At a Glance
- Tasks: Plan and execute TikTok Shop UK's social media campaigns and manage content calendars.
- Company: Join the dynamic TikTok team and shape our brand's online presence.
- Benefits: Competitive salary, creative environment, and opportunities for growth.
- Other info: Collaborate with creators and agencies in a fast-paced, innovative setting.
- Why this job: Be at the forefront of social media trends and engage with a vibrant community.
- Qualifications: 2-5 years in social media or digital marketing, with strong project management skills.
The predicted salary is between 33750 - 41250 £ per year.
About the Team
The Marketing team sits within TikTok Shop UK and owns the brand's social media presence and campaign delivery across key marketing moments. The team works cross-functionally with Marketing, Creative, Creator, Commercial and Agency teams, as well as Partner Manager teams, to plan and deliver content and campaigns that drive brand awareness, community engagement and performance across TikTok, Instagram, B-side and other channels.
Purpose of Role
Support the planning and execution of TikTok Shop UK's owned social media channels and marketing campaigns. This means managing content calendars and publishing schedules, coordinating cross-functional stakeholders and external creators/agencies, and ensuring campaigns are delivered seamlessly from planning through to launch, with performance tracked and reported throughout.
Responsibilities
- Support the planning and execution of TikTok Shop UK's owned social media campaigns across key marketing moments
- Manage social media content calendars, publishing schedules and campaign timelines
- Coordinate with internal teams, creators, agencies and designers to deliver high-quality content on time
- Assist in developing and localising social media content for campaigns, product launches and seasonal events
- Monitor content performance, track key metrics and prepare campaign reports with actionable insights
- Manage marketing assets and ensure timely delivery of campaign materials
- Stay up to date with TikTok trends, platform features and competitor activity to identify content opportunities
- Support day-to-day social media operations and cross-functional project coordination
- Build new social media connections and partnerships, working closely with Partner Manager teams
- Support marketing across TikTok, Instagram, B-side/other channels and other brands
Minimum Requirements
- 2–5 years' experience in social media, digital marketing, content marketing or a related field
- Native-level English
- Strong understanding of TikTok and major social media platforms
- Proven experience managing social media campaigns and coordinating multiple stakeholders
- Excellent project management, organisational and communication skills
- Strong attention to detail and ability to manage multiple priorities in a fast-paced environment
- Analytical mindset, with experience tracking campaign performance and translating insights into strategy
- Proficiency in Microsoft Office / Google Workspace
Preferred
- Mandarin language skills
- E-commerce experience
- Experience working with creators, agencies or influencer marketing
- Experience working with brands and/or partnerships
- Experience with social media management or analytics tools
- Ideally, experience managing projects end-to-end
TikTok - Social Media Manager in London employer: Poole & Partners
At TikTok Shop, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. Our Germany TPA team offers a fast-paced environment where employees are encouraged to take ownership of their roles, develop their skills, and contribute to meaningful projects that drive measurable impact. With a focus on personal growth and team success, we provide ample opportunities for professional development while embracing the flexibility of remote work.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok - Social Media Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Poole & Partners and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Poole & Partners are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Poole & Partners on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Poole & Partners. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace TikTok - Social Media Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Poole & Partners. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Poole & Partners:Show us that you’ve done your homework! In your application, briefly mention what you admire about Poole & Partners’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Poole & Partners
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Poole & Partners will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Poole & Partners, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
