At a Glance
- Tasks: Lead client relationships and drive growth through innovative marketing strategies.
- Company: Dynamic marketing agency in Birmingham focused on lead generation.
- Benefits: Supportive environment with opportunities for career progression and creativity.
- Other info: Collaborative culture that values ambition and commercial thinking.
- Why this job: Join a forward-thinking team and make a real impact on client success.
- Qualifications: Experience in marketing agencies and strong digital marketing knowledge.
The predicted salary is between 35000 - 45000 £ per year.
Poolhall Recruitment are recruiting on behalf of a leading client specialising in lead generation and marketing strategy. We are seeking a strategic and commercially minded Marketing Account Manager to join a growing agency team in Birmingham. This is a client-facing role, ideal for someone who enjoys building strong relationships, leading integrated campaigns, and driving business growth through effective digital marketing and lead generation strategies.
The Ideal Candidate Will Have:
- Experience working within a marketing agency environment
- Strong digital marketing knowledge across multiple channels
- Proven experience delivering lead generation campaigns with a focus on ROI
- A strategic mindset with the ability to understand and translate client business objectives into effective marketing strategies
- Experience working with B2B clients, SMEs, and owner-managed businesses
- Excellent client management, communication, and presentation skills
- Knowledge of the wider marketing mix, including inbound marketing
- HubSpot experience would be an advantage, but not essential
Key Responsibilities:
- Act as a key point of contact for clients and manage day-to-day relationships
- Plan, develop, and execute integrated marketing strategies and campaigns
- Understand client goals and deliver tailored strategies focused on lead generation and growth
- Present campaign strategies, insights, and performance updates to clients
- Monitor, analyse, and report on campaign performance with a focus on optimisation and ROI
- Collaborate with internal teams to ensure successful campaign delivery
- Support and guide junior members of the marketing team where required
This is an excellent opportunity to join a forward-thinking agency environment where innovation, performance, and results are at the core of everything they do. Our client values ambition, creativity, and commercial thinking, offering a supportive environment where individuals are encouraged to develop, take ownership, and progress within their careers.
Please apply now below or contact Jay at Poolhall Recruitment.
Strategic Marketing Account Manager - Lead Growth & ROI in Birmingham employer: Poolhall Recruitment Ltd
Join a dynamic and innovative marketing agency in Birmingham, where your strategic mindset and client relationship skills will thrive. Our client fosters a collaborative work culture that prioritises creativity and results, offering ample opportunities for professional growth and development. With a focus on lead generation and ROI-driven campaigns, this role provides a rewarding environment for those looking to make a significant impact in the marketing landscape.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Marketing Account Manager - Lead Growth & ROI in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential employers on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your best work and achievements. This is your chance to demonstrate your strategic mindset and digital marketing prowess in a way that stands out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its clients. Understand their goals and think about how you can contribute to their success. Tailor your responses to show how your experience aligns with their needs, especially in lead generation and ROI.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might be perfect for you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that dream job!
We think you need these skills to ace Strategic Marketing Account Manager - Lead Growth & ROI in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Strategic Marketing Account Manager. Highlight your experience in lead generation and digital marketing, and don’t forget to mention any B2B client work you've done. We want to see how you can drive growth and ROI!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your strategic mindset and how you’ve successfully translated client objectives into effective marketing strategies. Let us know why you’re passionate about this role and how you can contribute to our team.
Showcase Your Communication Skills:Since this is a client-facing role, we need to see your excellent communication skills in action. Whether it’s through your CV, cover letter, or any additional materials, make sure you convey your ability to build strong relationships and present ideas clearly.
Apply Through Our Website:We encourage you to apply directly through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Poolhall Recruitment Ltd
✨Know Your Client's Business
Before the interview, do your homework on the company and its clients. Understand their business objectives and how they align with effective marketing strategies. This will help you demonstrate your strategic mindset and show that you can translate client goals into actionable plans.
✨Showcase Your Digital Marketing Savvy
Be ready to discuss your experience with various digital marketing channels. Prepare examples of successful lead generation campaigns you've managed, focusing on ROI. Highlight any specific tools or platforms you've used, like HubSpot, to illustrate your hands-on knowledge.
✨Demonstrate Strong Communication Skills
Since this role is client-facing, practice articulating your thoughts clearly and confidently. Use examples from your past experiences to showcase your client management skills. Remember, it's not just about what you say, but how you present it—so work on your presentation style too!
✨Prepare for Scenario Questions
Expect questions that assess your problem-solving abilities and strategic thinking. Think of scenarios where you've had to adapt marketing strategies based on client feedback or campaign performance. Be ready to explain your thought process and the outcomes of your decisions.
