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- Tasks: Lead and coach a sales team while shaping the sales strategy.
- Company: Join a profitable EdTech SaaS company transforming UK schools.
- Benefits: Enjoy stability, investment opportunities, and long-term career growth.
- Why this job: Make a real impact in education while driving change and innovation.
- Qualifications: Senior sales experience in SaaS; EdTech background preferred.
- Other info: Be part of a dynamic team during an exciting phase of growth.
The predicted salary is between 43200 - 72000 ÂŁ per year.
We’re hiring a Head of Sales to join a profitable and growing EdTech SaaS company that’s improving how schools run—and how students access what matters most. With over £5m in recurring revenue and 50+ staff, this business has already made a big impact.
Their platform supports thousands of UK schools, handling everything from meal payments and trip bookings to parent comms—streamlining admin so school staff can focus on what really counts. Backed by a global software group, they’ve got both stability and scale. And under new leadership, they’re now looking for someone to take their commercial function into its next chapter.
Why consider it?
- The product is proven and trusted—with real-world impact across the UK education sector
- The market positioning is strong, but the sales strategy needs shaping—this is yours to own
- The wider group offers stability, investment, and long-term career options
- You’ll be joining at a moment of change—big appetite for improvement, and support to make it happen
What you’ll be doing:
- Lead and coach a small but experienced sales team
- Build and deliver a strategy across new business and account expansion
- Tighten up processes and pipeline visibility (Salesforce)
- Work closely with Marketing, Product and Support to align activity
- Define and track key commercial metrics—ARR, conversion rates, growth, etc.
- Spot new market opportunities and help the business stay ahead of the curve
We’re looking for:
- Senior sales experience in a SaaS business (Head of Sales, Sales Director, or ready to step up)
- Background in EdTech, payments, or catering tech would be ideal
- Hands-on with strategy, coaching, and commercial reporting
- Comfortable in a scaling environment—strategic but happy to roll up your sleeves
- Confident working cross-functionally and influencing wider business direction
Sales Executive - FMCG Food employer: Poole & Partners Ltd
Contact Detail:
Poole & Partners Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Executive - FMCG Food
✨Tip Number 1
Research the EdTech sector thoroughly. Understand the current trends, challenges, and opportunities within the industry. This knowledge will not only help you in interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals already working in the EdTech space. Attend relevant events or webinars to connect with potential colleagues or industry leaders. Building these relationships can provide valuable insights and possibly even referrals.
✨Tip Number 3
Familiarise yourself with Salesforce and other CRM tools. Since the role involves tightening up processes and pipeline visibility, being proficient in these systems will give you a significant advantage during discussions about your capabilities.
✨Tip Number 4
Prepare to discuss your previous sales strategies and successes in detail. Be ready to share specific examples of how you've led teams, shaped sales strategies, and achieved commercial metrics in past roles, as this will showcase your fit for the position.
We think you need these skills to ace Sales Executive - FMCG Food
Some tips for your application 🫡
Understand the Company: Familiarise yourself with the EdTech SaaS company and its products. Highlight how your experience aligns with their mission to improve school operations and student access.
Tailor Your CV: Ensure your CV reflects relevant sales experience, particularly in SaaS or related sectors like EdTech or payments. Emphasise leadership roles and achievements that demonstrate your ability to drive strategy and coach teams.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the company's needs. Discuss your vision for shaping their sales strategy and how you can contribute to their growth and success.
Highlight Key Metrics: In your application, mention specific commercial metrics you've tracked in previous roles, such as ARR and conversion rates. This will demonstrate your analytical skills and ability to drive results.
How to prepare for a job interview at Poole & Partners Ltd
✨Understand the EdTech Landscape
Familiarise yourself with the current trends and challenges in the EdTech sector. Be prepared to discuss how your experience aligns with the needs of schools and how you can contribute to improving their operations.
✨Showcase Your Sales Strategy Skills
Be ready to share specific examples of sales strategies you've developed or implemented in previous roles. Highlight your ability to shape a sales strategy and how it led to measurable success.
✨Demonstrate Cross-Functional Collaboration
Prepare to discuss instances where you've worked closely with marketing, product, or support teams. Emphasise your ability to align activities across departments to achieve common goals.
✨Highlight Your Coaching Experience
As a potential leader, it's crucial to demonstrate your coaching skills. Share examples of how you've mentored sales teams, improved their performance, and fostered a positive team culture.
