At a Glance
- Tasks: Lead global category strategy for major FMCG brands in Beverages and Foods.
- Company: Join one of the world's largest media agency networks with a dynamic team.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career advancement.
- Why this job: Shape global strategies and make a real impact on iconic brands.
- Qualifications: 7+ years in strategic planning, strong multi-market experience, and digital savvy.
The predicted salary is between 60000 - 80000 £ per year.
One of the world's largest media agency networks is looking for a Strategic Planning Lead to join their EMEA team. The role sits at the heart of a major global FMCG account spanning Beverages and Foods. The Global Category Lead acts as the strategic connective tissue between global brand teams, agency partners, and local market planning leads across the UK, US, and Dublin, making sure global strategy lands with clarity and consistency in market.
Key responsibilities:
- Leading end-to-end category strategy across global platform campaigns for both Beverages and Foods
- Building audience frameworks, channel architecture, and measurement principles at global scale
- Acting as senior strategic partner to brand teams, agency leads, and platform partners
- Translating global strategy into practical, market-ready planning guidance for local teams
- Contributing to the evolution of the global operating model across categories
About you:
- 7+ years in a senior planning or strategy role, agency-side preferred
- Strong multi-market experience with solid UK planning and client-handling skills
- Comfortable across digital platforms (TikTok, Meta, Google) and offline channels
- High EQ with proven ability to influence across a matrix organisation without direct authority
- CPG or FMCG background a strong advantage
Strategic Planning Lead employer: Poole & Partners Ltd
Join one of the world's largest media agency networks as a Strategic Planning Lead and immerse yourself in a dynamic work culture that champions creativity and collaboration. With a strong focus on employee growth, you will have access to extensive training and development opportunities, allowing you to thrive in your career while working on high-profile global FMCG accounts. Located in vibrant cities like London and Dublin, this role offers a unique chance to influence strategy across diverse markets, making it an exciting and rewarding place to advance your professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic Planning Lead
✨Tip Number 1
Network like a pro! Reach out to connections in the industry, especially those who work at media agencies or in FMCG. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or case studies that highlight your strategic planning successes. When you get the chance to chat with potential employers, share these insights to demonstrate your value.
✨Tip Number 3
Be proactive! Don’t just wait for job postings. Reach out directly to companies you admire, like the one looking for a Strategic Planning Lead. Express your interest and ask if they have any upcoming opportunities.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills. Plus, applying directly shows your enthusiasm and commitment to joining our team.
We think you need these skills to ace Strategic Planning Lead
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Strategic Planning Lead. Highlight your experience in senior planning or strategy roles, especially if you've worked with FMCG brands. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of your multi-market experience and how you've successfully influenced teams in a matrix organisation. Let us know why you’re excited about joining our team!
Showcase Your Digital Savvy:Since the role involves working across digital platforms like TikTok and Meta, make sure to mention any relevant experience you have. We love seeing candidates who are comfortable navigating both digital and offline channels, so don’t hold back!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy to do!
How to prepare for a job interview at Poole & Partners Ltd
✨Know Your Audience
Before the interview, research the company and its key clients, especially in the FMCG sector. Understand their brand values and recent campaigns. This will help you tailor your responses and demonstrate that you’re not just a fit for the role, but also for the company culture.
✨Showcase Your Strategic Thinking
Prepare to discuss specific examples from your past experience where you successfully led strategic planning initiatives. Highlight how you built audience frameworks or translated global strategies into actionable plans. Use metrics to back up your achievements; numbers speak volumes!
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific challenges in the role. For instance, how would you ensure consistency in strategy across different markets? Practise articulating your thought process clearly and confidently, as this will showcase your problem-solving skills.
✨Demonstrate Your Digital Savvy
Since the role involves working across digital platforms like TikTok and Meta, be prepared to discuss your experience with these channels. Share insights on how you’ve leveraged digital strategies in previous roles, and be ready to suggest innovative ideas that could benefit the company’s campaigns.