction
  • SEO, GEO, and AI search visibility continue to improve across key discovery channels
  • Marketing technology, tracking, and reporting foundations are accurate and scalable
  • Performance insights are translated into clear recommendations and measurable actions
  • Processes, workflows, and testing frameworks support rapid business growth

Skills, Knowledge and Expertise

  • 3+ years’ experience in digital marketing, growth marketing, CRM, or a similar hands‑on role
  • Strong paid media experience across multiple digital platforms
  • Working knowledge of CRM strategy, segmentation, lifecycle marketing, and performance reporting
  • Understanding of SEO, AEO, content optimisation, and AI‑led discovery behaviours
  • Comfortable working with websites, landing pages, tracking tools, and martech platforms
  • Creative and analytical mindset with strong attention to detail
  • Startup or high‑growth business experience preferred
  • Excellent prioritisation, organisation, and communication skills
  • Strong understanding of AI tools and workflow automation within marketing
  • Bias toward action with a willingness to test, learn, and improve continuously

Responsibilities

  • Own the end‑to‑end delivery of paid campaigns across Meta, TikTok, LinkedIn, Google, and emerging channels
  • Build, launch, optimise, and report on full‑funnel campaigns from discovery through to booking
  • Develop and execute CRM segmentation, lifecycle journeys, and customer engagement campaigns
  • Analyse customer behaviour, cohort performance, and booking trends to identify opportunities
  • Work closely with the Senior Content Manager to test messaging, offers, and creative performance
  • Collaborate with the Tech Team on website optimisation, tracking, integrations, and booking journeys
  • Support SEO, GEO, AEO, and AI search visibility improvements across digital platforms
  • Build and optimise landing pages to improve conversion rates and enquiry quality
  • Track and report on KPIs including CAC, CPA, ROAS, booking conversion, and CRM engagement
  • Document processes, experiments, and workflows to build a scalable marketing engine
  • Use AI tools responsibly to improve efficiency, reporting, experimentation, and workflow quality

Employee Benefits

  • Code Hospitality subscription
  • Perks and Discounts platform
  • Health Care plan
  • Birthdays off
  • Free Health Assured EAP membership (counselling, life coaching, legal and financial support)
  • Salary Sacrifice Scheme

Digital Marketing Manager employer: Poolhouse Global Holdings Ltd

At Poolhouse Global Holdings Ltd, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to thrive. As a Growth Marketing Manager, you'll benefit from comprehensive healthcare plans, a perks platform, and ample opportunities for professional development in a vibrant location that encourages creativity and collaboration. Join us to make a meaningful impact in the digital marketing landscape while enjoying a supportive environment that values your growth.

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Contact Details:

Poolhouse Global Holdings Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Marketing Manager

Tip Number 1

Network like a pro! Reach out to people in the digital marketing space, especially those who work at companies you admire. A friendly chat can lead to insider info about job openings and even referrals.

Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and projects. This gives potential employers a taste of what you can do and sets you apart from the crowd.

Tip Number 3

Be proactive! Don’t just wait for job postings; reach out directly to companies you’re interested in. Express your enthusiasm for their work and how you can contribute to their digital growth.

Tip Number 4

Keep learning and adapting! Stay updated on the latest trends in digital marketing, especially around SEO and AI tools. This shows potential employers that you’re committed to growth and innovation in your field.

We think you need these skills to ace Digital Marketing Manager

Digital Marketing
Paid Media
CRM Strategy
SEO
AEO
Content Optimisation
AI-led Discovery

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with paid media, CRM, and SEO, as these are key areas for us. Use specific examples that showcase your achievements in these fields.

Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for Poolhouse. Share your passion for digital marketing and how your skills align with our goals. Don’t forget to mention any hands-on experience you have with campaigns and customer journeys!

Showcase Your Analytical Skills:We love data-driven decision-making! In your application, include examples of how you've used analytics to improve campaign performance or customer engagement. This will show us that you can translate insights into actionable strategies.

Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your enthusiasm and ensure your details are processed smoothly!

How to prepare for a job interview at Poolhouse Global Holdings Ltd

Know Your Digital Marketing Inside Out

Make sure you brush up on your digital marketing knowledge, especially in areas like paid media, CRM, and SEO. Be ready to discuss specific campaigns you've worked on and the results they achieved. This shows you're not just familiar with the theory but have practical experience too.

Showcase Your Analytical Skills

Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've analysed customer behaviour or campaign performance to optimise strategies. This will demonstrate your analytical mindset and ability to translate insights into actionable recommendations.

Be Ready to Discuss Collaboration

Since this role involves working closely with various teams, think of examples where you've successfully collaborated with others. Highlight your communication skills and how you’ve contributed to team projects, especially in a fast-paced environment like a startup.

Demonstrate Your Creative Problem-Solving

Think of instances where you've had to be creative in overcoming challenges, whether it’s optimising a landing page or improving a CRM journey. Show that you’re not afraid to test new ideas and learn from the outcomes, which is crucial for driving growth in a dynamic setting.