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- Tasks: Create and optimise engaging copy across various marketing channels.
- Company: Join a leading UK consumer brand in a fast-paced environment.
- Benefits: Flexible hybrid work, competitive pay, and a chance to enhance your portfolio.
- Other info: Collaborate with diverse teams and enjoy a dynamic work culture.
- Why this job: Make a real impact by crafting clear messaging that resonates with customers.
- Qualifications: Experience in copywriting, digital content, and SEO optimisation.
The predicted salary is between 30000 - 40000 ÂŁ per year.
Location: Hybrid - 2 days per week onsite in Slough or Welwyn Garden City (flexible on days)
Contract Type: Fixed-Term Contract
Duration: 16-20 weeks
About the Role
We're looking for an experienced Copywriter to join us on a fixed-term contract (16-20 weeks), supporting copy across the full breadth of marketing and customer communications. This role sits within a major UK consumer brand operating in a fast‑paced, highly competitive sector, where clear, effective communication is critical. It's a highly varied, hands‑on position working at the centre of the business. You won't be tied to a single channel or team – instead, you'll partner across multiple squads to create, optimise, and review content that reaches customers at every touchpoint. Working alongside another Copywriter, you'll play a key role in driving consistency, clarity, and impact across everything we produce.
What You'll Be Doing
- Writing, editing, and optimising copy across all marketing and communication channels, including website, CRM, social media, SMS, in‑store, and colleague communications
- Supporting website optimisation and testing, including A/B testing and performance‑led improvements
- Creating and refining content for SEO and GEO, ensuring visibility and effectiveness across search and AI‑driven platforms (including tools like CoPilot and ChatGPT)
- Developing a wide range of content, from messaging frameworks and proposition launch guides to FAQs, leaflets, and magazine content
- Collaborating with cross‑functional squads and subject‑matter experts to deliver clear, engaging, and channel‑appropriate content
- Translating complex information into simple, accessible, and action‑oriented messaging
- Ensuring all content aligns with tone of voice guidelines, adapting style based on audience and context
- Managing multiple stakeholder requests, balancing priorities, and delivering high‑quality work at pace
- Contributing to improved ways of working, processes, and content standards as the team continues to scale
What We're Looking For
- Proven experience as a copywriter working across multiple channels and formats
- Strong understanding of digital content, SEO, and performance‑driven optimisation
- Ability to simplify complex topics into clear, engaging, and effective messaging
- Experience creating both short‑form and long‑form content
- Excellent attention to detail and consistency
- Strong stakeholder management and collaboration skills
- Comfortable working at pace and across multiple priorities
Nice to Have
- Experience working with tone of voice frameworks or brand guidelines
- Familiarity with AI‑assisted content tools (e.g. CoPilot, ChatGPT)
- Background in telecoms, retail, or other regulated industries
- Experience contributing to content strategy or testing frameworks
Hiring Process
We're running a one‑stage interview process to keep things simple and move quickly. Candidates are encouraged to share a portfolio of relevant work, as this will form an important part of the hiring manager's review. If you're ready to take on this exciting challenge and make a significant impact in the utilities sector, we want to hear from you!
CopyWriter employer: Pontoon
Contact Detail:
Pontoon Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CopyWriter
✨Tip Number 1
Get your portfolio ready! Make sure it showcases your best work across different channels. We want to see how you can adapt your style and tone, so include a variety of pieces that highlight your versatility.
✨Tip Number 2
Network like a pro! Reach out to people in the industry, attend events, or join online groups. We often hear about opportunities through word of mouth, so don’t be shy about making connections.
✨Tip Number 3
Prepare for the interview by practising common questions and scenarios related to copywriting. Think about how you can demonstrate your understanding of SEO and performance-driven optimisation, as these are key in our fast-paced environment.
✨Tip Number 4
Apply through our website! It’s the quickest way to get your application in front of us. Plus, we love seeing candidates who take the initiative to engage directly with our brand.
We think you need these skills to ace CopyWriter
Some tips for your application 🫡
Show Off Your Copy Skills: Make sure to include a portfolio of your best work when you apply. We want to see how you can write across different channels and formats, so pick pieces that showcase your versatility and creativity!
Tailor Your Application: Don’t just send the same CV and cover letter everywhere! Take a moment to tweak your application for this role. Highlight your experience with SEO, digital content, and any relevant tools like CoPilot or ChatGPT. We love seeing how you fit into our world!
Keep It Clear and Concise: Remember, clarity is key in copywriting! Your application should reflect that. Use straightforward language and get to the point quickly. Show us you can simplify complex topics right from the start!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the easiest way for us to keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Pontoon
✨Showcase Your Portfolio
Make sure to bring a well-curated portfolio of your previous work. Highlight pieces that demonstrate your versatility across different channels and formats, as this role requires a broad skill set. Tailor your selection to include examples that align with the job description.
✨Understand the Brand's Tone of Voice
Before the interview, take some time to research the company's tone of voice and brand guidelines. Be prepared to discuss how you can adapt your writing style to fit their needs. This shows that you’re not just a good writer, but also someone who understands the importance of brand consistency.
✨Prepare for Content Strategy Questions
Expect questions about your approach to content strategy and optimisation. Think about how you've previously simplified complex topics into engaging messaging. Be ready to share specific examples of how you've used SEO and performance-driven techniques to enhance content visibility.
✨Demonstrate Collaboration Skills
Since this role involves working with cross-functional teams, be prepared to discuss your experience in stakeholder management and collaboration. Share anecdotes that illustrate how you've successfully partnered with others to deliver high-quality content under tight deadlines.